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Satya Nadella Defends Bing's Rise Against Google's Search Dominance — Says OpenAI's Partnership With Apple Is 'Incremental' For Microsoft

Satya Nadella Defends Bing's Rise Against Google's Search Dominance — Says OpenAI's Partnership With Apple Is 'Incremental' For Microsoft

薩提亞·納德拉爲必應在谷歌搜索主導地位下的崛起辯護——表示OpenAI與蘋果的合作對微軟來說是"漸進式的"。
Benzinga ·  22:28

Microsoft Corporation (NASDAQ:MSFT) CEO Satya Nadella highlighted Bing's strong growth countering concerns about its minimal impact on Alphabet Inc.'s (NASDAQ:GOOG) (NASDAQ:GOOGL) Google's global search dominance.

微軟公司(納斯達克股票代碼:MSFT)首席執行官薩蒂亞·納德拉強調了必應的強勁增長,這與人們對其對Alphabet Inc影響微乎其微的擔憂背道而馳。s(納斯達克股票代碼:GOOG)(納斯達克股票代碼:GOOGL)谷歌的全球搜索主導地位。

What Happened: On Tuesday, during a conversation with a CNBC Overtime anchor Jon Fortt, Nadella was asked when AI was integrated into Bing, the hope was to gain more share from Google.

發生了什麼:週二,在與CNBC加時賽主播喬恩·福特的對話中,有人問納德拉何時將人工智能整合到必應,希望從谷歌那裏獲得更多份額。

However, one year down the line, Google still has roughly 90% of the global search share. In response, the Microsoft CEO said that Bing search is one of the fastest-growing businesses, showing strong double-digit growth.

但是,一年後,谷歌仍佔全球搜索份額的大約90%。作爲回應,微軟首席執行官表示,必應搜索是增長最快的業務之一,顯示出強勁的兩位數增長。

When asked about search share, Nadella responded that it's a game of 100 basis points, and any progress is good.

當被問及搜索份額時,納德拉回答說,這是一款100個點子的遊戲,任何進展都是好事。

He then expressed excitement about the success of OpenAI's ChatGPT and its partnership with Apple Inc. (NASDAQ:AAPL), which he said is beneficial for Microsoft as it runs on Azure.

然後,他對OpenAI的ChatGPT的成功及其與蘋果公司(納斯達克股票代碼:AAPL)的合作表示興奮,他說這對在Azure上運行的微軟有利。

"That's all incremental for even us," Nadella stated, adding, "We are giving them the Bing index and powering ChatGPT search using our APIs."

「即使對我們來說,這也是漸進的,」 納德拉說,並補充說,「我們正在爲他們提供必應索引,並使用我們的 API 爲 ChatGPT 搜索提供支持。」

Regarding the relationship with OpenAI, Nadella expressed satisfaction with the partnership's progress.

關於與OpenAI的關係,納德拉對合作夥伴關係的進展表示滿意。

"We are thrilled to be an investor. We're thrilled to be a partner around I.P. They're one of our biggest customers now. We also compete in some areas. And so the partnership has all of those dimensions to it," he said.

「我們很高興成爲投資者。我們很高興成爲I.P的合作伙伴。他們現在是我們最大的客戶之一。我們還在某些領域競爭。因此,該夥伴關係具有所有這些層面,」 他說。

I spoke with $MSFT CEO @satyanadella today about how the company's relationship with @OpenAI and @sama is developing: @CNBCOvertime pic.twitter.com/JOjwvmA0lU

— Jon Fortt (@jonfortt) November 19, 2024

我今天和 $msFT 首席執行官 @satyanadella 談了公司與 @OpenAI 和 @sama 的關係是如何發展的:@CNBCOvertime pic.twitter.com/jojwvma0LU

— 喬恩·福特 (@jonfortt) 2024 年 11 月 19 日

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Why It Matters: Microsoft launched Bing in 2009 to compete directly with Google. However, despite its efforts, Google remains the dominant player, with Bing capturing less than 10% of search queries.

爲何重要:微軟在2009年推出了必應,以直接與谷歌競爭。但是,儘管做出了努力,谷歌仍然是主導者,必應捕獲的搜索查詢不到10%。

Meanwhile, the partnership between Microsoft and OpenAI has been a topic of interest in the tech world, especially since reports started surfacing about OpenAI's shift from a nonprofit to a for-profit model.

同時,微軟與OpenAI之間的合作一直是科技界關注的話題,尤其是自從有關OpenAI從非營利性模式轉向營利模式的報道開始浮出水面以來。

Microsoft has invested nearly $14 billion in OpenAI since 2019, leading to a high-stakes financial and governance tug-of-war. OpenAI's valuation soared to $157 billion in its latest funding round.

自2019年以來,微軟已向OpenAI投資了近140億美元,引發了一場高風險的財務和治理拉鋸戰。在最新一輪融資中,OpenAI的估值飆升至1570億美元。

Earlier in May it was reported that OpenAI's potential agreement with Apple had sparked concerns within Microsoft.

5月初,有報道稱,OpenAI可能與蘋果達成的協議引發了微軟內部的擔憂。

Last month, Microsoft's first-quarter earnings reported a 16% year-over-year increase in revenue.

上個月,微軟第一季度收益報告收入同比增長16%。

Price Action: Microsoft shares rose 0.49% on Tuesday, closing at $417.79, with a slight additional gain of 0.05% in after-hours trading, reaching $418 at the time of writing, according to data from Benzinga Pro.

價格走勢:根據Benzinga Pro的數據,微軟股價週二上漲0.49%,收於417.79美元,盤後交易中小幅上漲0.05%,在撰寫本文時達到418美元。

Check out more of Benzinga's Consumer Tech coverage by following this link.

點擊此鏈接,查看Benzinga對消費科技的更多報道。

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Disclaimer: This content was partially produced with the help of Benzinga Neuro and was reviewed and published by Benzinga editors.

免責聲明:該內容部分是在Benzinga Neuro的幫助下製作的,並由Benzinga編輯審查和發佈。

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