Interpublic Wins Holding Company of the Year at The Drum Awards Festival
Interpublic Wins Holding Company of the Year at The Drum Awards Festival
FCB Named Agency Network of the Year
Interpublic Secures 24 Awards Overall—More Than Any Other Marketing Group
FcB 被评为年度最佳代理网络
Interpublic 总共获得 24 个奖项——比任何其他营销集团都多
New York, NY, Nov. 18, 2024 (GLOBE NEWSWIRE) -- Interpublic Group (NYSE: IPG) announced today an exceptional performance at The Drum Awards Festival 2024 — the global media publication's prestigious awards program that recognizes the best companies and people from across the marketing and communications industry. Claiming the coveted title of Holding Company of the Year, alongside FCB, which won Agency Network of the Year, Interpublic and its companies had an impressive showing, with AREA 23 (an IPG Health Company), FCB, Golin, Initiative, Jack Morton, McCann Worldgroup, MullenLowe and UM securing a total of three Grand Prix, three Chair's Awards, one Editor's Choice Award and numerous Gold awards.
纽约州纽约,2024年11月18日(GLOBE NEWSWIRE)——Interpublic Group(纽约证券交易所代码:IPG)今天宣布在2024年The Drum Awards Festival上表现出色。该全球媒体出版物久负盛名的奖项计划,旨在表彰来自营销和传播行业的最佳公司和人才。Interpublic及其公司与荣获年度代理网络奖的FcB一起夺得了梦寐以求的年度控股公司称号,表现令人印象深刻,AREA 23(一家IPG健康公司)、FcB、Golin、Initiative、杰克·莫顿、麦肯世界集团、MullenLowe和Um共获得了三项大奖赛、三项主席奖、一项编辑选择奖和众多金奖。
Wins across the network spanned several categories, including Advertising, Design, Content and Social Purpose.
整个网络的胜利跨越了多个类别,包括广告、设计、内容和社交目的。
Grand Prix-winning campaigns included "The Last Barf Bag" by FCB Chicago for Dramamine in the Advertising and Content categories, and "Spreadbeats" by FCB New York for Spotify in the Design category. FCB also won two Chair's Awards for "Spreadbeats" by FCB New York for Spotify and "Lap of Legends" by FCB New York for AB InBev-Michelob Ultra. AREA 23, an IPG Health Company, took home a Chair's Award for "MAGNETIC STORIES" for Siemens Healthineers. FCB also received the Editor's Choice Award for "The Last Barf Bag."
大奖赛获奖活动包括FcB Chicago为Dramamine设计的 “The Last Bag” 广告和内容类别的 “The Last Bag”,以及纽约fcB为Spotify设计的设计类别的 “Spreadbeats”。FcB还凭借纽约FcB为Spotify颁发的 “Spreadbeats” 和纽约fcB的 “Lap of Legends” 凭借 Ab Inbev-Michelob Ultra 获得两项主席奖。IPG健康公司AREA 23凭借西门子Healthineers的 “磁性故事” 获得了主席奖。FcB 还凭借 “最后的 Barf Bag” 获得了编辑选择奖。
Additional Gold award-winning campaigns from Interpublic include:
Interpublic 的其他金奖获奖活动包括:
- "IMPOSSIBLE JOURNEY" by AREA 23, an IPG Health Company for ASTER
- "In Transit" by AREA 23, an IPG Health Company & Weber Shandwick
- "MAGNETIC STORIES" by AREA 23, an IPG Health Company for Siemens Healthineers
- "Runner 321" by FCB Canada for adidas
- "Banned Book Club" by FCB Chicago for Digital Public Library of America
- "The Last Barf Bag" by FCB Chicago for Dramamine
- "Lap of Legends" by FCB New York for AB InBev—Michelob ULTRA
- "The Misheard Version" by Golin for Specsavers
- "Every Second Counts: Forcing Eyes and Ears on Usher Syndrome" by Initiative for Usher Syndrome Society
- "AI Fest: Choose Your Own Adventure" by Jack Morton Worldwide
- "THE AUTOGRAPH" by LOLA MullenLowe for Persil
- "Unmentionable Stains" by MullenLowe for Unilever
- "The Bouillon Bag" by MullenLowe for Unilever
- "Stains of Glory - Ala Argentina" by MullenLowe SSP3 for Unilever—Ala Argentina
- "Using Football Humour to Creatively Highlight a Different Kind of Balls" by UM Birmingham (in partnership with FP7 McCann) for The Testicular Cancer Society
- ASTER旗下IPG健康公司AREA 23的 “不可能之旅”
- IPG 健康公司 AREA 23 和 Weber Shandwick 的《运输中》
- 为西门子Healthineers旗下IPG健康公司AREA 23撰写的 “磁性故事”
- 加拿大fcB为阿迪达斯设计的 “Runner 321”
- FcB Chicago 为美国数字公共图书馆设计的 “禁书俱乐部”
- FcB Chicago 为 Dramamine 创作的《最后的 Barf Bag》
- FcB 纽约为百威英博的《传奇之圈》—Michelob ULTRA
- Golin 为 Specsavers 创作的《误听版》
- 厄舍尔综合症协会倡议组织的 “每一秒都很重要:强迫人们关注厄舍尔综合症”
- Jack Morton Worldwide 的 “AI Fest:选择自己的冒险之旅”
- LOLA MullenLowe 为 Persil 创作的《亲笔签名》
- MullenLowe 为联合利华创作的《不可提及的污渍》
- MullenLowe 为联合利华设计的 “The Bouillon Bag”
- MullenLowe 为联合利华—阿拉阿根廷设计的《荣耀的污点——阿拉阿根廷》SSP3
- Um Birmingham(与 FP7 McCann 合作)为睾丸癌协会撰写的 “利用足球幽默创造性地突出另一种球”
"It's exciting to see so many of our Interpublic brands making creative work that is being celebrated by the industry," noted Susan Credle, Creative Advisor, Interpublic. "Creativity in service to our clients' brands is good for business — ours and theirs," she continued.
Interpublic创意顾问苏珊·克雷德尔指出:“看到我们这么多的Interpublic品牌创作了受到业界赞誉的创意作品,真是令人兴奋。”她继续说:“为客户的品牌提供服务的创造力对企业——我们和他们的企业都有好处。”
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About Interpublic
Interpublic (NYSE: IPG) () is a values-based, data-fueled, and creatively-driven provider of marketing solutions. Home to some of the world's best-known and most innovative communications specialists, IPG global brands include Acxiom, Craft, FCB, FutureBrand, Golin, Huge, Initiative, IPG Health, IPG Mediabrands, Jack Morton, KINESSO, MAGNA, McCann, Mediahub, Momentum, MRM, MullenLowe Global, Octagon, R/GA, UM, Weber Shandwick and more. IPG is an S&P 500 company with total revenue of $10.89 billion in 2023.
关于 Interpublic
Interpublic(纽约证券交易所代码:IPG)() 是一家以价值观、数据为动力、以创新为导向的营销解决方案提供商。IPG 全球品牌拥有一些世界上最知名和最具创新性的传播专家,包括 Acxiom、Craft、FcB、FutureBrand、Golin、Huge、Initiative、IPG Health、IPG Mediabrands、Jack Morton、McCann、Mediahub、Momentum、MrM、MullenLowe Global、Octagon、R/GA、嗯、韦伯尚德威克和更多。IPG是一家标准普尔500指数公司,2023年的总收入为108.9亿美元。
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Contact Information
Tom Cunningham
(Press)
(212) 704-1326
联系信息
汤姆·坎宁安
(按)
(212) 704-1326
Jerry Leshne
(Analysts, Investors)
(212) 704-1439
杰里·莱森
(分析师、投资者)
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