Tesla Inc (NASDAQ:TSLA) engineer Wes Morrill said on Tuesday that the company revamped the Cybertruck order page to offer the foundation series version of the vehicle in a bid to simplify the ordering process.
What Happened: "Our continued goal is to make it extremely easy to order, it was overly complicated and has been simplified based on what we are producing today," Cybertruck lead engineer Morrill said.
Our continued goal is to make it extremely easy to order, it was overly complicated and has been simplified based on what we are producing today.
— Wes (@wmorrill3) August 14, 2024
Earlier this month, Tesla revamped the Cybertruck order page, allowing customers to place an order directly for the Foundation series Cybertruck. The foundation series refers to a limited and pricier edition of the Cybertruck with laser-etched foundation series badges and premium accessories. The company intends to make it only for the first year of deliveries.
Until recently, only customers who had a prior reservation for the Cybertruck could get a foundation series. On the Cybertruck order page, however, customers with no reservations could only order a non-foundation series truck.
Why It Matters: Unlike the non-foundation series Cybertruck which has three variants, the foundation series comes with only two variants: the all-wheel drive variant starting at $99,990 and the more premium Cyberbeast variant starting at $119,990.
The non-foundation series has a third variant called the rear-wheel drive version starting at $60,990 and slated to be available in 2025.
The latest website revamp has given rise to two concerns – first on demand for the Cybertruck and the second on the availability of the cheaper rear-wheel drive variant.
However, Morrill confirmed earlier this week that the revamp of the website does not mean the cancellation of the RWD variant in the future.
In April, Tesla CEO Elon Musk also said that the company is simplifying and streamlining the whole Tesla sales and delivery system as it has become "complex and inefficient." Musk's explanation came on the heels of the company removing inventory discounts for all its vehicle models in the U.S., excluding demo cars or used vehicles.
特斯拉公司(納斯達克股票代碼:TSLA)工程師韋斯·莫里爾週二表示,該公司修改了Cybertruck的訂購頁面,提供了該車的基礎系列版本,以簡化訂購流程。
發生了什麼:Cybertruck首席工程師莫里爾說:「我們的持續目標是使其非常易於訂購,它過於複雜,並且已根據我們今天的生產進行了簡化。」
我們的持續目標是使其極其易於訂購,它過於複雜,並且已根據我們今天的生產進行了簡化。
— Wes (@wmorrill3) 2024 年 8 月 14 日
本月早些時候,特斯拉修改了Cybertruck的訂單頁面,允許客戶直接訂購基金會系列的Cybertruck。基礎系列是指帶有激光蝕刻基礎系列徽章和高級配件的限量版和更昂貴的Cybertruck。該公司打算僅在交付的第一年生產。
直到最近,只有事先預訂過Cybertruck的客戶才能獲得基礎系列。但是,在Cybertruck訂購頁面上,沒有預訂的客戶只能訂購非基礎系列卡車。
爲何重要:與具有三種變體的非基礎系列Cybertruck不同,基礎系列只有兩種變體:起價爲99,990美元的全輪驅動版本和起價爲119,990美元的更高級的Cyberbeast變體。
非基礎系列還有第三種變體,稱爲後輪驅動版本,起價爲60,990美元,計劃於2025年上市。
最新的網站改造引起了兩個擔憂——首先是對Cybertruck的需求,第二個是更便宜的後輪驅動版本的可用性。
但是,莫里爾本週早些時候證實,網站的改版並不意味着將來取消RWD變體。
4月,特斯拉首席執行官埃隆·馬斯克還表示,由於整個特斯拉的銷售和交付系統變得 「複雜且效率低下」,該公司正在簡化和精簡整個特斯拉的銷售和交付系統。馬斯克的解釋是在該公司取消了其在美國的所有車型的庫存摺扣之後作出的,不包括演示車或二手車。