Apple Inc. (NASDAQ:AAPL) is reportedly planning to launch foldable iPhones and ultralight devices by 2026.
What Happened: Apple is reportedly working on a thinner iPhone model, expected to be more affordable than the Pro versions.
This device will feature a simplified camera system to cut costs, reported The Wall Street Journal on Sunday, citing people familiar with the matter.
The tech giant is also developing two foldable devices: a larger one that unfolds to a 19-inch screen, and a smaller foldable iPhone, the sources noted.
Challenges in hinge and display cover technology have delayed these foldable designs, but Apple is pushing for a 2026 release.
While Apple initially planned to launch the larger foldable device first to assess market reception, it now seems that the foldable iPhone will likely debut earlier.
Executives are targeting a 2026 release for the foldable iPhone, though an additional year may be required to resolve ongoing technical issues, the report noted, citing sources.
Meanwhile, the ultrathin iPhone is expected to cater to consumers who prioritize a sleek design over some of the advanced features found in the Pro models.
Analyst Jeff Pu from Haitong International Securities noted that current foldable phones do not meet Apple's standards for thinness, lightness, and energy efficiency.
Apple did not immediately respond to Benzinga's request for comments.
Why It Matters: This move aims to boost consumer interest amid stagnant smartphone sales. Apple's iPhone business, which contributes significantly to its revenue, has seen minimal growth. The company is seeking new ways to accelerate growth.
Earlier in August, it was reported that Apple is working on a thinner version of the iPhone 17, dubbed the "Air," which could potentially reignite consumer interest in its flagship product. The device could be a significant redesign akin to the iPhone X.
Apple's smartphone sales saw a slight 0.3% decline year-over-year in the third quarter, yet demand for the iPhone 16 series remained steady compared to previous models, according to an IDC report. This performance enabled Apple to regain the second spot in China's smartphone market, securing a 15.6% share.
In October, Apple reported fiscal fourth-quarter revenue of $94.9 billion, surpassing analyst projections of $94.56 billion. iPhone sales contributed $46.22 billion, up from $43.8 billion in the same period last year.
On Sunday, Mark Gurman in his latest installment of the weekly "Power On" newsletter reported that Apple is exploring the tablet market with a potential 18.8-inch foldable iPad by 2028.
This device is expected to offer a seamless experience, similar to using two iPad Pros side-by-side, and may incorporate features from both Macs and iPads.
Price Action: Apple's stock edged up 0.069% on Friday, finishing the day at $248.13. Year-to-date, the company's shares have increased by 33.66%.
The latest price targets from Morgan Stanley, Needham, and Wedbush suggest an average target of $277.67, indicating a potential upside of 11.96%, according to Benzinga Pro data.
据报道,苹果公司(纳斯达克股票代码:AAPL)计划在2026年之前推出可折叠的iPhone和超轻设备。
发生了什么:据报道,苹果正在开发一款更薄的iPhone机型,预计将比Pro版本更实惠。
《华尔街日报》周日援引知情人士的话报道,该设备将采用简化的摄像系统以削减成本。
消息人士称,这家科技巨头还在开发两款可折叠设备:一款可展开成19英寸屏幕的较大设备,以及一款较小的可折叠iPhone。
铰链和显示屏盖技术面临的挑战推迟了这些可折叠的设计,但苹果正在推动2026年发布。
尽管苹果最初计划首先推出更大的可折叠设备以评估市场的接受度,但现在看来可折叠iPhone可能会更早亮相。
报告援引消息人士的话指出,高管们的目标是在2026年发布可折叠iPhone,尽管可能还需要一年的时间才能解决持续的技术问题。
同时,预计超薄iPhone将迎合那些优先考虑时尚设计而不是Pro机型中某些高级功能的消费者。
海通国际证券的分析师Jeff Pu指出,目前的可折叠手机不符合苹果的轻薄、轻和能效标准。
苹果没有立即回应本辛加的置评请求。
为何重要:此举旨在在智能手机销售停滞的情况下提振消费者的兴趣。苹果的iPhone业务为其收入做出了重大贡献,但增长微乎其微。该公司正在寻找加速增长的新方法。
8月初,有报道称,苹果正在开发iPhone 17的更薄版本,名为 “Air”,这可能会重新激发消费者对其旗舰产品的兴趣。该设备可能是一次重大的重新设计,类似于iPhone X。
根据IDC的一份报告,苹果的智能手机销量在第三季度同比略有下降0.3%,但与以前的机型相比,对iPhone 16系列的需求保持稳定。这一表现使苹果重新获得了中国智能手机市场的第二位,获得了15.6%的份额。
10月,苹果公布的第四财季收入为949亿美元,超过了分析师预期的945.6亿美元。iPhone的销售额贡献了462.2亿美元,高于去年同期的438亿美元。
周日,马克·古尔曼在最新一期的每周一期 “Power On” 时事通讯中报道说,苹果正在探索平板电脑市场,到2028年可能推出18.8英寸的可折叠iPad。
预计该设备将提供无缝体验,类似于并排使用两台iPad Pro的功能,并且可能包含Mac和iPad的功能。
价格走势:苹果股价周五小幅上涨0.069%,收于248.13美元。今年迄今为止,该公司的股价上涨了33.66%。
根据Benzinga Pro的数据,摩根士丹利、尼德姆和韦德布什的最新目标股价表明,平均目标股价为277.67美元,潜在上涨幅度为11.96%。