CÎROC Champions Creative Ease With the 'Blue Dot Creative Residency': An Innovative Program Empowering Emerging Storytellers
CÎROC Champions Creative Ease With the 'Blue Dot Creative Residency': An Innovative Program Empowering Emerging Storytellers
The new program will give creatives the financial capital, mentorship and the space to develop a passion project that will shape the culture of tomorrow
新的項目將爲創作者提供財政資本、指導和空間,以開發將塑造未來文化的激情項目。
NEW YORK, Dec. 9, 2024 /PRNewswire/ -- In a world where hustle culture is a necessary part of a creator's journey, time, resources and funding can be increasingly elusive luxuries for those looking to invest in their creative footprint. The makers of CÎROC Ultra-Premium Vodka proudly announce a chance to turn passion into production with the launch of the 'Blue Dot Creative Residency.'
紐約,2024年12月9日 /PRNewswire/ -- 在一個創業文化成爲創作者旅程必要組成部分的世界中,時間、資源和資金對於那些希望投資於其創作足跡的人來說,愈發成爲難以獲得的奢侈品。CÎROC Ultra-Premium Vodka的製造商自豪地宣佈,通過推出「藍點創意駐留計劃」的機會,讓激情轉化爲生產。
Centered around the verticals of entertainment, music, art and fashion, 'The Blue Dot Creative Residency' is designed to support creatives looking to expand into a new creative field and broaden their platforms by exploring uncharted ventures. The innovative program will deliver an environment of creative ease by providing them with direct funding, resources and access needed to invest back into passion projects that shape the culture of tomorrow.
圍繞娛樂、音樂、藝術和時尚的領域,'藍點創意駐留計劃'旨在支持希望擴展到新的創意領域的創作者,並通過探索未知的嘗試來擴大他們的平台。這個創新計劃將通過提供直接資金、資源和所需的訪問權限,爲他們創造一個創作輕鬆的環境,回饋於塑造未來文化的激情項目。
CÎROC has long championed greater Black representation in culture. Now, through the program, the brand will help remove the biggest barriers many diverse talents face—lack of funds and bandwidth—to expand their potential and become true multi-hyphenates.
CÎROC長期以來一直倡導更好的黑人在文化中的代表性。現在,通過該項目,品牌將幫助消除許多多樣化人才面臨的最大障礙——缺乏資金和bandwidth——以擴展他們的潛力,成爲真正的多重身份人。
For years, CÎROC has been the vodka creatives turn to in moments of elevated celebration. Staying true to this tradition and to kick off this moment, CÎROC celebrated creatives during the biggest art week in Miami with an exclusive dinner experience held on Friday, December 6th at the iconic Rubell Museum where artists, creators and tastemakers came together to embrace the spirit of creative ease.
多年來,CÎROC一直是創作者在提升慶祝時刻選擇的伏特加。爲了延續這一傳統,並啓動這一時刻,CÎROC在邁阿密最大的藝術週期間,於12月6日星期五在標誌性的Rubell博物館舉辦了一場獨家晚宴,藝術家、創作者和品味製造者齊聚一堂,共同擁抱創作輕鬆的精神。
CÎROC has enlisted entertainment industry partners to help identify and vet promising applicants for the inaugural residency class. Together, they will provide capital and unprecedented access to collaborators who will help the creative residents develop their artistic expression. This includes initiatives such as:
CÎROC已招募娛樂行業的合作伙伴,以幫助識別和審查首批駐留班的有前途申請者。它們將共同提供資金和前所未有的機會,讓合作伙伴幫助創意駐留者發展他們的藝術表現。這包括以下舉措:
- (Ease)capes: Members of the program will have the opportunity to take a beat, a breath and some much-needed creative time off (CTO) during key cultural events in art, entertainment, music and fashion that include brainstorms and working sessions to help fuel their inspiration and help them show up as their most inspired selves when it matters most.
- Creative Trust: Members will receive mentorship and project specific guidance from a diverse network of industry leaders, who will work closely with them throughout the program to help bring their projects to life and amplify their work through behind-the-scenes content.
- (Ease)capes:該項目的成員將在藝術、娛樂、音樂和時尚等重要文化事件期間,有機會暫停片刻,深呼吸,享受一些非常需要的創意休息時間(CTO),以進行頭腦風暴和工作會議,幫助激發靈感,並在最重要的時刻展現出最佳的靈感狀態。
- 創意信託:成員將從多元化的行業領袖網絡中獲得指導和項目特定的指導,他們將在整個項目期間與他們密切合作,以幫助他們實現項目並通過幕後內容提升他們的作品。
"As a brand built for the culture, CÎROC has proudly championed luxury and creativity for over 20 years," said Victoria David, Brand Director, CÎROC. "Through the Blue Dot Creative Residency, we are excited to provide the support and resources necessary for this new generation to help shape the culture of tomorrow."
「作爲一個致力於文化的品牌,CÎROC自豪地支持奢華和創造力已有20多年,」品牌董事Victoria David表示。「通過藍點創意駐留計劃,我們很高興能提供支持和資源,幫助這一代人塑造未來的文化。」
The program will culminate in the release of creative concepts across entertainment, art, music and fashion, each fueled through grants and resources provided by CÎROC and the entertainment industry partners.
Through 2025, the program will support and help talent distribute and showcase their projects across different verticals, from movie theatre partnerships to commission-free art galleries.
該項目將以創意概念的發佈作爲高潮,這些概念涵蓋娛樂、藝術、音樂和時尚,均通過CÎROC和娛樂行業合作伙伴提供的資助和資源來推動。
到2025年,該項目將支持並幫助人才在不同領域分發和展示他們的項目,從電影劇院合作到無佣金藝術畫廊。
The Blue Dot Creative Residency, open to US residents 25 years old and above, will be accepting applications soon. Be the first to apply when entries open by visiting .
藍點創意駐留計劃將向25歲及以上的美國居民開放,申請將很快開始。當報名開放時,訪問該網站成爲第一個申請者。 .
CÎROC encourages people of legal drinking age to celebrate responsibly. Stay up to date with the latest news, cocktails and exciting social content by following the conversation at @CÎROC.
CÎROC鼓勵法定飲酒年齡的人們負責任地慶祝。通過關注對話,及時了解最新資訊、雞尾酒和精彩的社交內容, @CÎROC.
About CÎROC Ultra-Premium Vodka
CÎROC Ultra-Premium Vodka is gluten-free and distilled from fine French grapes; a process inspired by over a century of wine-making expertise and craftsmanship, providing a crisp, clean taste and citrus nose. Launched nationwide in January 2003, DIAGEO's ever-expanding flavor portfolio includes CÎROC RED BERRY, CÎROC COCONUT, CÎROC PEACH, CÎROC PINEAPPLE, CÎROC APPLE, CÎROC MANGO, CÎROC SUMMER WATERMELON, CÎROC SUMMER CITRUS, CÎROC PASSION and CÎROC LIMONATA. In June 2018, the makers of CÎROC entered the brown spirits category with the introduction of CÎROC VS, Fine French Brandy. In April 2022, the brand entered the ready-to-drink market, bringing the spirit of luxury and culture to the category with CÎROC Vodka Spritz.
關於CÎROC超高端伏特加
CÎROC超高端伏特加是無麩質的,採用優質法國葡萄蒸餾而成;這一過程靈感來源於超過一個世紀的釀酒專業知識和工藝,提供清爽乾淨的口感和柑橘香氣。於2003年1月在全國推出,帝亞吉歐不斷擴展的口味系列包括CÎROC紅莓、CÎROC椰子、CÎROC桃子、CÎROC菠蘿、CÎROC蘋果、CÎROC芒果、CÎROC夏季西瓜、CÎROC夏季柑橘、CÎROC熱情和CÎROC檸檬水。2018年6月,CÎROC的製作商進入棕色烈酒類別,推出了CÎROC VS,優質法國白蘭地。2022年4月,該品牌進入即飲市場,以CÎROC伏特加氣泡酒將奢華和文化之精神帶入該類別。
About DIAGEO North America
DIAGEO is a global leader in beverage alcohol with an outstanding collection of brands including Johnnie Walker, Crown Royal, Bulleit and Buchanan's whiskies, Smirnoff, CÎROC and Ketel One vodkas, Casamigos, DELEÓN and Don Julio tequilas, Captain Morgan, Baileys, Tanqueray and Guinness.
關於帝亞吉歐北美
帝亞吉歐是全球飲料酒行業的領導者,擁有包括約翰走路、皇冠皇家、布里特和布坎南威士忌、斯米諾夫、CÎROC和凱特爾一號伏特加、卡薩米戈斯、DELEÓN和唐胡里奧龍舌蘭、摩根船長、百利甜、坦克雷和健力士在內的卓越品牌系列。
Diageo is listed on both the New York Stock Exchange (NYSE: DEO) and the London Stock Exchange (LSE: DGE) and their products are sold in more than 180 countries around the world.
帝亞吉歐在紐約證券交易所 (NYSE: ) 和倫敦證券交易所 (LSE: DGE) 上市,他們的產品在全球180多個國家銷售。有關帝亞吉歐的更多信息,包括他們的員工、品牌和業績,請訪問 。 DEO他們在紐交所(LSE:DGE)買賣產品,並在全世界180多個國家銷售。
For more information about Diageo, their people, brands, and performance, visit . Visit Diageo's global responsible drinking resource, , for information, initiatives, and ways to share best practice. Follow on Instagram for news and information about Diageo North America: @Diageo_NA.
有關帝亞吉歐、他們的人員、品牌和業績的更多信息,請訪問 。請訪問帝亞吉歐的全球負責任飲酒資源有關信息、倡議和分享最佳實踐的方法。請在Instagram上關注帝亞吉歐北美獲取資訊和信息: @Diageo_NA。
SOURCE CÎROC Ultra-Premium Vodka
來源:CÎROC超高端伏特加