Threads Takes On X, Bluesky With New Search Options: 'Making It Easier For You'
Threads Takes On X, Bluesky With New Search Options: 'Making It Easier For You'
"We're making it easier for you to search for specific posts here," the company said.Social media platform Threads, which is a part of Meta Platforms (NASDAQ:META) is rolling out new search tools as it looks to compete with X and fast-growing competitor Bluesky.
社交媒体平台Threads，作为meta platforms的一部分（纳斯达克：META），正在推出新的搜索工具，以便与X和快速增长的竞争对手Bluesky竞争。
What Happened: Threads, which like Bluesky, has been trending and gaining new subscribers as people look for alternatives to Elon Musk's X platform.
发生了什么：像Bluesky一样，Threads一直在热门趋势中，并吸引了新的订阅用户数，因为人们寻找Elon Musk的X平台的替代品。
The Meta-owned company announced new search tools, which include the option to refine searches by a profile and date range. The update will roll out globally over the coming weeks, according to the company.
这家Meta拥有的公司宣布了新的搜索工具，包括按个人资料和日期区间来细化搜索的选项。根据该公司的说法，此更新将在未来几周内全球推出。
"We're making it easier for you to search for specific posts here," the company said.
“我们让您更容易在这里搜索特定帖子，”该公司表示。
While the new search tools still pale in comparison to ways to find posts on X, Threads can better compete with Bluesky, according to a report from TechCrunch.
尽管新的搜索工具与在X上查找帖子的方法相比仍显得微不足道，但根据TechCrunch的报告，Threads可以更好地与Bluesky竞争。
On Bluesky, users can search by user profiles and date ranges.
在Bluesky上，用户可以通过用户个人资料和日期区间来搜索。
Prior to the latest Threads update, the platform offered basic search functions like using a keyword and then narrowing results based on top results or recent results.
在最新的Threads更新之前，该平台提供了基本的搜索功能，例如使用关键词，然后根据热门结果或最近结果来缩小结果范围。
Read Also: X Vs. Threads Vs. Bluesky: Does Elon Musk's Social Media Site Still Reign Supreme?
另请阅读：X与Threads与Bluesky：Elon Musk的社交媒体网站仍然主导吗？
Why It's Important: In October, Meta CEO Mark Zuckerberg said Threads had around 275 million monthly users, averaging around one million signups daily.
重要原因：在十月，meta platforms CEO马克·扎克伯格表示，Threads的月用户数约为27500万，平均每天有大约100万的注册用户。
Bluesky has also seen strong growth in recent months with users looking for alternates to X since the 2024 election. Bluesky had around nine million users in October and has grown to around 24 million users, according to the report.
随着用户在2024年选举后寻找X的替代品，Bluesky在最近几个月也实现了强劲增长。根据报告，Bluesky在十月的用户数约为900万，现在已增长至约2400万。
Outside of the new search tools, Threads recently made changes that included users being able to choose their default feed.
除了新的搜索工具，Threads最近进行了改动，包括用户能够选择他们的默认信息流。
The focus on new features could show how serious Meta is about growing Threads and/or come as Bluesky is growing in the sector.
对新功能的关注可能表明meta platforms对发展Threads的严肃态度，或者是因为Bluesky在这个板块的增长。
"Engagement is growing too, so we continue to be on track towards this becoming our next major social app," Zuckerberg said in October of Threads.
扎克伯格在十月提到Threads时说："互动也在增长，因此我们仍然在朝着将其变成下一个主要社交应用的方向前进。"
At the time, Meta Chief Financial Officer Susan Li also said there were plans to bring more features to Threads given the growth potential.
当时，meta platforms的首席财务官苏珊·李也表示，有计划针对Threads的增长潜力引入更多功能。
"We're very focused on continuing to build out the sort of functionality of Threads over time and being responsive to what users tell us that they're interest in," Li said.
"我们非常专注于随着时间的推移继续拓展Threads的功能，并对用户告知我们的兴趣做出响应，"李表示。
META Price Action: Meta Platforms stock hit an all-time high of $614.20 Tuesday before closing up 3.51% to $613.65. The stock is up 77% year-to-date in 2024.
META价格动态：meta platforms的股票周二创下614.20美元的历史新高，收盘上涨3.51%，至613.65美元。该股票在2024年截至目前已上涨77%。
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Photo: Shutterstock
Photo: shutterstock
