Tesla Rings Fourth Of July With $1,000 Discount For Military Personnel On New EV Purchases
Tesla Rings Fourth Of July With $1,000 Discount For Military Personnel On New EV Purchases
EV giant Tesla Inc (NASDAQ:TSLA) is now attempting to woo military personnel into purchasing their cars by offering them $1,000 off on the purchase price of any of its cars but the Cybertruck.
電動汽車巨頭特斯拉公司（納斯達克代碼：TSLA）目前正試圖通過向軍人提供每輛汽車購買價格1000美元的優惠來吸引他們購買他們的汽車，但是狂熱電動皮卡車除外。
What Happened: Military veterans, retirees, active duty members, and their spouses can now avail $1000 off on buying a Model 3, Model Y, Model S, and Model X.
軍人退伍軍人、退休人員、現役成員以及他們的配偶現在可以獲得$1000優惠購買Model 3、Model Y、Model S和Model X汽車。
Eligible individuals just have to pick their vehicle and verify their military status to be eligible. There is no limit on the number of vehicles that can be purchased under the offer.
有資格的個人只需選擇他們的汽車並驗證他們的軍事身份即可獲得資格。在此優惠計劃下購買的車輛數量沒有限制。
The program, known as the Tesla Military Purchase Program, was announced on Wednesday, in time for the Fourth of July.
該計劃名爲特斯拉軍購計劃，於本週三宣佈，以適應美國獨立日時期。
The most American-made cars are S3XY
— Tesla North America (@tesla_na) July 3, 2024
To honor those who have served our country, members of the US military + their spouses are eligible for the Tesla Military Purchase Program on a new Model S, 3, X or Y
→ pic.twitter.com/n0NISCwUXM
最美國製造的汽車有S3XY型號。
— 特斯拉北美 (@tesla_na) 2024年7月3日
爲了表彰那些爲國家服務的人，美國軍人及其配偶有資格在新的Model S、3、X或Y上獲得特斯拉軍購計劃。
→ pic.twitter.com/n0NISCwUXM
Why It Matters: Tesla also has a veteran program, aimed at allowing veterans to settle into civilian life and be part of the company's battery and EV production. The program allows for veterans from any military branch to join the company in manufacturing, logistics, sales, IT, and more.
對此的重視：特斯拉還有一個專門針對軍人的計劃，旨在讓退役軍人安置進入民用生活，併成爲公司電池和電動汽車生產的一部分。該計劃允許來自任何軍事部門的退役軍人加入製造業、物流、銷售、IT等部門。
The offer is also aimed at boosting the company's sales which has been going down since the start of 2024. For the second quarter, the company delivered 443,956 vehicles globally marking a 4.8% drop from last year but still beating the consensus estimate. However, the delivery numbers are still better than in the first quarter when the company delivered just 386,810 vehicles.
該優惠還旨在推動公司的銷售，在2024年初以來一直下降。在第二季度，該公司交付了全球443956輛車，同比下降了4.8%，但仍超過了共識預期。不過，交付量仍好於第一季度，當時公司只交付了386810輛車。
However, Tesla CEO Elon Musk is optimistic and said in April during the company's first-quarter earnings call that the company will indeed have higher sales in 2024 as compared to last year when it delivered a total of 1.81 million vehicles. The company now has to sell about a million vehicles in the remaining half of the year if it is to meet the CEO's expectations.
然而，特斯拉首席執行官埃隆·馬斯克在4月份的業績會上表示，公司的銷售量確實會比去年更高，當時公司總共交付了181萬輛車。如果特斯拉要達到首席執行官的預期，剩下的一年中必須銷售大約100萬輛車。
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Photo courtesy: Shutterstock
圖片來源：shutterstock