KEISHA BRESCIA JOINS ASSEMBLY AS ITS FIRST GLOBAL CHIEF TRANSFORMATION OFFICER
KEISHA BRESCIA JOINS ASSEMBLY AS ITS FIRST GLOBAL CHIEF TRANSFORMATION OFFICER
Stagwell (STGW) executive brings 20+ years of transformational experience to the agency
Stagwell(STGW)高管为该机构带来了20多年的转型经验
NEW YORK, Dec. 4, 2024 /PRNewswire/ -- Assembly, a global media agency, announced today the appointment of Keisha Brescia as its first Global Chief Transformation Officer. In this role, Brescia will lead an ambitious transformation agenda focused on operating models for the future, internal back-office systems, operational effectiveness, business tools and M&A integration. Brescia will report directly to Global CEO Rick Acampora and will join the agency's global leadership team, working alongside a diverse group of industry leaders.
纽约,2024年12月4日 /PRNewswire/ — 全球媒体机构Assembly今天宣布任命凯莎·布雷西亚为其首位全球首席转型官。在此职位上,布雷西亚将领导一项雄心勃勃的转型议程,重点关注未来的运营模式、内部后台系统、运营效率、业务工具和并购整合。布雷西亚将直接向全球首席执行官里克·阿坎波拉汇报,并将加入该机构的全球领导团队,与多元化的行业领导者一起工作。
Brescia joins Assembly from Stagwell and has over two decades of experience in senior leadership roles focused on agency transformation. Previously serving as Managing Director of Financial Operations and Senior Vice President of Finance Operations, she has played a crucial role in organizational effectiveness, corporate acquisition, post-acquisition integrations, and M&A processes, including Stagwell's merger of Assembly and Forward PMX.
布雷西亚从Stagwell加入Assembly,在高级领导职位上拥有二十多年的经验,专注于机构转型。她曾担任财务运营董事总经理兼财务运营高级副总裁,在组织效率、企业收购、收购后整合和并购流程(包括Stagwell对Assembly和Forward PMX的合并)中发挥了至关重要的作用。
"Keisha's ability to balance vision with operational precision makes her uniquely suited to this role, and she's already been a fantastic partner to me," said Acampora. "With her track record of guiding teams and organizations through meaningful change, her leadership will ensure that our people and clients experience the best of what Assembly can offer and that we are continuously living our proposition of Finding The Change That Fuels Growth."
Acampora说:“Keisha在视觉和操作精度之间取得平衡的能力使她特别适合担任这个职位,而且她已经是我的绝佳搭档了。”“凭借她在指导团队和组织进行有意义的变革方面的往绩,她的领导能力将确保我们的员工和客户体验到Assembly所能提供的最佳服务,并确保我们继续实现我们的主张,即寻找推动增长的变革。”
With female executives in key global roles, the agency continues to prioritize inclusive leadership as a driver of creativity and innovation. Brescia adds, "I'm proud to join a team of dynamic leaders, including so many talented women who are shaping the future of the agency. Transformation is about creating systems that unlock potential and drive meaningful outcomes, and I'm excited to help Assembly continue its momentum."
由于女性高管在全球担任关键职务,该机构继续将包容性领导力作为创造力和创新的驱动力。布雷西亚补充说:“我很自豪能加入一个充满活力的领导团队,其中包括许多塑造该机构未来的才华横溢的女性。转型就是要创建能够释放潜力并推动有意义成果的系统,我很高兴能帮助Assembly保持其势头。”
Brescia's appointment is effective immediately.
布雷西亚的任命立即生效。
ABOUT ASSEMBLY
Assembly is a leading global omnichannel media agency that merges data, talent, and technology to catalyze growth for the world's most esteemed brands. Our holistic approach weaves together compelling brand narratives with a comprehensive suite of global media capabilities, driving performance and fostering significant business expansion. Our initiatives are powered by STAGE, our proprietary operating system, and executed by a dedicated global team of over 2,300 professionals across 35 offices worldwide. Committed to purposeful action, Assembly leads the way in social and environmental impact within the agency realm. As a proud member of Stagwell, the challenger network designed to revolutionize marketing, Assembly continues to set new standards of excellence. For more information, please visit assemblyglobal.com.
关于组装
Assembly 是一家领先的全球全渠道媒体机构,它整合数据、人才和技术,以促进世界上最受尊敬的品牌的增长。我们的整体方法将引人入胜的品牌叙事与一整套全球媒体能力交织在一起,推动绩效并促进业务的重大扩张。我们的计划由我们的专有操作系统SGAE提供支持,由全球35个办事处的2300多名专业人员组成的专业全球团队执行。Assembly 致力于采取有针对性的行动,在机构领域的社会和环境影响方面处于领先地位。作为旨在彻底改变营销的挑战者网络Stagwell的骄傲成员,Assembly继续设定新的卓越标准。欲了解更多信息,请访问 assemblyglobal.com。
CONTACT:
Mariana Delacqua
[email protected]
联系人:
玛丽安娜·德拉卡
[电子邮件保护]
SOURCE Assembly
来源大会