Apple Reveals How It Intends To Glow Using AI Power
Apple Reveals How It Intends To Glow Using AI Power
This week kicked off with Apple Inc (NASDAQ:AAPL) day, more precisely, "It's Glowtime" event. Along with unveiling novelty hardware, the goal was to address concerns that the tech titan is losing its edge in the AI era that is unfolding.
本週以蘋果公司(納斯達克股票代碼:AAPL)日拉開序幕,更確切地說,是 「It's Glowtime」 活動。除了推出新穎的硬件外,目標是解決人們對這家科技巨頭在正在展開的人工智能時代失去優勢的擔憂。
As expected, Apple revealed some fresh hardware.
正如預期的那樣,蘋果公佈了一些新的硬件。
Apple unveiled its iPhone 16 lineup as well the new Watch Series 10to celebrate the 10th anniversary of the Apple Watch. The landmark celebratory watch line will be much lighter and thinner, with the biggest screen display ever.
蘋果推出了其iPhone 16系列以及新的Watch Series 10,以慶祝蘋果手錶問世十週年。具有里程碑意義的慶祝手錶系列將更輕、更薄,屏幕顯示屏將達到有史以來最大規模。
As for the iPhone 16, there will be new buttons and larger sizes, but it won't feel dramatically different from last year's models besides a vertically aligned camera module, as opposed to diagonal, along with better camera control. The iPhone 16 will come without the revamped Siri and Apple Intelligence feature as they will come with iOS 18.1 software update.
至於iPhone 16,將會有新的按鈕和更大的尺寸,但除了垂直對齊的攝像頭模塊(而不是對角線)以及更好的攝像頭控制外,它與去年的機型並沒有太大區別。iPhone 16將不帶經過改進的Siri和Apple Intelligence功能,因爲它們將附帶iOS 18.1軟件更新。
New Features And Entry To A New Market
新功能和進入新市場
Along with updates to its Apple Watch and its AirPod headphone that include automatically lowering the volume when users start in-person conversations and declining calls with the shake of a head, Apple also revealed that the Pro version will have the option to be used as a "clinical grade" personal hearing aid for people who suffer from mild or moderate hearing loss, subject to regulatory approval that is expected soon. The feature is expected to be available as early as this fall in the U.S and more than 100 countries and promises to disrupt the growing hearing aid market.
除了更新其Apple Watch和AirPod耳機(包括在用戶開始面對面交談時自動降低音量以及搖頭拒絕通話)外,蘋果還透露,Pro版本將可以選擇用作 「臨床級」 個人助聽器,供患有輕度或中度聽力損失的人使用,但須獲得監管部門的批准。該功能預計最早將於今年秋天在美國和100多個國家推出,並有望顛覆不斷增長的助聽器市場。
Speaking of health, watchOS is getting a sleep apnea detection feature while there was no mention of blood pressure tracking, probably due to the recent legal action and patent dispute that made Apple remove blood-oxygen sensing.
說到健康,watchOS正在獲得睡眠呼吸暫停檢測功能,而沒有提及血壓追蹤,這可能是由於最近的法律訴訟和專利糾紛使蘋果取消了血氧感應。
Apple's Siri novelty follows the footstep of Google and its Google Lens. By pointing iPhone's camera at a place of business or any information sign, users will be able to ask Siri to provide more information about it, such as getting restaurant menu, hours, etc.
蘋果的Siri新穎之處緊隨谷歌及其谷歌鏡頭的腳步。通過將iPhone的攝像頭對準營業場所或任何信息標誌,用戶將能夠要求Siri提供有關該場所的更多信息,例如獲取餐廳菜單、營業時間等。
Apple showed its landmark product is primed for the upcoming AI features.
蘋果表示,其具有里程碑意義的產品已爲即將推出的人工智能功能做好了準備。
Considering that Apple is quite late to the AI features party compared to its peers like Google, it needs to deliver. Therefore, it cannot risk rolling out the features before they are picture-perfect. With its event, it showed how it intends to glow, revealing the direction of its AI strategy, emphasizing it is now designing its devices for Apple Intelligence from the ground up.
考慮到與谷歌等同行相比,蘋果進入人工智能功能派對已經爲時已晚,它需要交付。因此,它不能冒險在功能完美之前推出這些功能。通過此次活動,它展示了其打算如何煥發光彩,揭示了其人工智能戰略的方向,並強調它現在正在從頭開始爲蘋果情報設計設備。
Undoubtedly, Apple is trying to bank on AI to boost its sales but only time will show if it will be as successful at it as it was at monetizing Steve Job's "inventions.
毫無疑問,蘋果正試圖依靠人工智能來促進其銷售,但只有時間才能證明它能否像通過史蒂夫·喬布的 「發明」 獲利一樣成功。
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本文來自一位未付費的外部撰稿人。它不代表 Benzinga 的舉報,也未就內容或準確性進行過編輯。