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SARAH CREAL ANNOUNCES SEPHORA LAUNCH CALLING IN THE NEW AGE OF LUXURY BEAUTY

SARAH CREAL ANNOUNCES SEPHORA LAUNCH CALLING IN THE NEW AGE OF LUXURY BEAUTY

SARAH CREAL宣佈Sephora推出,在奢侈美容新時代的呼喚中。
PR Newswire ·  09/03 09:13

THE LUXURY BEAUTY BRAND FOR WOMEN 40+ IS FOUNDED BY THE VISIONARY PRODUCT DEVELOPER.

這個專爲40歲以上女性打造的奢華美妝品牌是由具有遠見的產品開發者創立的。

NEW YORK, Sept. 3, 2024 /PRNewswire/ -- Sarah Creal announces its launch into 22 doors nationwide at Sephora and on Sephora.com. The luxury beauty brand founded by Sarah Creal, a visionary Product Developer and Brand Builder of 30 years, features high performance makeup and skincare essentials for women 40+.

2024年9月3日,紐約/美通社——Sarah Creal宣佈在塞福拉全國22家門店和Sephora.com上線。由Sarah Creal創立的奢華美妝品牌,她是一位具備30年經驗的具有遠見的產品開發者和品牌創建者,專門打造出高性能的彩妝和護膚產品,面向40歲以上的女性。

Sarah Creal Beauty
Sarah Creal美妝

Scientifically-advanced, multi-use products deliver moisture, wear and repair, both immediately and long term. Powerful on their own, each formula was developed to work harmoniously as a team. Sarah Creal clinically tests every product with third party labs and presents all products in considered, bespoke packaging.

科學先進、多用途產品可立即和長期提供滋潤、耐用和修復效果。每種配方單獨使用時都具有強大功效,而且每個配方都是爲了協同作用而開發。Sarah Creal通過第三方實驗室對每種產品進行臨床測試,並採用精心設計的包裝呈現所有產品。

Sephora will introduce the brand with its core lineup of Everyday Essentials (launched at SarahCrealBeauty.com this June), alongside a NEW Lip Collection comprised of 10 Hydrating Lipsticks called Speak For Yourself and a Peptide Priming Treatment called Lip Grip. Lip Grip is a colorless, universal lip treatment that holds your lipcolor in place while blurring to soften the look of lip lines – a common concern for the brand's key demographic. The lipstick collection Speak For Yourself celebrates women's rights, with shade names including Pink Tax, Red V. Wade, Double Standard, Pay Equity and Madam President.

Sephora將介紹該品牌的核心繫列產品Everyday Essentials(於今年6月在SarahCrealBeauty.com上推出),並推出由10款保溼脣膏組成的全新脣部系列Speak For Yourself,以及一款名爲Lip Grip的肽妝前護理產品。Lip Grip是一種無色的通用脣部護理產品,可以讓脣膏持久固定在脣部,同時模糊脣紋,軟化脣部肌膚——這是該品牌主要受衆所關注的常見問題。脣膏系列Speak For Yourself以慶祝婦女權益爲主題,其中包括粉色稅金、羅e羅德訴韋德、雙重標準、工資公平和女總統等色號。

Founder and CEO Sarah Creal says of the partnership - "Women 40+ have been overlooked by the beauty industry long enough—I should know: I've spent 30 years creating products and brands designed for women in their 20s and 30s. In building my own brand, it was my mission to fill this massive need gap. At 54, it's personal! I'm so thrilled that it's coming to life with a dream partner in Sephora."

創始人兼首席執行官Sarah Creal談及合作伙伴關係時表示:「40歲以上的女性在美容行業被忽視已經夠久了——我清楚:我花了30年的時間開發專爲20多歲和30多歲女性設計的產品和品牌。在打造我自己的品牌時,我的使命是填補這一巨大的市場需求空白。對我來說,作爲一個54歲的人,這是個人的事情!我很高興能夠在塞福拉這樣一個夢想的合作伙伴的幫助下實現這一目標。」

"We are thrilled to partner with Sarah Creal Beauty, an innovative brand that addresses a gap in the market for tailored beauty solutions for clients with mature skin," said Amy Abrams, VP Makeup Merchandising at Sephora. "With its scientifically advanced, multi-use formulations, this brand not only seeks to support and enhance daily beauty routines, but also empowers consumers to find effective solutions for their unique skin concerns at 40+, which we know will resonate with our Sephora community."

Sephora的VP化妝品採購Amy Abrams表示:「我們很高興與Sarah Creal Beauty這樣一個創新品牌合作,解決市場上針對成熟肌膚客戶的定製美容解決方案的空白。憑藉其科學先進、多用途的配方,這個品牌不僅致力於支持和增強日常美容程序,還賦予消費者在40多歲時尋找有效解決方案的力量,我們知道這將與我們的塞福拉社區產生共鳴。」

The Sarah Creal lineup includes:

Sarah Creal系列包括:

  • Firm Offer, (4 in 1 Ultimate Eye Cream, $95)
  • Moisture Source (Bi-Phase Brightening Essence, $95)
  • Brilliant Repair Shield SPF 50 (Illuminating Serum Broad Spectrum Sunscreen, $64)
  • Face Flex (Concealer & Complexion Enhancer, $58)
  • The Complexion Brush (Ultra- Soft Concealer & Foundation Blender, $48)
  • Back Of The Cab (Volumizing Longwear Tubing Mascara, $40)
  • The Adults Are Talking (Solid Serum Lip Repair, $42).
  • NEW Speak For Yourself (Hydrating Lipstick in 10 shades, $50)
  • NEW Lip Grip (Peptide Priming Treatment, $36)
  • 堅定報價(4合1深層眼霜,$95)
  • 保溼源(雙相美白精華液,$95)
  • 亮麗修護防曬霜SPF 50(亮麗精華美白防曬霜,$64)
  • 臉部彈性修復(遮瑕修飾霜,$58)
  • 底妝刷(超柔遮瑕及粉底融合器,$48)
  • 計程車後座(濃密持久睫毛膏,$40)
  • 成年人的對話(固體精華脣部修復品,$42)
  • 全新Speak For Yourself口紅(10種色號,售價$50)
  • 全新Lip Grip(肽基底護理,售價$36)

Sarah Creal is Free of: Judgment. Dismissive language. Lofty promises. Unattainable goals. The brand is Vegan, Gluten Free, Cruelty Free, Fragrance Free and Clean at Sephora.

Sarah Creal不含:審判、不屑一顧的語言、不切實際的承諾、不可實現的目標。該品牌爲素食主義、無麩質、無殘忍測試、無香料,並在Sephora提供清潔產品。

Sarah Creal launches on Sephora.com September 3rd, with an in-store rollout in 22 doors starting September 4th.

Sarah Creal將於9月3日在Sephora.com上線,9月4日在22個門店開始陸續開售。

For further information, quotes, images or to request an interview, please contact Bec Wilson at CGC NYC, [email protected]

如需進一步信息、報價、圖片或請求採訪,請聯繫CGC NYC的Bec Wilson。 [email protected]

SOURCE Sarah Creal Beauty

信息來源:Sarah Creal Beauty

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