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Collective Audience Appoints AdTech Veteran, Gerald Garcia, as CFO

Collective Audience Appoints AdTech Veteran, Gerald Garcia, as CFO

Collective Audience任命广告科技行业资深人士Gerald Garcia为首席财务官
Accesswire ·  2024/11/08 05:05

NEW CITY, NY / ACCESSWIRE / November 7, 2024 / Collective Audience, Inc. (OTCQB:CAUD), a leading innovator of audience-based performance advertising and media for the open web, has appointed Gerald (Gerry) Garcia as chief financial officer.

NEW CITY, NY / ACCESSWIRE / 2024年11月7日 / Collective Audience, Inc. (OTCQB:CAUD), 一家领先的面向观众的绩效广告和媒体创新者,专注于开放网络,已任命Gerald (Gerry) Garcia为首席财务官。

AdTech Veteran, Gerald Garcia, joins Collective Audience as CFO
AdTech 资深人士 Gerald Garcia 加入 Collective Audience 担任首席财务官

Garcia succeeds Christopher Andrews, who has transitioned from CFO and his position as COO to serve on the company's Advisor Collective board, a strategic advisory community focused on advancing the transformation of the AdTech, MarTech and digital media industry.

Garcia 接替了Christopher Andrews,后者从首席财务官兼首席运营官的职位过渡至担任公司顾问集体董事会的职务,这是一个专注于推进AdTech、MarTech和数字媒体行业变革的战略咨询社区。

Garcia brings to Collective Audience more than 20 years of executive experience in the media and AdTech industries. He has led the finance teams for top agencies that include WPP, Publicis, and Havas, as well as for several start-ups and acquisitions.

Garcia 在 Collective Audience 拥有超过20年媒体和 AdTech 行业的高级管理经验。他曾领导过包括 WPP、Publicis 和 Havas 在内的顶尖代理机构的财务团队,以及多家初创公司和收购案的财务工作。

He previously served as CFO of Channel Factory, a global technology and data platform that maximizes performance efficiency and contextual suitability. He earlier managed the U.S. finance team at Media IQ Digital North America, a programmatic media partner for marketers and agencies.

他之前担任过Channel Factory的首席财务官,这是一个全球技术和数据平台,最大程度提高性能效率和内容适宜性。他曾负责管理 Media IQ Digital North America 的美国财务团队,后者是营销人员和代理商的程序化媒体合作伙伴。

Highly experienced in leading growth companies and serving public companies at Big 4 accounting firms, Garcia brings to Collective Audience a successful track record in building organizations, developing corporate culture, and establishing processes and structures that drives topline growth and bottom-line expansion.

Garcia 在领导增长型公司以及服务于四大会计师事务所的上市公司方面经验丰富,给 Collective Audience 带来了在建立组织、发展企业文化以及建立推动营收增长和利润扩张的流程和结构方面的成功记录。

"As a consultant to Collective Audience, Gerry has already been serving as an outstanding member of our finance team and has demonstrated that he embodies the valuable aspects of our culture and core values," stated Collective Audience CEO, Peter Bordes. "His extensive global finance experience in digital advertising has been instrumental in the integration of our recent acquisitions and especially in helping establish a collective roadmap and financial model that supports rapid growth and profitability."

“作为 Collective Audience 的顾问,Gerry 已经成为我们财务团队的杰出成员,并展示出他体现了我们文化和核心价值观的宝贵方面,” Collective Audience CEO Peter Bordes 表示。“他在数字广告领域积累的丰富全球财务经验,在我们最近收购的整合以及建立支持快速增长和盈利能力的整体路线图和财务模型方面发挥了关键作用。”

"Gerry's appointment also represents another important step in our corporate development roadmap," continued Bordes, "which includes integrating and optimizing our global teams, technology, products and brands in preparation for organic and acquisitive growth in 2025."

“Gerry 的任命也代表着我们企业发展路线图的另一个重要步骤,” Bordes 继续说,“这包括整合和优化我们的全球团队、技术、产品和品牌,以便为2025年的有机和收购性增长做好准备。”

Garcia commented: "I am excited to step into this role at such a pivotal stage in the company's growth and development, particularly after its two major transformative acquisitions and the formation of key strategic partnerships. I see the addition of the DSL Digital team and their Copycraft AI technology having a multiplier effect on our growth trajectory and market expansion-especially in combination with our recently acquiredBeOp, with its technology now powering our global AudienceCloud infrastructure for advertising on the open web."

加西亚评论说:“我很高兴能在公司发展和发展的如此关键阶段担任这一角色,特别是在进行了两笔重大变革性收购并形成了重要战略合作伙伴关系之后。我看到DSL Digital团队和他们的Copycraft AI技术的加入将对我们的增长轨迹和市场扩张产生乘数效应-特别是与我们最近收购的BeOp相结合,现在其技术正在为我们在开放网络上进行广告投放的全球AudienceCloud基础设施提供动力。”

Garcia earned his Bachelor of Science degree from Queens College and MBA in Finance and Accounting from Fordham University.

加西亚从皇后学院获得理学学士学位,从福特汉姆大学获得金融和会计MBA学位。

The company plans to eventually appoint a new chief operating officer from within or from the management of a potential future acquisition.

公司计划最终从内部或未来潜在收购的管理层中任命一位新的首席运营官。

"We would like to thank Chris for his tremendous contributions over the past year as we transitioned through our de-SPAC and completed key acquisitions," added Bordes. "We're looking forward to his continued contributions as a valued member of our Advisor Collective and helping us take Collective Audience to the next level."

波尔德斯补充说:“我们要感谢克里斯在过去一年中为我们进行de-SPAC过渡并完成重要收购所做出的巨大贡献。我们期待着他作为我们顾问团队的一员继续为我们的Collective Audience做出贡献,帮助我们将其推向新的高度。”

About Collective Audience
Collective Audience provides an innovative audience-based performance advertising and media platform for brands, agencies and publishers. The company has introduced a new open, interconnected, data driven, digital advertising and media ecosystem for the open web that eliminates many inefficiencies in the digital ad buyer and seller process for brands, agencies and publishers. It delivers long sought-after visibility, complementary technology, and unique audience data that drives focus on performance, brand reach, traffic and transactions.

关于Collective Audience
Collective Audience为品牌、机构和发布商提供创新的基于受众的表现广告和媒体平台。该公司推出了一个新的开放、互连、数据驱动的数字广告和媒体生态系统,为开放式网络消除了许多数字广告买卖双方流程中的低效问题,从而为品牌、机构和发布商提供了长期寻求的可见性、互补科技和独特的受众数据,引领关注表现、品牌影响力、流量和交易。

For the AdTech providers and media buyers who come onto Collective Audience's platform, they will be able to leverage audience data as a new asset class, powered by AI as an intelligence layer to guide decision making.

对于采用Collective Audience平台的AdTech提供商和媒体购买商,他们将能够利用受众数据作为一个新的资产类别,AI作为一个智能层来指导决策。

To learn more, visit collectiveaudience.co.

想了解更多,请访问collectiveaudience.co。

Important Cautions Regarding Forward-Looking Statements

关于前瞻性声明的重要注意事项

This press release includes certain statements that are not historical facts but are forward-looking statements for purposes of the safe harbor provisions under the United States Private Securities Litigation Reform Act of 1995. Forward-looking statements generally are accompanied by words such as "believe," "may," "will," "estimate," "continue," "anticipate," "intend," "expect," "should," "would," "plan," "predict," "potential," "seem," "seek," "future," "outlook" and similar expressions that predict or indicate future events or trends or that are not statements of historical matters. All statements, other than statements of present or historical fact included in this press release, regarding the company's future financial performance, as well as the company's strategy, future operations, estimated financial position, estimated revenues and losses, projected costs, prospects, plans and objectives of management are forward-looking statements. These statements are based on various assumptions, whether or not identified in this press release, and on the current expectations of the management of Collective Audience and are not predictions of actual performance. These forward-looking statements are provided for illustrative purposes only and are not intended to serve as, and must not be relied on as, a guarantee, an assurance, a prediction or a definitive statement of fact or probability. Actual events and circumstances are difficult or impossible to predict and will differ from assumptions. Many actual events and circumstances are beyond the control of Collective Audience. Potential risks and uncertainties that could cause the actual results to differ materially from those expressed or implied by forward-looking statements include, but are not limited to, changes in domestic and foreign business, market, financial, political and legal conditions; unanticipated conditions that could adversely affect the company; the overall level of consumer demand for Collective Audience's or DSL Digital's products/services; general economic conditions and other factors affecting consumer confidence, preferences, and behavior; disruption and volatility in the global currency, capital, and credit markets; the financial strength of Collective Audience's and DSL Digital's customers; Collective Audience's and DSL's ability to implement their business strategy; the ability to successfully integrate DSL Digital into Collective Audience's operations; changes in governmental regulation, Collective Audience's exposure to litigation claims and other loss contingencies; disruptions and other impacts to Collective Audience's business, as a result of the COVID-19 pandemic and government actions and restrictive measures implemented in response; Collective Audience's ability to protect patents, trademarks and other intellectual property rights; any breaches of, or interruptions in, Collective Audience's information systems; changes in tax laws and liabilities, legal, regulatory, political and economic risks. More information on potential factors that could affect Collective Audience's financial results is included from time to time in Collective Audience's public reports filed with the SEC. If any of these risks materialize or Collective Audience's assumptions prove incorrect, actual results could differ materially from the results implied by these forward-looking statements. There may be additional risks that Collective Audience presently knows, or that Collective Audience currently believes are immaterial, that could also cause actual results to differ from those contained in the forward-looking statements. In addition, forward-looking statements reflect Collective Audience's expectations, plans or forecasts of future events and views as of the date of this press release. Nothing in this press release should be regarded as a representation by any person that the forward-looking statements set forth herein will be achieved or that any of the contemplated results of such forward-looking statements will be achieved. Collective Audience anticipates that subsequent events and developments will cause their assessments to change. However, while Collective Audience may elect to update these forward-looking statements at some point in the future, Collective Audience specifically disclaims any obligation to do so, except as required by law. These forward-looking statements should not be relied upon as representing Collective Audience's assessments as of any date subsequent to the date of this press release. Accordingly, undue reliance should not be placed upon the forward-looking statements.

本新闻稿包含了一些并非历史事实而是属于1995年美国《私人证券诉讼改革法》安全港条款下的前瞻性声明。前瞻性声明通常伴随着诸如"相信," "可能," "将," "估计," "继续," "预期," "打算," "期待," "应该," "将会," "计划," "预测," "潜力," "似乎," "寻求," "未来," "展望"等预示或指出未来事件或趋势的表达,或者并非历史事项的表述。除本新闻稿中包含的现行或历史事实声明外,关于公司未来财务表现以及公司的战略、未来业务、估计财务状况、预计收入和损失、预计成本、前景、管理计划和目标等的所有声明都属于前瞻性声明。这些表述是基于各种假设,无论是否在本新闻稿中指明,并基于Collective Audience管理层目前的期望,而非对实际表现的预测。这些前瞻性声明仅供说明目的,不得视为、也不得依赖作为保证、保证,预测或事实或概率的确定声明。实际事件和情况难以预测,且将不同于假设。许多实际事件和情况在Collective Audience的控制之外。可能导致实际结果与前瞻性声明中所暗示或表明的实际结果有实质差异的潜在风险和不确定因素包括但不限于国内外业务、市场、金融、政治和法律状况的变化;可能对公司产生不利影响的意料之外状况;对Collective Audience或DSI Digital产品/服务的消费者需求总体水平;一般经济状况以及影响消费者信心、偏好和行为的其他因素;全球货币、资本和信贷市场的混乱和波动;Collective Audience和DSI Digital的客户的财务实力;Collective Audience执行业务策略的能力;成功将DSI Digital整合到Collective Audience的运营中的能力;政府法规变化;Collective Audience暴露于诉讼索赔和其他损失准备事项的风险;由于COVID-19大流行以及政府采取的应对措施而导致的对Collective Audience业务的干扰和其他影响,Collective Audience的信息系统被破解或中断的风险;税法和责任、法律、法规、政治和经济风险的变化。更多可能影响Collective Audience财务结果的因素信息不时包含在Collective Audience随时向美国证券交易委员会提交的公开报告中。如果其中任何风险变为现实或Collective Audience的假设被证明不正确,则实际结果可能与这些前瞻性声明隐含的结果有实质差异。可能导致实际结果与前瞻性声明中包含的内容有所不同但目前Collective Audience所知道或目前认为不重要的附加风险。此外,前瞻性声明反映了Collective Audience对未来事件、观点或预测的期望,截至本新闻稿日期。本新闻稿中任何内容都不应被视为任何个人对所述前瞻性声明将被实现或任何此类前瞻性声明所构想的结果将被实现的表示。Collective Audience预计随后的事件和发展将导致他们的评估发生变化。但是,尽管Collective Audience可能会在未来某个时候选择更新这些前瞻性声明,Collective Audience明确声明不承担任何义务这样做,除非法律要求。这些前瞻性声明不应被依赖于作为代表Collective Audience在本新闻稿日期之后任何日期的评估。因此,不应过度依赖这些前瞻性声明。

Company Contact:
Peter Bordes, CEO
Collective Audience, Inc.
Email contact

公司联系人:
Peter Bordes,CEO
Collective Audience,Inc。
Email contact

Investor Contact:
Ron Both or Grant Stude
CMA Investor & Media Relations
Tel (949) 432-7566
Email contact

投资者联系人:
Ron Both 或 Grant Stude
CMA投资者和媒体关系
电话(949)432-7566
电子邮件联系人

SOURCE: Collective Audience, Inc.

来源: Collective Audience, Inc.


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