In a recent exclusive interview with Benzinga, Stephanie Link, Chief Investment Strategist & Portfolio Manager at Hightower Advisors, shared her insights into Amazon.com Inc's (NASDAQ:AMZN) stock, making it clear that she's playing the long game with this tech titan.

Seizing The Dip: A Strategic Play On Amazon

Despite a recent dip, Link saw an opportunity in the temporary pullback, saying, "We already had a position in Amazon that has done well. Between their latest earnings report and the dip last week, AMZN traded over -12% lower and there was not a material change in the business."

For Link, the numbers spoke for themselves. She noted Amazon was trading at "12.9x EV/EBITDA & 27.8x P/E," which signaled an entry point to double down on a stock she believes in.

The key factors behind her confidence?

"Amazon continues to have tailwinds behind them from their regional distribution change that is unlocking operating margin growth and cost-cutting," she said.

Factoring in AWS's status as the largest cloud provider with a "multi-billion dollar run rate generative AI business," and the decision to buy more Amazon stock seems like a no-brainer.

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AI – The Game-Changer For Amazon

When asked about Amazon's expanding AI capabilities and their impact on future growth, Link was equally optimistic. "We think that this is a tailwind for Amazon," she said.

Highlighting Amazon's recent AI innovations, she pointed out that AWS has launched "more than twice as many machine learning and generative AI features than all of the other major cloud providers combined" over the past 18 months.

This, coupled with Amazon's new generative AI-powered shopping assistant Rufus, has positioned the company for what Link believes will be significant long-term gains.

Why The Economic Slowdown Doesn't Scare Link

Despite fears of a looming economic slowdown, Link isn't worried about Amazon's resilience.

"There are always headlines out there that promote fear... but we have faith in the data," she said. With Amazon being the largest player in both e-commerce and cloud computing, Link is confident in the company's ability to weather any potential storms, noting that even in a weaker economy, Amazon's innovative edge and dominant market positions give it a distinct advantage.

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