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Fiverr Shows Its Transformation From a Services Marketplace to a Hiring Platform With Its 2024 Summer Product Release

Fiverr Shows Its Transformation From a Services Marketplace to a Hiring Platform With Its 2024 Summer Product Release

Fiverr通過2024年夏季產品發佈展示了其從服務市場轉變爲招聘平台的轉型。
GlobeNewswire ·  07/23 08:00

From a deeper integration of AI with Fiverr Neo to a brand new professions catalog and the introduction of a satisfaction guarantee and rewards program, the platform is evolving to meet the changing demands of today's businesses

從Fiverr Neo與人工智能更深度融合,到全新的專業目錄和引入滿意保證和獎勵計劃,該平台正在不斷髮展以滿足當今企業的不斷變化的需求。

Fiverr 2024 Summer Product Release

Fiverr 2024年夏季產品發佈

From a deeper integration of AI with Fiverr Neo to a brand new professions catalog and the introduction of a satisfaction guarantee and rewards program, the platform is evolving to meet the changing demands of today's businesses
從Fiverr Neo與人工智能更深度融合,到全新的專業目錄和引入滿意保證和獎勵計劃,該平台正在不斷髮展以滿足當今企業的不斷變化的需求。

NEW YORK, July 23, 2024 (GLOBE NEWSWIRE) -- Today, Fiverr, the company changing how the world works together, launches its new summer product release, commencing its expansion from a services marketplace to a hiring platform.

NEW YORK,2024年7月23日(環球新聞)——今天,Fiverr,這家正在改變全球合作方式的公司,推出了其新的Fiverr的使命是改變世界如何合作。我們的存在是爲了使人們平等地享有人才,並使人才有機會實現他們的業務、品牌或夢想。在過去的一年中,來自中小型企業到財富500強的400萬客戶在Fiverr上與自由職業人才合作,確保他們的勞動力保持靈活、適應性和敏捷性。藉助Fiverr Business Solutions,大公司可以找到適合其需求的正確人才和工具,幫助他們繁榮和發展。在Fiverr上,你可以找到超過700個技能類別,從AI到編程和3D設計,從數字營銷到內容創作,從視頻製作到建築學。,從服務市場擴展到招聘平台。

"Major shifts in the workplace, including heightened focus around skills and upskilling, diverse new roles from seasoned fractional executives to first-time side hustlers, and the introduction of new technologies, demands new solutions," said Micha Kaufman, founder and CEO of Fiverr. "Today's new releases are providing an expanded breadth of options for businesses of all sizes to recruit skilled talent and integrate freelancers into their workforce. By elevating how freelancers are featured to include their full set of skills and providing flexible options for working hourly, hiring managers and businesses can better recruit the talent they need."

"勞動場所發生的重大變化,包括對技能和技能提升的高度關注,從經驗豐富的分時管理層到首次兼職者的各種不同角色,以及引入新技術,都需要新的解決方案," Fiverr的創始人兼首席執行官Micha Kaufman表示。 "新發布的內容爲所有規模的企業提供了招募熟練人才和將自由職業者整合到其勞動力中的更廣泛選擇範圍。通過提升自由職業者的特色,包括他們的全部技能集,併爲按小時工作提供靈活的選擇,招聘經理和企業可以更好地招募所需的人才。"

Elevating Human Expertise and Expanding Ways to Engage

提升人類專業知識和擴大參與方式

Kaufman continues to share that "as we continue to weave AI throughout the platform with Neo, we are also ensuring our freelancers continue to receive the tools and support they need, whether starting out or veterans because human talent will always remain at the core of what we do."

Kaufman繼續分享道:“隨着我們繼續在Neo平台上推廣人工智能,我們還確保我們的自由職業者繼續獲得他們所需要的工具和支持,無論是初學者還是老手,因爲人才始終是我們所做的一切的核心。"

Profession-Based Talent. Customers seek to partner with professionals for help with their most important and long-term projects, and now Fiverr makes it easy to discover that talent. Our brand-new professions catalog will enable customers to search not just by services, but also by professions, and skills, providing rich information about a freelancer's background and experience. Customers can browse the freelancers' professions, services offered, unique skill sets, and expertise, helping freelancers showcase their talent and providing customers with the information they need to confidently choose who to engage with.

基於專業的人才。客戶們尋求與專業人士合作,以幫助他們完成最重要和最長期的項目,現在Fiverr讓尋找人才變得更加容易。我們全新的專業目錄將使客戶不僅可以按服務搜索,還可按專業和技能搜索,提供有關自由職業者背景和經驗的豐富信息。客戶可以瀏覽自由職業者的專業、提供的服務、獨特的技能和專業知識,幫助自由職業者展示他們的才華,併爲客戶提供所需的信息以自信地選擇要參與合作的人。

Hourly Rates. Fiverr Pro freelancers will, for the first time, be able to tackle bigger, long-term, and ongoing projects by offering a new way to engage with their customers. The new hourly rate hiring option allows businesses to choose how they work with freelancers that best suits their organization's needs. This new flexibility is valuable as a job evolves over longer periods of time and for recurring consultations.

按小時計費。Fiverr Pro自由職業者首次能夠通過提供新的參與方式來處理更大、長期和持續的項目。新的按小時計費選項允許企業選擇最適合其組織需求的自由職業者合作方式。在工作逐漸延長和定期諮詢方面,這種新的靈活性非常有價值。

Business Partners. Outsource the outsourcing with Fiverr-trained business partners who will manage an organization's projects from start to finish, providing Fiverr Pro customers the highest level of white-glove service for those requiring more human engagement to tackle complex, long-term projects and services. Business partners are experienced project managers who know your industry and will assemble a team of freelance talent to ensure you get high-quality results quickly and within budget.

商業夥伴。通過Fiverr培訓的商業夥伴來外包外包項目,他們將從開始到結束管理組織的項目,爲需要更多人工參與解決複雜、長期項目和服務的Fiverr Pro客戶提供最高級別的白手套服務。商業夥伴是經驗豐富的項目經理,了解您的行業,並將組建自由職業者人才團隊,以確保您快速、高質量地獲得結果,並控制預算。

Satisfaction Guaranteed. Reaffirming Fiverr's commitment to the caliber of skilled freelancers on the platform, Fiverr Pro customers will be covered by a satisfaction money-back guarantee on services bought from Fiverr Pro sellers starting today. Providing businesses with the assurance and confidence to know they can never go wrong when choosing Fiverr.

滿意保證。Fiverr Pro客戶現在將得到服務購買後的滿意度退款保證,重申了Fiverr對平台上技能自由職業者的承諾,爲企業提供保證和信心,讓他們在選擇Fiverr時永遠不會出錯。

Business Rewards Program. A rewards program for Fiverr Pro customers featuring three tiers of benefits: Silver, Gold, and Platinum. Benefits include 5% back in Fiverr credits for freelancer orders based on annual spend, a dedicated Business Success Manager, free project planning for one project and additional credits for large deposits.

商業獎勵計劃。Fiverr Pro客戶獎勵計劃,其特點是三個等級的福利:白銀、黃金和鉑金。福利包括按年度支出計算的贈送5% Fiverr積分的自由職業者訂單,專門的商業成功經理,一個項目的免費項目規劃以及額外的大額存款積分。

Kickstart Program for New Talent. Building on Fiverr's long tradition of being the first place you could go to make money online, the kickstart program is designed to set new freelancers up for success. It provides guided onboarding, free courses, market research tools, real-time AI-based feedback during project creation, and profile enhancement with features like importing past work experience and adding top clients from other jobs.

面向新人才的啓動計劃。在Fiverr長期以來成爲您在線賺錢的第一站的基礎上,啓動計劃旨在爲新的自由職業者贏得成功。它提供了指導性的入職培訓、免費課程、市場調研工具、項目創建期間的實時基於人工智能的反饋以及通過導入過去的工作經驗和添加其他工作的主要客戶等功能進行個人資料增強。

Leveraging AI to Simplify Project Management and Search

利用人工智能簡化項目管理和搜索

"Our pursuit of innovation and last year's debut of Fiverr Neo provided valuable insights into how people want to use AI on our platform and allow us to move with confidence as we continue to weave AI throughout the platform," Kaufman continued. "Our data showed that in its first iteration, AI-powered project briefs helped businesses define and find what they needed, converting orders at three times the normal rate. Today, we are unveiling our expansion of Neo deeper into the user experience."

"我們對創新的追求和去年Fiverr Neo的首次推出爲我們提供了有關人們如何在我們平台上使用人工智能的有價值見解,並使我們能夠有信心地將人工智能貫穿整個平台," Kaufman繼續解釋道。 "我們的數據顯示,在其首個迭代中,由人工智能驅動的項目簡介幫助企業定義他們需要的內容,並以三倍於正常速率轉化了訂單。今天,我們展示了我們對Neo的更深層次擴展。"

Neo. Trained on Fiverr's unrivaled data set, Neo understands how to get customers what they need. The expansion of Neo into the search experience is similar to talking with a knowledgeable colleague and explaining what outcome they want, with Neo doing the heavy lifting. Serving as an expert guide helping to provide more context for a project, Neo narrows down criteria, asks relevant follow-up questions, and introduces users to the freelancers who can get the work done, providing updated search results as your conversation evolves. Neo is now available widely across the marketplace to elevate the business experience.

Neo。經過Fiverr無與倫比的數據集訓練,Neo明白如何爲客戶提供所需的內容。Neo進一步拓展到搜索體驗中,類似於與知識淵博的同事交談並解釋他們想要的結果,Neo承擔了大部分重任,作爲專家指南,幫助提供更多項目背景信息,縮小標準範圍,提出相關的跟進問題,並向用戶介紹可完成工作的自由職業者,隨着對話的演變,提供更新的搜索結果。Neo現在在整個市場上廣泛應用,以提高商業體驗。

AI Briefs Powered by Neo. Project briefs and Product Requirement Documents (PRD) can often be difficult to draft. AI Briefs help customers quickly articulate project needs to share with Fiverr Pro freelancers and agencies. With the help of Neo, customers can upload their brief drafts, or if they still do not have one, provide one to two lines of text describing their project and let Neo build a robust structured brief for them. If needed, Neo will also prompt the customer for details like timelines, deliverables, and attachments.

由小蟻驅動的AI簡報。項目簡報和產品需求文檔(PRD)往往很難起草。AI簡報能夠幫助客戶快速闡述項目需求,以便與Fiverr專業自由職業者和機構共享。在小蟻的幫助下,客戶可以上傳他們的簡報草案,或者如果他們還沒有簡報,提供一到兩行文本描述他們的項目,並讓小蟻爲他們制定一個強大的結構化簡報。如果需要,小蟻還會提示客戶有關時間表、可交付成果和附件等詳細信息。

Enhanced Reviews, Powered by Neo. Our powerful AI technology helps customers write more detailed reviews based on their actual experiences. In early testing, this has been shown to dramatically increase the quality of reviews without causing more work for customers. This leads to more detailed reviews that future customers can rely on and provides freelancers with more detailed insights they need to improve and grow their business.

由小蟻驅動的增強型評論。我們強大的AI技術能夠幫助客戶撰寫更詳細的評論,基於實際經歷。在早期測試中,已經顯示這大大增加了評論的質量,而不會給客戶帶來更多工作。這導致了更詳細的評論,未來的客戶可以依賴,併爲自由職業者提供更詳細的洞察,幫助他們改進和發展業務。

Integrating human expertise with technological advancements is crucial for shaping the future of work and collaboration. Fiverr's summer product release is initially open to users on an invitation basis, and is scheduled to roll out to our entire community over the next few months.

將人類專業知識與技術先進性相結合對於塑造未來的工作和協作至關重要。Fiverr的夏季產品發佈首先向受邀用戶開放,並計劃在未來幾個月內向我們的整個社區推出。Fiverr的使命是改變世界如何合作。我們的存在是爲了使人們平等地享有人才,並使人才有機會實現他們的業務、品牌或夢想。在過去的一年中,來自中小型企業到財富500強的400萬客戶在Fiverr上與自由職業人才合作,確保他們的勞動力保持靈活、適應性和敏捷性。藉助Fiverr Business Solutions,大公司可以找到適合其需求的正確人才和工具,幫助他們繁榮和發展。在Fiverr上,你可以找到超過700個技能類別,從AI到編程和3D設計,從數字營銷到內容創作,從視頻製作到建築學。夏季產品發佈活動將首先向受邀用戶開放,並計劃在未來幾個月內向我們的整個社區推出。

About Fiverr
Fiverr's mission is to change how the world works together. We exist to democratize access to talent and to provide talent with access to opportunities so anyone can grow their business, brand, or dreams. From small businesses to Fortune 500, over 4 million customers worldwide worked with freelance talent on Fiverr in the past year, ensuring their workforces remain flexible, adaptive, and agile. With Fiverr Business Solutions, large companies can find the right talent and tools tailored to their needs to help them thrive and grow. On Fiverr, you can find over 700 skill categories, ranging from AI to programming and 3D design, digital marketing to content creation, and from video animation to architecture.

關於Fiverr
Fiverr的使命是改變世界如何合作。我們的存在是爲了使人們平等地享有人才,並使人才有機會實現他們的業務、品牌或夢想。在過去的一年中,來自中小型企業到財富500強的400萬客戶在Fiverr上與自由職業人才合作,確保他們的勞動力保持靈活、適應性和敏捷性。藉助Fiverr Business Solutions,大公司可以找到適合其需求的正確人才和工具,幫助他們繁榮和發展。在Fiverr上,你可以找到超過700個技能類別,從人工智能到編程和3D設計,從數字營銷到內容創作,從視頻動畫到建築學。

Don't get left behind - come be a part of the future of work by visiting fiverr.com, reading our blog, and following us on Instagram, X, and Facebook.

不要被落下——通過訪問fiverr.com來成爲未來工作的一份子!fiverr.com閱讀我們的博客並關注我們的Instagram, XFacebook.

Media Contacts:
Jenny Chang
Siobhan Aalders
press@fiverr.com

媒體聯繫人:
Jenny Chang
Siobhan Aalders
press@fiverr.com

A photo accompanying this announcement is available at

此公告附帶的照片


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