Bob Evans Announces Illinois Resident As First-Ever 'Replacement Spokesperson'
Bob Evans Announces Illinois Resident As First-Ever 'Replacement Spokesperson'
Kristina Vänni chosen as the brand's new spokesperson, replacing iconic television host Alfonso Ribeiro for the role
Kristina Vänni被選爲該品牌的新代言人，取代標誌性電視節目主持人Alfonso Ribeiro的角色。
NEW ALBANY, Ohio, July 23, 2024 /PRNewswire/ -- Following a nationwide search for kitchen-savvy consumers with a passion for hacks that make kitchen prep easier, Bob Evans, America's No. 1-selling refrigerated dinner sides* brand and family-favorite in the kitchen, has announced Chicago-area resident and internationally recognized culinary authority Kristina Vänni as the brand's first-ever Replacement Spokesperson. In her new role, Vänni will step into the shoes of the current Bob Evans spokesperson, iconic television host Alfonso Ribeiro, to share her tips for kitchen and mealtime shortcuts on the Bob Evans social media channels and throughout media interviews.
2024年7月23日，俄亥俄州紐奧爾巴尼，/美通社/--由於廚房技巧嫺熟又充滿熱情，更善於利用廚房妙招簡化烹飪工序的消費群體在全美的尋找，美國銷量第一的冷藏晚餐配菜品牌和家庭廚房中最受歡迎的品牌Bob Evans宣佈芝加哥地區居民、備受國際認可的烹飪權威人物Kristina Vänni成爲該品牌歷史上的首位替代代言人。在她的新角色中，Vänni將接替現任Bob Evans代言人、標誌性電視節目主持人Alfonso Ribeiro的角色，在Bob Evans社交媒體平台和各種媒體採訪中分享廚房和用餐的快捷方法。Bob Evans，美國銷量最高的冷藏晚餐配菜品牌和最受家庭廚房歡迎的品牌，已宣佈，芝加哥地區居民和備受國際認可的烹飪權威Kristina Vänni成爲該品牌歷史上首位替代代言人。在她的新角色中，Vänni將接替現任Bob Evans代言人、標誌性電視節目主持人Alfonso Ribeiro的角色，在Bob Evans社交媒體平台和各種媒體採訪中分享她的廚房和用餐方面的小技巧。
"Kristina's enthusiasm for family-friendly mealtime tips and recipes personifies the Bob Evans brand and our belief in making mealtime feel good and taste delicious," said Ciare James, vice president of brand marketing at Bob Evans Farms. "We welcome Kristina as the new Bob Evans spokesperson and eagerly anticipate sharing her knowledge and expertise with busy families nationwide."
"Kristina對於適合全家人的烹飪技巧和菜譜的熱情，體現了Bob Evans品牌和使用我們的產品爲用餐時間創造美好味覺的信念，"Bob Evans Farms品牌營銷副總裁Ciare James表示，"我們歡迎Kristina成爲Bob Evans的新代言人，並急切期待着與全國各地的忙碌家庭分享她的知識和專業技能。"
With experience as a food writer, recipe developer and TV host, Vänni comes to the Replacement Spokesperson role with a long history of personal and professional passion for kitchen and mealtime tricks. From savory to sweet dishes, Vänni enjoys experimenting with new flavors and sharing approachable recipes and kitchen techniques for amateur and advanced home cooks alike.
作爲一名食品作家、食譜開發者和電視節目主持人，Vänni在新角色中具有研究廚房和用餐訣竅的個人和專業熱情的悠久歷史。從鹹味到甜點，Vänni喜歡嘗試新的味道，並與業餘和高級廚師分享可實現且易於掌握的菜譜和烹飪技巧。
"As a busy food writer and mom, I know how valuable it is to incorporate easy tips and tricks in the kitchen to save time for the things that matter most," said Vänni. "In my new role as Bob Evans Replacement Spokesperson, I can't wait to share my favorite kitchen hacks and recipes, many of which include Bob Evans farm-fresh, quick-to-table side dishes and breakfast products that are perfect for busy households like mine."
"作爲一位忙碌的食品作家和母親，我知道在廚房中採用簡便方法和技巧節省時間並利用有效時間以完成最重要的事情有多麼重要 "Vänni表示。"在我作爲Bob Evans替代代言人的新角色中，我迫不及待地分享我最喜歡的廚房妙招和菜譜，其中很多包括Bob Evans的農場新鮮、快速食用的配菜產品和早餐產品，這些產品非常適合像我家這樣的忙碌家庭。"
In addition to earning the coveted title of Bob Evans Replacement Spokesperson, Vänni will also take home $35,000 and complimentary Bob Evans products. With her first assignments already underway, consumers can expect to see Vänni featured throughout Bob Evans social media channels and website, as well as other public channels, as she shares her convenient and delicious meal ideas and shortcuts.
除了獲得了Bob Evans替代代言人這一令人羨慕的稱號，Vänni還將獲得35000美元的獎勵，以及免費的Bob Evans產品。她的首批工作已經開始，消費者可以在Bob Evans社交媒體平台和網站，以及其他公共渠道上看到Vänni的身影，她將分享方便且美味的用餐點子和縮短烹飪時間的小技巧。
For more information on Bob Evans products and to find a retailer near you, visit BobEvansGrocery.com.
有關Bob Evans產品的更多信息以及附近零售商的信息，請訪問BobEvansGrocery.com.
About Bob Evans Farms, Inc.
For over 75 years, Bob Evans Farms has delivered delicious, quick-to-table, farm-inspired food that makes mealtime a little bit easier and a lot more delicious. We're proud to be the No. 1-selling refrigerated dinner sides*, including many varieties of wholesome, feel-good favorites such as mashed potatoes and macaroni & cheese, sold in grocery stores across the country. We're also a leading producer and distributor of sausage and bacon products, and egg products including liquid eggs. In addition to our flagship Bob Evans brand, our product portfolio includes Simply Potatoes, Egg Beaters and Owens Sausage. Bob Evans Farms is based in Columbus, Ohio, and is owned by Post Holdings, Inc., a consumer-packaged goods holding company. For more information about Bob Evans Farms, Inc., visit .
關於 Bob Evans Farms, Inc.
75年來，Bob Evans Farms一直提供美味、快速食用、農場靈感的食物，讓用餐時間變得更加簡單和美味。我們很自豪能夠銷售各種健康、美味的冷藏晚餐配菜，包括許多令人感到溫馨的心肝寶貝，如土豆泥和通心粉等，在全國的雜貨商店銷售。我們還是香腸、培根產品以及液體雞蛋等產品的領先生產商和分銷商。除我們旗下品牌Bob Evans外，我們的產品組合還包括Simply Potatoes、Egg Beaters和Owens Sausage。Bob Evans Farms總部位於俄亥俄州哥倫布市，併爲消費品包裝公司Post Holdings所有。有關Bob Evans Farms的更多信息，請訪問。
*Source: Circana Total US MULO Latest 52 week ending June 23, 2024.
*數據來源：Circana Total US MULO，最新52周截至2024年6月23日。
Media Contact:
Carmichael Lynch Relate for Bob Evans Farms
[email protected]
媒體聯繫人：
Bob Evans Farms 的公關代理商是 Carmichael Lynch Relate。
[email protected]
SOURCE Bob Evans Farms, Inc.
消息來源：Bob Evans Farms，Inc.