Soccer or Football? Northstar Gaming Poll Finds Most Canadians Unexpectedly Divided When Referring to the Game as Soccer or Football but the Friendly Debate Remains Uncapped
Soccer or Football? Northstar Gaming Poll Finds Most Canadians Unexpectedly Divided When Referring to the Game as Soccer or Football but the Friendly Debate Remains Uncapped
Three in five Canadians (60%) refer to the sport as soccer while less than a quarter (21%) refer to it as football or use both names interchangeably (18%).
五分之三的加拿大人(60%)稱該運動爲足球,而不到四分之一的加拿大人(21%)稱其爲足球或使用兩個名稱來替換使用(18%)。
Among Canadians who call the game soccer, the majority do so to distinguish the sport from North American football (71%), while a quarter use the name because their family and friends (24%) do.
在稱呼足球比賽爲足球的加拿大人中,絕大多數(71%)這麼做是爲了區別於北美橄欖球比賽,還有四分之一(24%)是因爲家人和朋友這樣稱呼。
Toronto, Ontario--(Newsfile Corp. - June 20, 2024) - NorthStar Gaming Holdings Inc. (TSXV: BET) - It's a wonderful time of year to be a fan of the beautiful game with marquee international tournaments taking place across different continents, including the Canadian squad kicking off their tournament tonight at 8:00 p.m. ET.
多倫多安大略省-(新聞稿社-2024年6月20日)--NorthStar arvr遊戲控股公司(TSXV:BET)是一個美妙的時光,全球不同地區正在舉行標誌性的國際錦標賽,其中包括加拿大隊今晚8點ET開始比賽。
As national teams from around the world compete for glory on the pitch, Canada's biggest soccer fans will gather and cheer on their favourite teams for the next month.
隨着世界各國國家隊在球場上奮力爭奪榮譽,加拿大最狂熱的足球迷將聚集在一起爲接下來的一個月裏他們最喜愛的球隊加油助威。
Inspired by Canada's diverse fanbase, NorthStar Bets commissioned a national survey of 1,500 Canadians to identify how cultural differences impact the name they give to the sport and explore the passion behind why they call it soccer or football.
NorthStar Bets受加拿大多元化的球迷群體啓發,開展了一項覆蓋全國1,500名加拿大人的調查,以確定文化差異如何影響他們對運動的命名並探索他們稱之爲足球或足球的激情背後的原因。
Key survey findings:
關鍵調查結果:
- Nearly two in five Canadians (38%) refer to the game as football because the game primarily uses feet.
-
Three in five Canadians (60%) refer to the sport as soccer and not football.
- Canadians over 60 are two-thirds (68%) more likely to refer to the game as soccer and the least likely (16%) to call the game football compared to other generations.
- Those in Quebec are the least likely (13%) to refer to the game as football.
- Among Canadians who call the game soccer, most do so to distinguish it from North American football (71%) while a quarter do so because family and friends (24%) refer to it as such.
- Only a third (32%) of Canadians are aware of the historical and cultural reasons behind the different terms ''soccer'' and ''football'' with only 10 per cent very aware.
- 近五分之二的加拿大人(38%)稱這個遊戲爲足球,因爲遊戲主要使用腳。五分之三的加拿大人(60%)將這個運動稱爲足球,而不是足球。
-
加拿大60歲以上的人比其他人更有可能將該遊戲稱爲足球(68%),而不太可能稱遊戲爲足球(16%)。
- 魁北克的人最不可能(13%)將該遊戲稱爲足球。
- 在稱呼遊戲爲足球的加拿大人中,大多數人這麼做是爲了與北美橄欖球區分開來(71%),而四分之一人這麼做是因爲家人和朋友這樣稱呼(24%)。
- 只有三分之一(32%)的加拿大人知道這兩個不同術語“足球”和“足球”的歷史和文化原因,只有10%非常清楚。"美麗的辯論"是一場具有開創性的運動,慶祝加拿大球迷隊伍的豐富多樣性,其中包括來自世界各地的文化背景。該運動強調了這種體育運動名稱周圍的細微差別,引發了家庭、朋友和球迷之間的強烈自豪感和忠誠心。"北極星遊戲"的市場副總裁Dante Anderson說:"足球與足球的起源和歷史跨越數十年,具有獨特的二元性,既分裂又團結。我們的目標是鼓勵球迷通過培養充滿激情、友好的辯論,來表達對這項運動的熱愛,並邀請安大略省人投票."除了鼓勵安大略省最大的球迷投票外,NorthStar Bets還在進行
- 只有三分之一(32%)的加拿大人知道這兩個不同術語“足球”和“足球”的歷史和文化原因,只有10%非常清楚。32%的加拿大人知道歷史和文化原因僅有10%的人非常了解“足球”和“足球”的不同術語背後的原因。
"The Beautiful Debate is a groundbreaking campaign celebrating the vibrant diversity of Canada's fanbase, which includes cultural backgrounds from around the world. This campaign highlights the nuances surrounding the name of the sport, igniting a profound sense of pride and loyalty among family, friends and fans," said Dante Anderson, VP Marketing, NorthStar Gaming. "The origins and history of soccer versus football span decades with a unique duality that both divides and unites. Our goal is to encourage fans to express their passion for the sport by fostering a spirited, friendly debate and invite Ontarians to cast their vote."
“美麗的辯論”是一項開創性的運動,慶祝了加拿大球迷的豐富多樣性,包括來自世界各地的文化背景。該活動突出了圍繞運動名稱的微妙差異,引發了家庭、朋友和粉絲之間的深刻自豪感和忠誠度,” NorthStar Gaming的營銷副總裁Dante Anderson說。“足球和橄欖球的起源和歷史跨越了幾十年,具有獨特的二重性,既分裂又團結。我們的目標是鼓勵球迷通過培養一個富有活力的友好辯論來表達他們對這項運動的熱情,並邀請安大略省的人們投票。”
In addition to encouraging Ontario's biggest fans to cast their vote, NorthStar Bets is taking The Beautiful Debate one step further by allowing them to customize their betting experience to the "language" they prefer. On NorthStar Bets, users can now use a new "toggle" feature that will allow players to choose Soccer or Football (.CA only) for their gaming experience.
銀河express還要鼓勵加拿大安大略省最大的球迷加入這場"美麗的辯論",支持自己鍾愛的運動。美麗的辯論爲了讓用戶更個性化地使用下注功能,我們進一步讓用戶自定義他們偏好的"語言"體驗。在NorthStar Bets上,用戶可以使用新的"切換"功能,選擇足球或橄欖球(僅限於加拿大)來進行他們的遊戲體驗。
All NorthStar Bets players will also have access to robust wagering markets, alongside educational and insightful analysis related to matches taking place in global tournaments.
所有NorthStar Bets玩家都可以訪問豐富的投注市場,以及與全球錦標賽相關的教育和見解性分析。
The first of its kind from NorthStar Bets, the brand will offer soccer fans, tournament viewers or passersby a unique engagement billboard located in downtown Toronto at the corner of College St. and Bathurst St. on Monday, June 24th, between 1-9 p.m. where Torontonians will be able to cast their vote live and watch as the scoreboard tallies up the results of The Beautiful Debate.
NorthStar Bets這種首創公司品牌將爲足球迷、觀看比賽的人或路人提供一個獨特的參與廣告牌,位於多倫多市中心的角落,在College St.和Bathurst St.之間,於6月24日星期一下午1點至9點之間。屆時,多倫多人將有機會進行現場投票,並觀看美麗辯論的計分板累積結果。6月24日,星期一th1-9 p.m.在全球錦標賽舉行的比賽中,多倫多人將能夠進行現場投票,同時觀看計分板累積"美麗辯論"的結果。
To experience the platform yourself, download the app or visit (outside of Ontario) or (Ontario only).
爲了親身體驗該平台,請下載應用或登錄(安大略省外)或 (僅限安大略省)。
The survey, conducted in June 2024, was in partnership with market research firm Maru/Blue from Maru Group and gathered insights from over 1,500 Canadians over the age of 19, with representation from every province.
這項在2024年6月進行的調查是與市場調查公司Maru/Blue from Maru Group合作進行的,收集了1500名加拿大19歲以上的人的觀點,包括每個省份的代表。
About NorthStar
關於北極星
NorthStar Gaming Holdings Inc. ("NorthStar") (TSXV: BET) (OTCQB: NSBBF) proudly owns and operates NorthStar Bets, a made-in-Ontario casino and sportsbook gaming platform that provides players with a uniquely local, premier user experience. The NorthStar Bets sportsbook provides real-time news, stats, analysis and scores directly in the betting environment along with the most popular online casino games. NorthStar's subsidiary, Slapshot Media Inc., provides managed services to Northstarbets.com, an iGaming site owned and operated by the Abenaki Council of Wolinak.
NorthStar Gaming Holdings Inc.("NorthStar")(tsxv:bnt)(OTCQB:nsbbf)自豪地擁有並經營着MadeInOntario在線賭場和體育博彩平台NorthStar Bets,爲玩家提供獨特的本地、一流的用戶體驗。NorthStar Bets體育博彩平台在博彩環境中直接提供實時新聞、統計數據、分析和比分,以及最受歡迎的在線賭場遊戲。NorthStar的子公司Slapshot Media Inc.提供管理服務,爲Abenaki Council of Wolinak擁有並運營的iGaming網站northstarbets.com提供技術支持。
A Canadian company, NorthStar is uniquely positioned to become a convergence leader in the intersection of sports media and sports wagering thanks to its partnerships and agreements with leading media companies. NorthStar is committed to operating at the highest level of responsible gaming standards.
北極星是一家加拿大公司,憑藉其與領先媒體公司的夥伴關係和協議,獨特地成爲體育媒體和體育博彩交叉領域的匯聚領袖。北極星致力於在負責任的遊戲標準方面運作到最高水平。
No stock exchange, securities commission or other regulatory authority has approved or disapproved the information contained herein. Neither the TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in the policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this press release.
沒有任何證券交易所、證券監管機構或其他監管機構批准或不批准本文中包含的信息。TSX Venture Exchange及其監管服務提供商(如TSX Venture Exchange政策中所定義的那樣)不承擔本新聞稿的充分性或準確性的責任。
For further information:
進一步了解:
Company Contact:
Corey Goodman
Chief Development Officer
647-530-2387
investorrelations@northstargaming.ca
公司聯繫人:
Corey Goodman
首席開發官
647-530-2387
investorrelations@northstargaming.ca
Investor Relations:
RB Milestone Group LLC (RBMG)
Northstar@rbmilestone.com
投資者關係:
RB Milestone Group LLC(RBMG)
北極星自豪地擁有和經營NorthStar Bets,這是一個安大略省生產的在線賭場和體育博彩遊戲平台,爲玩家提供獨特的地方性、高級別的用戶體驗。NorthStar Bets體育博彩提供實時新聞、統計、分析和分數,在投注環境中提供最受歡迎的在線賭場遊戲。北極星的子公司Slapshot Media Inc.向Northstarbets.com提供管理服務,該網站是由Wolinak的Abenaki Council擁有和經營的iGaming網站。