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Tesla's Cybertruck Horn Is Transforming, So Is Its Self-Driving Strategy

Tesla's Cybertruck Horn Is Transforming, So Is Its Self-Driving Strategy

特斯拉的Cybertruck喇叭正在轉變,它的自動駕駛策略也是如此。
Benzinga ·  11/29 03:00

Tesla Inc (NASDAQ:TSLA) is turning heads again, this time with a quirky and futuristic touch: a Cybertruck horn update, rolled out through its mobile app.

特斯拉公司(納斯達克:TSLA)再次吸引眼球,這次是通過其移動應用推出了一次古怪而未來感十足的Cybertruck喇叭更新。

Yes, you read that right—Tesla is flexing its software chops by letting Cybertruck owners swap their horn sound for something distinctly cyberpunk.

沒錯,你沒看錯——特斯拉正展示其軟件實力,讓Cybertruck車主可以將喇叭聲音更換爲與衆不同的賽博朋克風格。

Tesla's Cybertruck Horn Update: A Soundtrack For The Future

特斯拉Cybertruck喇叭更新:未來的配樂

Social media lit up as owners shared their delight with the new tone, described as a blend of Transformers-like sound effects and a touch of sci-fi swagger. The updated horn not only matches the Cybertruck's brutalist, angular aesthetic but feels straight out of a dystopian blockbuster.

社交媒體上充滿了車主們分享他們對新音調的喜愛,被描述爲變形金剛般的音效和一絲科幻感。更新後的喇叭不僅與Cybertruck的強硬、角度很犀利的美學相匹配,而且感覺直接來自一個末日主題大片。

And here's the kicker: the upgrade is free, permanent, and unapologetically cool.

更重要的是:這次升級是免費的、永久的,而且絕對酷炫。

Tesla's message to users cheekily pitched the change as perfect for anyone tired of "traditional" horns or feeling a twinge of FOMO over Cybertruck's futuristic edge.

特斯拉對用戶調侃地宣傳這一改變,適合任何厭倦「傳統」喇叭聲或對Cybertruck未來感的邊緣有點羨慕的人。

While traditional carmakers wrestle over hybrid engines, Tesla is perfecting the art of horn envy.

在傳統汽車製造商爭論混合引擎之際,特斯拉正在完善羨慕喇叭的藝術。

Read Also: Tesla Offers Lease Buyout Option For All Models, Including Cybertruck, Despite Elon Musk's Robotaxi Ambitions: Is Autonomous Driving Further Away?

更多閱讀:特斯拉爲所有車型提供租賃買斷選項,包括Cybertruck,在埃隆·馬斯克的Robotaxi野心之外:自動駕駛離我們還有多遠?

Self-Driving Taxis: Tesla Gets Real

無人駕駛出租車:特斯拉變得真實

Meanwhile, in the world of Tesla's autonomous dreams, a recent job posting reveals the company's not-so-quiet pivot: teleoperation. Tesla is hiring engineers to help human operators remotely control its self-driving cars. Think VR rigs, low-latency streaming, and humans stepping in when AI faces a curveball.

與此同時,在特斯拉的自主駕駛夢想世界中,最近的一份職位發佈揭示了該公司並非悄然轉變的舉動:遠程操作。特斯拉正在招聘工程師來幫助人類操作員遠程控制其無人駕駛汽車。想象虛擬現實設備、低延遲流式傳輸,以及人類在人工智能面臨曲折時介入。

Why the shift? Tesla's grand promise of AI-driven, fully autonomous cars—boldly dubbed "Level 5 autonomy"—has hit a wall.

爲什麼會發生這種變化?特斯拉對人工智能驅動的完全自動汽車的宏偉承諾——大膽地被稱爲「第5級自治」——遇到了障礙。

While competitors like Alphabet Inc's (NASDAQ:GOOG) (NASDAQ:GOOG) Waymo and General Motors Co's (NYSE:GM) Cruise rely on lidar and geofenced areas for their robo-taxis, Tesla's pure vision-based approach hasn't reached the finish line.

而與Alphabet Inc(納斯達克:GOOG)(納斯達克:GOOG)的Waymo和通用汽車公司(紐交所:GM)的Cruise等競爭對手依靠激光雷達和地理圍欄區域進行他們的無人駕駛出租車,特斯拉的純視覺方法還未到達終點。

The teleoperation team hints at a pragmatic twist to Elon Musk's lofty ambitions. With Cybercabs and robotic fleets teased at Tesla's "We, Robot" event, human assistance could bridge the gap between today's reality and Musk's sci-fi future.

遠程操作團隊暗示了對埃隆·馬斯克宏偉願景的務實轉變。隨着特斯拉在「我們,機器人」活動中展示的電子出租車和機器人車隊,人類的協助可能彌合今日現實與馬斯克科幻未來之間的鴻溝。

What's Next For Tesla?

特斯拉的下一步是什麼?

Tesla's dual strategy of showmanship and engineering is alive and well. From turning a horn update into a viral sensation to quietly building a human safety net for self-driving dreams, the company continues to innovate in its signature, headline-grabbing style.

特斯拉展示和工程的雙重策略仍然活躍。從將喇叭更新變成病毒式傳播的現象,到悄然建立人類安全網以實現自動駕駛夢想,該公司繼續以其標誌性、引人關注的方式進行創新。

For investors, it's a reminder: with Tesla, the future always comes with a twist—and often, a new sound.

對投資者而言,這是一個提醒:「對於特斯拉,未來總是伴隨着曲折——而且通常還有新聲音。」

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