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Lowe's Companies | 8-K: Lowe's Unveils 2025 Total Home Strategy to Drive Long-Term Growth and Market Share

Lowe's Companies | 8-K: Lowe's Unveils 2025 Total Home Strategy to Drive Long-Term Growth and Market Share

勞氏 | 8-K:勞氏公布2025年整體家居戰略,推動長期增長和市場份額
美股SEC公告 ·  2024/12/11 20:17

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Lowe's announced its 2025 Total Home Strategy focusing on five key growth initiatives: Pro penetration, online sales, home services, loyalty ecosystem, and space productivity. The company is launching the first product marketplace in U.S. home improvement, implementing an AI framework for enhanced customer experience, and plans to open 10-15 new stores annually in growing markets.The company is expanding its rural offering to 150 additional stores and relaunching its Pro loyalty program as MyLowe's Pro Rewards in early 2025. Through Pro Extended Aisle initiative, Lowe's is creating a seamless solution for large special orders with direct supplier interface. The company expects to generate approximately $1 billion in annual cost savings through Perpetual Productivity Improvement initiatives.For full year 2024, Lowe's affirmed its outlook with total sales of $83.0-83.5 billion, comparable sales expected to decline 3.0-3.5% YoY, and adjusted operating margin of 12.3-12.4%. The company projects adjusted diluted EPS of $11.80-11.90 with capital expenditures of approximately $2 billion.
Lowe's announced its 2025 Total Home Strategy focusing on five key growth initiatives: Pro penetration, online sales, home services, loyalty ecosystem, and space productivity. The company is launching the first product marketplace in U.S. home improvement, implementing an AI framework for enhanced customer experience, and plans to open 10-15 new stores annually in growing markets.The company is expanding its rural offering to 150 additional stores and relaunching its Pro loyalty program as MyLowe's Pro Rewards in early 2025. Through Pro Extended Aisle initiative, Lowe's is creating a seamless solution for large special orders with direct supplier interface. The company expects to generate approximately $1 billion in annual cost savings through Perpetual Productivity Improvement initiatives.For full year 2024, Lowe's affirmed its outlook with total sales of $83.0-83.5 billion, comparable sales expected to decline 3.0-3.5% YoY, and adjusted operating margin of 12.3-12.4%. The company projects adjusted diluted EPS of $11.80-11.90 with capital expenditures of approximately $2 billion.
Lowe's 宣佈其 2025 年全面家居策略,重點關注五個關鍵增長舉措:專業滲透、在線銷售、家居服務、忠誠度生態系統和空間生產力。該公司正在推出美國家居改善領域的第一款產品市場,實施人工智能框架,以增強客戶體驗,並計劃在增長市場每年開設 10-15 家新店。該公司正在將其農村產品擴展到額外的 150 家店,並將在 2025 年初重新推出其專業忠誠計劃 MyLowe's Pro Rewards。通過專業延伸通道舉措,Lowe's 正在爲大宗特殊訂單創造一個無縫解決方案,直接與供應商接口。該公司預計通過持續提高生產力舉措,產生約 10億美元的年成本節省。對於 2024 財年,Lowe's 確認其前景,總銷售額爲 830-835 億美元,可比銷售預計將同比下降 3.0-3.5%,調整後的營業利潤率爲 12.3-12.4%。該公司預計調整後的攤薄後每股收益爲 11.80-11.90 美元,資本支出約爲 20億美元。
Lowe's 宣佈其 2025 年全面家居策略,重點關注五個關鍵增長舉措:專業滲透、在線銷售、家居服務、忠誠度生態系統和空間生產力。該公司正在推出美國家居改善領域的第一款產品市場,實施人工智能框架,以增強客戶體驗,並計劃在增長市場每年開設 10-15 家新店。該公司正在將其農村產品擴展到額外的 150 家店,並將在 2025 年初重新推出其專業忠誠計劃 MyLowe's Pro Rewards。通過專業延伸通道舉措,Lowe's 正在爲大宗特殊訂單創造一個無縫解決方案,直接與供應商接口。該公司預計通過持續提高生產力舉措,產生約 10億美元的年成本節省。對於 2024 財年,Lowe's 確認其前景,總銷售額爲 830-835 億美元,可比銷售預計將同比下降 3.0-3.5%,調整後的營業利潤率爲 12.3-12.4%。該公司預計調整後的攤薄後每股收益爲 11.80-11.90 美元,資本支出約爲 20億美元。
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