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Niu Technologies | 6-K: Niu Technologies Provides Third Quarter 2024 Sales Volume Update

Niu Technologies | 6-K: Niu Technologies Provides Third Quarter 2024 Sales Volume Update

小牛電動 | 6-K：小牛電動提供2024年第三季度銷售量更新信息
美股SEC公告 ·  2024/10/04 17:04

Moomoo AI 已提取核心訊息

Niu Technologies reported strong Q3 2024 sales performance with total deliveries reaching 312,405 units, representing a 17.5% YoY increase. China market sales reached 259,094 units, while international markets contributed 53,311 units. The new NT model emerged as a standout performer, capturing nearly 20% of total sales with its advanced features including keyless ignition and TCS traction control.New model launches have proven successful, accounting for over 60% of quarterly sales in China. The company expanded its market reach through strategic initiatives, including a collaboration with JDG for the FX model launch targeting Gen Z consumers, and focused marketing campaigns on platforms like Xiaohongshu to attract female users.In international markets, the micro-mobility sector showed robust growth, with new models K100 and K300 accounting for over 50% of sales. These models gained significant traction across the EU, North America, and Asia Pacific regions, positioning the micro-mobility sector as a key driver for future growth.
Niu Technologies reported strong Q3 2024 sales performance with total deliveries reaching 312,405 units, representing a 17.5% YoY increase. China market sales reached 259,094 units, while international markets contributed 53,311 units. The new NT model emerged as a standout performer, capturing nearly 20% of total sales with its advanced features including keyless ignition and TCS traction control.New model launches have proven successful, accounting for over 60% of quarterly sales in China. The company expanded its market reach through strategic initiatives, including a collaboration with JDG for the FX model launch targeting Gen Z consumers, and focused marketing campaigns on platforms like Xiaohongshu to attract female users.In international markets, the micro-mobility sector showed robust growth, with new models K100 and K300 accounting for over 50% of sales. These models gained significant traction across the EU, North America, and Asia Pacific regions, positioning the micro-mobility sector as a key driver for future growth.
小牛電動發佈了強勁的2024年第三季度銷售表現，總交付量達到312,405台，同比增長17.5%。中國市場銷售達到259,094台，而國際市場貢獻了53,311台。新的Nt車型表現突出，憑藉無鑰匙點火和TCS牽引控制等先進功能，幾乎佔到總銷售的20%。新車型的推出證明是成功的，佔到中國季度銷售的60%以上。公司通過戰略舉措擴大了市場覆蓋，包括與JDG合作推出針對Z世代消費者的外匯期貨模型，並在小紅書等平台上進行鍼對女性用戶的營銷活動。在國際市場上，微型出行板塊顯示出強勁增長，新車型K100和K300佔到超過50%的銷售。這些車型在歐盟、北美和亞太地區獲得了顯著關注，使微型出行板塊成爲未來增長的關鍵驅動因素。
小牛電動發佈了強勁的2024年第三季度銷售表現，總交付量達到312,405台，同比增長17.5%。中國市場銷售達到259,094台，而國際市場貢獻了53,311台。新的Nt車型表現突出，憑藉無鑰匙點火和TCS牽引控制等先進功能，幾乎佔到總銷售的20%。新車型的推出證明是成功的，佔到中國季度銷售的60%以上。公司通過戰略舉措擴大了市場覆蓋，包括與JDG合作推出針對Z世代消費者的外匯期貨模型，並在小紅書等平台上進行鍼對女性用戶的營銷活動。在國際市場上，微型出行板塊顯示出強勁增長，新車型K100和K300佔到超過50%的銷售。這些車型在歐盟、北美和亞太地區獲得了顯著關注，使微型出行板塊成爲未來增長的關鍵驅動因素。
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