KENDALL JENNER IS FACE OF NEW FRAGRANCE, SUBLIME BY TORY BURCH
KENDALL JENNER IS FACE OF NEW FRAGRANCE, SUBLIME BY TORY BURCH
"Kendall has a quiet power," Burch says. "She knows who she is and she's fearless. She is an entrepreneur and a role model for so many people, and that was important to me."NEW YORK, Aug. 19, 2024 /PRNewswire/ -- American luxury lifestyle brand Tory Burch, in partnership with leading global beauty company Shiseido Americas Corporation, introduces its newest fragrance, Sublime. The campaign featuring Kendall Jenner was photographed by Mert Alas and Marcus Piggott and concepted by Be Good Studios.
美洲豪華生活品牌Tory Burch與全球頂級美容公司資生堂美洲公司合作推出其最新香氛Sublime。由Mert Alas和Marcus Piggott拍攝，由Be Good Studios構思的廣告以Kendall Jenner爲代言人。
"Sublime is beautiful, it's sexy, it's confident," says Jenner. "I love what Tory does and what she stands for. I want to align with designers who feel genuinely right to me, and this felt natural and organic."
「Sublime是美麗、性感、自信的，」 Jenner說。「我喜歡Tory的作品以及她所代表的東西。我想和那些真正合適我的設計師合作，這一次感覺很自然，很有機會。」
The campaign includes a video with original music by London artist Bakar, covering Edwyn Collins's 1994 track "A Girl Like You." In it, Kendall holds a sculpture of the Sublime bottle, designed by award-winning artist Malin Ericson. An abstract take on Tory's Double T, the curvilinear glass body is topped by a silver cap with a playful off-center logo.
廣告包含一段由倫敦音樂家Bakar創作的原創音樂，演唱Edwyn Collins 1994年的歌曲「A Girl Like You」。在廣告中，Kendall手持由屢獲獎項的藝術家Malin Ericson設計的Sublime香水瓶雕塑。這款雙T形香水瓶的抽象玻璃外觀配有銀色蓋子，蓋子上印有玩味的非中心對稱圖案。
"Kendall has a quiet power," Burch says. "She knows who she is and she's fearless. She is an entrepreneur and a role model for so many people, and that was important to me."
「Kendall擁有一種內在的力量，」Burch說。「她知道自己是誰，非常勇敢。她是一名企業家，也是很多人的榜樣，這一點對我非常重要。」
Sublime reflects how Tory sees women today. "They want the perfect balance of sensuality and strength." Unexpected notes create a unique, sexy dimension: the alchemy of leather blended with delicate rose, osmanthus flower, earthy vetiver, and bright mandarin. Tory collaborated with Givaudan Master Perfumer Rodrigo Flores-Roux, Perfumer Christine Hassan, and Shiseido to develop the fragrance, grounded by hints of ivy, patchouli, and magnolia.
Sublime體現了Tory對今天女性的看法。「她們想要完美的性感和力量的平衡。」令人意外的調配營造出獨特而性感的氛圍：由皮革調配混合出脆弱的玫瑰、桂花花朵、強烈的中草藥、明亮的柑橘口味。Tory與資生堂的Givaudan Master Perfumer Rodrigo Flores-Roux、Perfumer Christine Hassan合作開發了這款香水，以常春藤、廣藿香和玉蘭爲基礎。
"Sublime is the ultimate way you want to feel: confident, sensual, strong," Burch adds. "It is a word and an emotion that has no ending... It makes you feel like anything is possible."
Burch補充道：「Sublime是您想感受到的極致方式：自信、性感、強大。它是一個沒有終點的詞語和情感......它讓您感覺一切皆有可能。」
Sublime by Tory Burch will be available in the U.S. at Ulta and in Tory Burch boutiques and on toryburch.com beginning today. Additional global retailers will follow in Fall 2024. The full-size 90mL fragrance retails for $155; 50mL for $125; 30mL for $85; and the 10ml travel spray for $35.
Tory Burch的Sublime香水將在美國Ulta、Tory Burch專賣店和toryburch.com上發售。標準容量90mL的香氛售價155美元；50mL售價125美元；30mL售價85美元；10ml旅行裝售價35美元。 toryburch.com 2024年秋季，其他全球零售商也將開始銷售Sublime。
PRESS CONTACT:
Madeleine Hulstrom, Senior Manager, Public Relations, Tory Burch
[email protected]
媒體聯繫人：
Tory Burch公共關係高級經理Madeleine Hulstrom
[email protected]
Emily Blumhardt, Senior Manager, Global Integrated Communications, Shiseido Fragrances
[email protected]
Shiseido Fragrances全球綜合傳播高級經理Emily Blumhardt
[email protected]
ABOUT TORY BURCH:
Tory Burch launched her American luxury lifestyle brand in 2004. Her aesthetic is anchored in the relaxed elegance of American sportswear, known for its craftsmanship and quality. The collections include ready-to-wear, handbags, footwear, accessories, jewelry, home, and beauty.
關於Tory Burch:
Tory Burch於2004年推出其美國豪華生活品牌的時尚風格扎根於美國運動服的輕鬆優雅，以其工藝和品質而著稱。產品系列包括成衣、手袋、鞋類、配飾、珠寶和家居裝飾品、美容等方面。
Empowering women is Tory's guiding principle, expressed through her collections and her work at the Tory Burch Foundation. Established in 2009, the Foundation provides women entrepreneurs in the United States with capital, education, and community.
賦予女性權力是Tory的指導原則，通過她的作品和工作在Tory Burch基金會中體現。基金會成立於2009年，爲美國女性企業家提供資金、教育和社區支持。
ABOUT SHISEIDO AMERICAS CORPORATION:
Shiseido Americas Corporation is a subsidiary of Tokyo-based Shiseido Company, Limited, a leading global beauty company. Shiseido Americas' portfolio of prestige beauty brands includes Shiseido, NARS, Clé de Peau Beauté, Drunk Elephant, Tory Burch Beauty, Dr. Dennis Gross Skincare and several prestige fragrance brands including Issey Miyake and Narciso Rodriguez. Shiseido Americas is headquartered in New York City and employs more than 2,000 individuals in the United States, Canada, and throughout Latin America.
關於資生堂美洲公司:
Shiseido Americas Corporation是東京上市的全球領先美容公司資生堂公司的子公司。Shiseido Americas的高檔美容品牌組合包括資生堂、NARS、Clé de Peau Beauté、Drunk Elephant、Tory Burch Beauty、Dr. Dennis Gross Skincare以及多個高檔香水品牌包括Issey Miyake和Narciso Rodriguez。Shiseido Americas總部位於紐約市，在美國、加拿大和整個拉丁美洲擁有超過2,000名員工。
SOURCE Shiseido Americas Corporation
資料來源：Shiseido Americas Corporation