How Tim Cook's Strategy To Win Over Trump Gave Apple A Competitive Edge, And Why Sundar Pichai, Mark Zuckerberg And Others Might Be Following His Playbook
How Tim Cook's Strategy To Win Over Trump Gave Apple A Competitive Edge, And Why Sundar Pichai, Mark Zuckerberg And Others Might Be Following His Playbook
Apple Inc. (NASDAQ:AAPL) CEO Tim Cook's approach to building a relationship with Donald Trump during his presidency reportedly gave Cupertino unique advantages over competitors. Other tech leaders may now be taking notes.
據報道,蘋果公司(納斯達克股票代碼:AAPL)首席執行官蒂姆·庫克在唐納德·特朗普擔任總統期間與他建立關係的方法賦予了庫比蒂諾相對於競爭對手的獨特優勢。其他科技領袖現在可能正在做筆記。
What Happened: A report by The Wall Street Journal highlights how Cook navigated Trump's administration with a direct, focused strategy.
發生了什麼:《華爾街日報》的一份報告重點介紹了庫克如何以直接、有針對性的戰略引導特朗普政府。
Cook often bypassed lobbyists and government relations executives, opting instead for one-on-one meetings and phone calls with Trump.
庫克經常繞過遊說者和政府關係高管,轉而選擇與特朗普進行一對一的會晤和通話。
He would focus on singular, data-driven points in discussions to influence policy in Apple's favor.
他將在討論中專注於單一的、以數據爲導向的觀點,以影響有利於蘋果的政策。
This approach reportedly helped Apple avoid some of the harsher impacts of Trump's trade tariffs in 2019 and positioned the company to benefit from the administration's 2017 tax reforms.
據報道,這種做法幫助蘋果避免了特朗普在2019年徵收的貿易關稅的一些更嚴厲的影響,並使該公司能夠從政府的2017年稅收改革中受益。
Cook also strategically aligned Apple's interests with Trump's agenda, ensuring mutual benefits. For instance, he didn't refute Trump's claim of credit for an Austin manufacturing plant that was neither new nor owned by Apple.
庫克還在戰略上使蘋果的利益與特朗普的議程保持一致,確保了互惠互利。例如,他沒有反駁特朗普關於爲奧斯汀一家既非新建也非蘋果擁有的製造工廠提供信貸的說法。
The report noted that doing so allowed Trump to appear successful while maintaining Apple's goodwill.
報告指出,這樣做使特朗普在保持蘋果商譽的同時顯得成功。
Leaders of other major companies, including Alphabet Inc. (NASDAQ:GOOG) (NASDAQ:GOOGL) CEO Sundar Pichai and Meta Platforms, Inc.'s (NASDAQ:META) Mark Zuckerberg are reportedly employing similar strategies.
其他大公司的領導人,包括Alphabet Inc.(納斯達克股票代碼:GOOG)(納斯達克股票代碼:GOOG)首席執行官桑達爾·皮查伊和Meta Platforms, Inc.s(納斯達克股票代碼:META)據報道,馬克·扎克伯格也在採用類似的策略。
According to the report, executives from Boeing Co. (NYSE:BA) and FedEx Corp. (NYSE:FDX) have also attempted direct communication with Trump.
根據該報告,波音公司的高管紐約證券交易所代碼:BA)和聯邦快遞公司(紐約證券交易所代碼:FDX)也試圖與特朗普直接溝通。
Meanwhile, some have reportedly explored leveraging connections through the Department of Government Efficiency (DOGE), a role Trump assigned to Elon Musk after the Tesla Inc. CEO's vocal support for his campaign.
同時,據報道,一些人正在探索通過政府效率部(DOGE)利用人際關係的問題,在特斯拉公司首席執行官大聲支持埃隆·馬斯克的競選活動之後,特朗普將這一職位分配給了埃隆·馬斯克。
Why It Matters: Trump previously said that Pichai updated him on trending Google searches and Zuckerberg praised his response to an assassination attempt, showing their efforts to establish rapport.
爲何重要:特朗普此前曾表示,皮查伊向他通報了谷歌的最新搜索趨勢,扎克伯格讚揚了他對暗殺企圖的回應,這表明他們努力建立融洽的關係。
Since Trump's victory in the 2024 U.S. Presidential election, both the stock market and the cryptocurrency sector have experienced significant growth.
自特朗普在2024年美國總統大選中獲勝以來,股市和加密貨幣行業都經歷了顯著增長。
The S&P 500 has increased by 3.22%, rising from 5,782 on Nov. 5 to 5,969 as of Friday's close. The SPDR S&P 500 ETF (NYSE:SPY) which tracks the S&P 500 Index has had a similar momentum since Trump's victory, according to data from Benzinga Pro.
標準普爾500指數上漲了3.22%,從11月5日的5,782上漲至週五收盤時的5,969點。Benzinga Pro的數據顯示,自特朗普獲勝以來,追蹤標準普爾500指數的SPDR標準普爾500指數ETF(紐約證券交易所代碼:SPY)也出現了類似的勢頭。
During the same period, NASDAQ has risen 2.71% to reach 20,776.23. The Invesco QQQ Trust (NASDAQ:QQQ) which tracks the performance of the Nasdaq-100 Index gained 2.75%.
同期,納斯達克上漲2.71%,達到20,776.23。追蹤納斯達克100指數表現的景順QQ信託基金(納斯達克股票代碼:QQQ)上漲2.75%。
On the other hand, the overall market cap of the cryptocurrency sector has risen to $3.37 trillion, up 44.63% from $2.33 trillion on Nov. 5.
另一方面,加密貨幣行業的總市值已升至3.37萬億美元,較11月5日的2.33萬億美元增長了44.63%。
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Disclaimer: This content was partially produced with the help of Benzinga Neuro and was reviewed and published by Benzinga editors.
免責聲明:該內容部分是在Benzinga Neuro的幫助下製作的,並由Benzinga編輯審查和發佈。
Photos courtesy: Wikimedia and WEF on Flickr
照片由 Flickr 上的維基媒體和 WEF 提供