Google's Cookie Monster: Why The Tech Giant's U-Turn Is Making Waves In Ad Industry
Google's Cookie Monster: Why The Tech Giant's U-Turn Is Making Waves In Ad Industry
谷歌的Cookie Monster：爲什麼這家科技巨頭的回歸在廣告行業引起轟動
At Alphabet Inc (NASDAQ:GOOG), C is still for cookies.
在Alphabet Inc（納斯達克股票代碼：GOOG），C仍然支持餅乾。
The parent company for Google has stirred up the digital advertising world with its unexpected decision to keep third-party cookies in its Chrome browser.
谷歌的母公司出人意料地決定在其Chrome瀏覽器中保留第三方Cookie，這激起了數字廣告界。
After years of promising to phase out these tracking tools, the tech giant has decided to reverse its course, causing ripples throughout the industry.
在承諾逐步淘汰這些跟蹤工具多年之後，這家科技巨頭決定扭轉方向，在整個行業引起了波動。
Analysts and insiders have been quick to weigh in on the implications of this surprising move, which has left many ad-tech players relieved and some a bit wary.
分析師和內部人士很快就權衡了這一出人意料的舉動的影響，這讓許多廣告技術公司鬆了一口氣，有些人則有些警惕。
The U-Turn Everyone Saw Coming
所有人都看見的掉頭來了
Google retains cookies after numerous delays...
谷歌在有關其...
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