JOYY's Q4 Average Mobile MAUs Of Bigo Live Increased By 4.5% YoY; Total Number Of Paying Users Of BIGO Up 7.9% YoY
JOYY's Q4 Average Mobile MAUs Of Bigo Live Increased By 4.5% YoY; Total Number Of Paying Users Of BIGO Up 7.9% YoY
JOYY第四季度Bigo Live的平均移動月活躍用戶同比增長4.5％；BIGO的付費用戶總數同比增長7.9％
Fourth Quarter 2023 Operational Highlights
2023 年第四季度運營亮點
- Average mobile MAUs of Bigo Live increased by 4.5% to 38.4 million from 36.8 million in the corresponding period of 2022.
- Average mobile MAUs of Likee was 39.1 million, compared to 45.3 million in the corresponding period of 2022, primarily due to reduced spending on user acquisition via advertisement.
- Average mobile MAUs of Hago was 4.6 million, compared to 6.7 million in the corresponding period of 2022, primarily due to reduced spending on user acquisition via advertisement.
- Global average mobile MAUs4 increased by 2.6% to 274.9 million from 267.9 million in the corresponding period of 2022.
- Total number of paying users of BIGO (including Bigo Live, Likee and imo)5 increased by 7.9% to 1.67 million from 1.55 million in the corresponding period of 2022.
- Average revenue per paying user of BIGO (including Bigo Live, Likee and imo)6 was US$244.8, compared to US$251.3 in the corresponding period of 2022.
- Bigo Live的平均移動月活躍用戶從2022年同期的3,680萬增長了4.5％，至3,840萬。
- Likee的平均移動月活躍用戶數爲3,910萬個，而2022年同期爲4530萬個，這主要是由於通過廣告獲取用戶的支出減少了。
- Hago的平均移動月活躍用戶數爲460萬，而2022年同期爲670萬，這主要是由於通過廣告獲取用戶的支出減少。
- 全球平均移動平均月活躍用戶數從2022年同期的2.679億增長了2.6％，至2.749億。
- BIGO（包括Bigo Live、Likee和imo）5的付費用戶總數從2022年同期的155萬增長了7.9％，至167萬。
- BIGO（包括Bigo Live、Likee和imo）6的每位付費用戶的平均收入爲244.8美元，而2022年同期爲251.3美元。