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Meta Joins The AI Spending Spree But Shields Itself With Strong Ad Revenue And Earnings Beat

Meta Joins The AI Spending Spree But Shields Itself With Strong Ad Revenue And Earnings Beat

Meta加入了人工智能支出熱潮,但憑藉強勁的廣告收入和收益保護了自己。
Benzinga ·  08/01 11:10

On Wednesday, $Meta Platforms (META.US)$ surpassed Wall Street estimates with its second quarter results, as well as raised its guidance for the current quarter. During Wednesday's extended trading, Meta shares made a 7% jump.

星期三, $Meta Platforms (META.US)$ 其第二季度業績超過了華爾街的預期,並提高了對本季度的預期。在週三的延期交易中,Meta股價上漲了7%。

For the quarter ended on June 30th, revenue grew 22% YoY to $39.07 billion, exceeding LSEG's estimate of $38.31 billion. This is the fourth consecutive quarter that Meta reported revenue growth that exceeds 20%.

截至6月30日的季度,收入同比增長22%,達到390.7億美元,超過了LSEG估計的383.1億美元。這是 Meta 連續第四個季度報告收入增長超過 20%。

With higher average prices per ad and more ad impressions across its apps, advertising revenue grew 22% to $38.33 billion, showing Meta continues to dominate the digital ad market, its core business. This growth rate is double compared to its biggest rival, Alphabet $Alphabet-C (GOOG.US)$, who last week reported Google ad revenue growth of 11% while its YouTube sales fell short of expectations.

隨着每則廣告的平均價格上漲以及其應用程序的廣告曝光量增加,廣告收入增長了22%,達到383.3億美元,這表明Meta繼續主導其核心業務數字廣告市場。與其最大的競爭對手Alphabet相比,這一增長率是其兩倍 $谷歌-C (GOOG.US)$,該公司上週報告稱,谷歌的廣告收入增長了11%,而其YouTube的銷售額低於預期。

Expenses amounted to $24.2 billion, including charges from its recent $1.4 billion agreement to settle a facial recognition data lawsuit by the state of Texas. Capital expenditures of $8.47 billion were below LSEG's consensus estimate of $9.51 billion.

支出總額爲242億美元,其中包括其最近爲解決德克薩斯州面部識別數據訴訟而達成的14億美元協議中的費用。84.7億美元的資本支出低於LSEG共識估計的95.1億美元。

Operating income climbed 58% to $14.9 billion as the operating margin expanded from last year's comparable quarter, when it amounted to 29% to 38%.

營業收入增長了58%,達到149億美元,這要歸因於去年同期的營業利潤率從去年同期的29%提高到38%。

Net income jumped 73% to $13.47 billion, with earnings of $5.16 a share, surpassing LSEG's consensus estimate of $4.73 per share.

淨收入增長了73%,至134.7億美元,每股收益爲5.16美元,超過了LSEG共識估計的每股4.73美元。

Meta expects current-quarter revenue between $38.5 billion and $41 billion.

Meta預計本季度收入在385億美元至410億美元之間。

Meta AI, which rivals offerings from $Microsoft (MSFT.US)$ OpenAI and Alphabet-owned Google is stated to be on track to become the most used AI assistant by the end of the year. But, monetizing this tool will take time.

Meta AI,可與來自的產品相媲美 $微軟 (MSFT.US)$ 據稱,到今年年底,OpenAI和Alphabet旗下的谷歌有望成爲最常用的人工智能助手。但是,通過此工具獲利需要時間。

With its AI offerings, Meta also aims to make its core business, advertising, more effective, using these tools to improve ad performance and the overall user experience.

通過其人工智能產品,Meta 還旨在提高其核心業務廣告的效率,使用這些工具來改善廣告效果和整體用戶體驗。

After recently unveiling its most capable open-source AI model yet, Llama 3.1  as part of its AI push, Zuckerberg revealed Meta is already working on Llama 4, which it ambitiously aims to become "the most advanced in the industry next year." This speed of development emphasizes  Meta's determination to ensure that its technology is on par with  that of rivals like Microsoft-backed OpenAI and Google.

扎克伯格最近發佈了迄今爲止最強大的開源人工智能模型——Llama 3.1,這是其推動人工智能的一部分,之後透露 Meta 已經在開發 Llama 4,其雄心勃勃的目標是成爲 “明年業內最先進的模型”。這種開發速度凸顯了Meta確保其技術與微軟支持的 OpenAI 和谷歌等競爭對手相提並論的決心。

Heavy AI infrastructure spending to avoid being late.

大量的人工智能基礎設施支出以避免遲到。

Like Google, Microsoft and other tech peers, Meta boosted spending to invest in AI infrastructure, raising concerns about whether these massive costs will pay off. In addition, Meta CFO Susan Li revealed Meta expects significant CapEx growth in 2025. But Meta CEO Mark Zuckerberg shares the reasoning with Google CEO, Sundar Pichai, prefering to risk building capacity before it is needed, rather than risk being too late.

與谷歌、微軟和其他科技同行一樣,Meta 增加了投資人工智能基礎設施的支出,這引發了人們對這些巨額成本是否會得到回報的擔憂。此外,Meta 首席財務官 Susan Li 透露,Meta 預計 2025 年的資本支出將大幅增長。但是,Meta首席執行官馬克·扎克伯格與谷歌首席執行官桑達爾·皮查伊有同樣的理由,他們寧願在需要之前冒險進行能力建設,而不是冒着爲時已晚的風險。

Meta's financials continue to benefit from cost-cutting efforts that Meta kicked off in late 2022. But the highlight of the report was undoubtedly the AI spending spree. Although Meta also needs to prove its ambitious AI visions are worth the investment, like Google, Meta is delivering when it comes revenue growth and earnings beats, which is undoutebtedly easing investor concerns.

Meta 的財務狀況繼續受益於 Meta 於 2022 年底啓動的削減成本的舉措。但該報告的亮點無疑是人工智能的瘋狂支出。儘管 Meta 也需要證明其雄心勃勃的人工智能願景值得投資,但與谷歌一樣,Meta 正在實現收入增長和盈利增長,這無疑緩解了投資者的擔憂。

声明:本內容僅用作提供資訊及教育之目的,不構成對任何特定投資或投資策略的推薦或認可。 更多信息
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