Clear Channel Outdoor Continues to Revolutionize Advertising Across 100+ Signature Aviation Private Terminals in the U.S.
Clear Channel Outdoor Continues to Revolutionize Advertising Across 100+ Signature Aviation Private Terminals in the U.S.
Early Arrival Multi-Year Deal Lands as Air Travel Soars, Offers Brands Exclusive Access to Ultra-High-Net-Worth Travelers
提前签约多年协议,随着航空旅行的腾飞,为品牌提供独家接触超高净值旅行者
NEW YORK, Dec. 4, 2024 /PRNewswire/ -- Clear Channel Outdoor's Airports Division, the Americas-based airports business of Clear Channel Outdoor Holdings, Inc. (NYSE: CCO), today announced that through a five-year contract renewal with Signature Aviation (formerly Signature Flight Support), the world's largest network of private aviation terminals, it will continue to revolutionize advertising programs across more than 100 private aviation terminals in the U.S. As a strategic advertising partner to Signature Aviation, CCO will expand its network of cutting-edge digital media assets, which will be available for leading brands to interact with highly influential air travelers in some of the country's most coveted regional markets.
纽约,2024年12月4日 /美通社/ -- clear channel outdoor的机场部门,即clear channel outdoor控股公司 (纽交所: CCO) 在美洲的机场业务,在今天宣布与Signature Aviation(原Signature Flight Support)进行了一项为期五年的合同续约,Signature Aviation是全球最大的私人航空站网络,将继续革新美国100多个私人飞行站的广告计划。作为Signature Aviation的战略广告合作伙伴,clear channel outdoor将扩大其先进数字媒体资产网络,供领先品牌与一些国内最令人垂涎的区域市场中的具有极高影响力的航空旅行者互动。
This early renewal and extension reflects CCO's commitment to transforming media programs for Signature Aviation terminals by leveraging the latest in digital and print display technology to continuously deliver innovative advertising solutions, including exclusive sponsorships and experiential activations for brands. The deal comes in a record-setting year as CCO helped Signature Aviation achieve its highest advertising revenue in history since the program began in 2005 and as air travel continues to reach record-breaking passenger numbers in 2024.
这一提前续约和延期反映了clear channel outdoor致力于通过利用最新的数字和印刷显示技术,不断提供创新广告解决方案,包括专有赞助和为品牌提供体验激活等活动,来改变Signature Aviation航空站的媒体项目。签署这一合作协议正值创纪录的一年,因为clear channel outdoor帮助Signature Aviation创造自2005年节目开始以来最高的广告营收,而航空旅行在2024年继续刷新乘客人数纪录。
"As we deepen our partnership with Clear Channel, we're confident in their ability to build meaningful connections between advertisers and our guests, adding to the exceptional experience throughout our network," said Derek DeCross, Chief Commercial Officer, Signature Aviation. "Year after year, our advertising program has proven to deliver growth for Signature Aviation and our brand partners and we look forward to working with Clear Channel to deliver an even more engaging experience for our guests."
"随着我们与clear channel的合作加深,我们对他们建立广告商和我们客人之间有意义联系的能力充满信心,为我们整个网络提供卓越体验,"Signature Aviation首席商务官Derek DeCross表示。"多年来,我们的广告计划被证明为Signature Aviation和我们的品牌合作伙伴带来增长,我们期待与clear channel合作,为我们的客人提供更加引人入胜的体验。"
The expanded multi-market program will include a combination of large-format LED/LCD display upgrades, new LCD screens and high-impact advertising opportunities across multiple advertising formats, including digital networks, experiential activations, sponsorships and printed displays. Through the premium program, brands can exclusively take over private aviation terminals and engage passengers with dynamic digital capabilities and market-specific messaging.
扩展的多市场计划将包括大型LED/LCD显示屏的升级,新的LCD屏幕和高影响力广告机会,涵盖多种广告格式,包括数字网络、体验激活、赞助和印刷展示。通过高级计划,品牌可以独家接管私人航空航站楼,利用动态数字功能和特定市场消息吸引乘客。
"We are thrilled to extend our partnership with Signature Aviation, whose network of private aviation terminals offers an unmatched opportunity for the world's top brands to engage with an elite audience of highly influential individuals and key decision-makers," said Morten Gotterup, president, Clear Channel Outdoor, Airports Division. "Together, we will develop game-changing advertising and sponsorship initiatives that will bring to life exclusive experiences for Signature's guests and push boundaries in the private airport advertising space."
“我们很高兴与Signature Aviation延长合作伙伴关系,其私人航空航站楼网络为世界顶级品牌提供了与高影响力人士和关键决策者精英观众互动的无与伦比机会,” Clear Channel Outdoor航空部总裁Morten Gotterup称。“我们将共同开发颠覆性的广告和赞助举措,为Signature的宾客带来独特体验,并在私人机场广告领域突破界限。”
About Clear Channel Outdoor Holdings, Inc.
Clear Channel Outdoor Holdings, Inc. (NYSE: CCO) is at the forefront of driving innovation in the out-of-home advertising industry. Our dynamic advertising platform is broadening the pool of advertisers using our medium through the expansion of digital billboards and displays and the integration of data analytics and programmatic capabilities that deliver measurable campaigns that are simpler to buy. By leveraging the scale, reach and flexibility of our diverse portfolio of assets, we connect advertisers with millions of consumers every month.
关于clear channel outdoor holdings, inc。
Clear Channel Outdoor Holdings,Inc.(纽交所:CCO)是推动户外广告业创新的先锋,通过数字广告牌和展示广泛的广告平台,整合数据分析和程序化能力,提供可衡量的广告活动,更容易购买。通过利用我们多样化的资产组合的规模、覆盖范围和灵活性,我们将广告商与数百万消费者联系起来。
About Signature Aviation
Signature Aviation is the world's preeminent aviation hospitality company, offering exceptional experiences and essential support services to business and private aviation guests. The company's large-scale infrastructure footprint enables travel, fosters human connection and is a critical global economic driver. Signature operates an industry-leading network of private aviation terminals, with over 200 locations covering key destinations in 27 countries across five continents and is the largest distributor of sustainable aviation fuel (SAF) in business aviation. The company also offers over 16 million square feet of carbon neutral multiuse office and hangar real estate globally, providing unique networkwide benefits and advantages to guests who base their aircraft at a Signature location. For more information, please visit .
关于Signature Aviation
Signature Aviation是全球领先的航空服务公司,为商务和私人航空宾客提供卓越经验和基本支持服务。公司庞大的基础设施覆盖面促进旅行、培养人际关系,并是全球经济的关键驱动力。Signature经营着业界领先的私人航空航站网络,在五大洲27个国家的关键目的地拥有超过200个站点,并是商务航空可持续航空燃料(SAF)最大的分销商。该公司还在全球提供超过1600万平方英尺的碳中和多功能办公和飞机库房地产,为在Signature基地驻扎飞机的宾客提供独特的全网优势和便利。欲了解更多信息,请访问网站。
SOURCE Clear Channel Outdoor
来源:clear channel outdoor