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Cistto Founder Li An: 'We Deliver Unique Products to Enhance the Skincare Experience for North American Consumers'

Cistto Founder Li An: 'We Deliver Unique Products to Enhance the Skincare Experience for North American Consumers'

Cistto创始人李安表示:“我们为北美消费者提供独特的产品,以增强护肤体验。”
PR Newswire ·  2024/11/25 11:00

LOS ANGELES, Nov. 25, 2024 /PRNewswire/ -- Cistto, a cutting-edge brand dedicated to repairing sensitive skin, announced their expanding into the North American market. Cistto has quickly captured the hearts of modern travelers in China with its gentle yet effective skincare solutions. In just four short years, Cistto has garnered acclaim from the scientific community, received endorsements from industry professionals, and built a loyal following among users. Now, Cistto is set to introduce its distinctive skincare philosophy and products to North America, promising consumers a brand new array of options. Cistto founder Li An, introduced the inspiring brand story behind this innovative label.

洛杉矶,2024年11月25日/美通社/ - 瑟都(Cistto),一家致力于修复敏感肌肤的尖端品牌,宣布扩张北美市场。瑟都凭借其温和而有效的护肤解决方案迅速赢得了中国现代旅行者的青睐。仅仅四年的时间,瑟都从科学界获得称赞,获得行业专业人士的认可,并在用户中建立了忠实的追随者。现在,瑟都打算向北美推出其独特的护肤理念和产品,为消费者提供全新的一系列选择。瑟都创始人李安介绍了这个创新品牌背后鼓舞人心的品牌故事。

Cistto: Gentle Skincare for the Modern Traveler.
瑟都:现代旅行者的温和护肤品牌。

Origins: The Beginning of a Journey

起源:旅程的开端

In reflecting on the origins of Cistto, Li shared, "The inception of Cistto was born from my passion for exploring the world and a profound understanding of the skincare needs that arise during travel. As someone with sensitive skin, I intimately grasp the challenges of navigating diverse climates and vibrant urban environments. Cosmetics often take a backseat; the true priority is clean, healthy, and protected skin. Yet, packing a cumbersome assortment of skincare bottles is far from practical. I longed for a solution that seamlessly fused the convenience of travel with the specialized care that sensitive skin demands."

在反思瑟都的起源时,李分享道:“瑟都的开始源于我对探索世界的热情和对旅行中产生的护肤需求的深刻理解。作为一个有着敏感肌肤的人,我深刻理解在不同气候和充满活力的城市环境中导航的挑战。化妆品经常被搁置不用;真正的重点在于清洁、健康和受保护的皮肤。然而,携带繁琐的护肤瓶远非实际可行。我渴望找到一款既方便旅行又满足敏感肌肤需求的护理解决方案。”

This yearning inspired the creation of Cistto—offering both convenience and efficacy for those with sensitive skin. Li elaborated, "Our team envisioned a skincare line designed for real people—those leading busy lives who refuse to compromise on their skin's health and comfort. The products we aim to develop simplify the skincare regimen while elegantly marrying innovation with a soothing and luxurious experience."

这种渴望激发了瑟都的诞生 - 为那些敏感肌肤的人提供便利和功效。李详细阐述说:“我们的团队设想了一个为真实人群设计的护肤系列 - 那些生活忙碌、拒绝妥协自己肌肤健康和舒适度的人。我们力求开发的产品简化护肤程序,优雅地将创新与令人心旷神怡的体验融为一体。”

Current Growth: Innovation and Recognition

目前的增长:创新和认可

Cistto's rapid growth in the Chinese market has been nothing short of remarkable. Li revealed, "We've successfully launched three main product lines—essential skincare, advanced repair, and anti-aging for sensitive skin. With annual sales exceeding 45 million USD and over 2 million loyal customers served each year, Cistto has quickly become a trusted name. In 2020, Cistto introduced the industry's first disposable makeup remover oil. Not only is the formula highly effective and gentle, providing deep cleansing while caring for the skin's barrier, but the single-use packaging also offers greater convenience, especially for those who love to travel or are constantly on the go."

瑟都在中国市场的快速增长无疑是令人瞩目的。李透露道:“我们成功推出了三条主要产品线 - 基础护肤、高级修复和敏感肌肤抗衰老。每年销售额超过4500万美元,每年为超过200万忠实客户提供服务,瑟都迅速成为人们信赖的品牌。2020年,瑟都推出了行业首款一次性卸妆油。不仅配方高效温和,提供深层清洁并呵护皮肤屏障,而且一次性包装也提供了更大的便利,特别适合热爱旅行或经常在外奔波的人们。”

Cistto's products have been repeatedly recognized for their innovation and performance, earning prestigious industry awards such as the "Bazaar Beauty Award" and the "Trends Health Innovation Award." With over 250 dermatologists endorsing and recommending its products, Li expressed his pride, stating, "This is a testament to Cistto's unwavering commitment to quality and efficacy."

Cistto的产品多次因其创新性和性能而获得认可,赢得了像“时尚芭莎美容大奖”和“趋势健康创新大奖”这样的行业奖项。超过250名皮肤科医生推荐并认可其产品,李先生表达了他的自豪之情,称:“这证明了Cistto对质量和功效的坚定承诺。”

Future: Expanding into the North American Market

未来:进军北美市场

When discussing Cistto's recent plans, Li shared, "Cistto has been actively pursuing brand collaborations, such as our partnership with Butter Bear, which has received a positive response. At present, we are also expanding into the North American market." This strategic move stems from a keen understanding of the potential within the North American beauty sector. Li explained, "With the advantages of a globalized supply chain and strong economic growth, Chinese beauty brands are innovating at an impressive pace, driving transformation in global markets. We've observed that the North American beauty market remains relatively traditional, with a limited range of products. Many consumer needs are yet to be met, presenting opportunities for product iteration and innovation. Cistto hopes to introduce more differentiated products to North American consumers, enriching their skincare experience and offering them novel, high-quality choices."

在讨论Cistto最近的计划时,李先生分享道:“Cistto一直在积极寻求品牌合作,比如我们与Butter Bear的合作,得到了积极的反响。目前,我们还在不断向北美市场扩张。”这一战略举措源于对北美美容行业潜力的敏锐认识。李先生解释说:“凭借全球化供应链的优势和强劲的经济增长,中国美妆品牌正以惊人的速度创新,推动全球市场的转变。我们注意到,北美美容市场仍然比较传统,产品种类有限。很多消费者需求尚未得到满足,为产品的改进和创新提供了机遇。Cistto希望向北美消费者推出更多差异化产品,丰富他们的护肤体验,为他们提供新颖、高质量的选择。”

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SOURCE Cistto

资讯来源:Cistto

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