Banyan Group Celebrates Its Landmark 30th Year With Record Openings; On Track to Welcome 100th Resort for Its Singapore Homecoming in 2025
Banyan Group Celebrates Its Landmark 30th Year With Record Openings; On Track to Welcome 100th Resort for Its Singapore Homecoming in 2025
SINGAPORE, Dec. 18, 2024 /PRNewswire/ -- Banyan Group ("Banyan Tree Holdings Limited" or the "Group" – SGX: B58), an independent, global hospitality company, reflects on a landmark 30th year of progress and celebrations, alongside announcing an exciting pipeline for 2025. The Group is set to welcome its 100th resort for its homecoming debut in Singapore, and will see openings in new destinations beyond Asia, including Tanzania and the Dominican Republic.
新加坡,2024年12月18日 /PRNewswire/ — 獨立的全球酒店公司悅榕集團(「悅榕控股有限公司」 或 「集團」 ——新加坡交易所股票代碼:B58)回顧了具有里程碑意義的30週年進展和慶祝活動,同時宣佈了2025年激動人心的發展規劃。該集團將在新加坡迎來其第100個度假勝地首次亮相,並將在亞洲以外的新目的地開業,包括坦桑尼亞和多米尼加共和國。
"We are in our next chapter of growth and innovation, building momentum from the last 30 years as we enter this new phase. 2025 will continue to be a meaningful evolution of our dynamic portfolio as we plant flags in new locations in Asia and beyond. With new destinations, products, experiences and partnerships, we also look forward to the deepening of our sustainability promise and commitment to wellbeing." said Eddy See, President and Chief Executive Officer, Banyan Group.
「我們正處於增長和創新的下一個篇章,隨着我們進入這個新階段,過去30年的勢頭不斷增強。隨着我們在亞洲及其他地區的新地點樹立旗幟,2025年將繼續是我們充滿活力的投資組合的有意義的演變。藉助新的目的地、產品、體驗和合作夥伴關係,我們也期待深化我們的可持續發展承諾和對福祉的承諾。」 悅榕集團總裁兼首席執行官埃迪·西說。
Brand Evolution Continues with New Frontiers in 2025
2025 年,品牌繼續發展,開拓新領域
Growth momentum is poised to continue in the upcoming year, with 15 new hotel and resort openings, and five new branded residence developments set to expand the Group's portfolio. Reflecting a continued brand evolution, key hotel and resort openings in 2025 will offer multi-concept spaces that transform the boundaries of traditional hospitality to offer guests a layered experience—integrating wellbeing, nature, culture, community, retail and more—that evolves throughout their travel. Highlights include:
來年增長勢頭有望延續,15家新酒店和度假村開業,五個新的品牌住宅開發項目將擴大集團的投資組合。2025年開業的主要酒店和度假村將提供多概念空間,這些空間將改變傳統酒店的界限,爲客人提供融合健康、自然、文化、社區、零售等的分層體驗——融合健康、自然、文化、社區、零售等——這種體驗將在整個旅行中不斷演變。亮點包括:
- Mandai Rainforest Resort by Banyan Tree, Banyan Group's inaugural resort in Singapore. The 338-room resort nestled within the Mandai Wildlife Reserve—Singapore's integrated wildlife and nature destination—offers a nature-inspired stay where every element, from the architecture to the interiors, is designed to harmonise with the environment.
- Ubuyu, a Banyan Tree Escape, Banyan Group's first safari resort and opening in Tanzania. Cradled within the largely untouched wilderness of Ruaha National Park and along the banks of the Great Ruaha River, the resort provides a purposeful discovery experience that brings deep connection and immersion into the local community, culture and wild encounters.
- Banyan Group's first standalone integrated development, a boutique urban offering located in the vibrant city of Bangkok. Combining accommodations, spa, dining, a membership club, and a nightclub, the development offers a dynamic space where guests can connect, relax, and work, providing a rich, evolving experience within a single destination. More to be announced in 2025.
- Multi-brand expansion continuing in Asia, with new hotel and resort openings in the region, including Banyan Tree Zhuhai Phoenix Bay in China; Banyan Tree Haeundae Busan and Cassia Saekdal Jeju in South Korea; Cassia Ram-Intra Bangkok, in Thailand; and Homm Mandaue City Cebu in the Philippines, among others.
- Expanding presence in the Caribbean, with the opening of Cassia Punta Cana, Banyan Group's first resort in the Dominican Republic.
- Increasing retail footprint, with Banyan Tree Gallery products made available to global travellers on board Emirates and EVA Air from 2025.
- 悅榕集團旗下的萬禮雨林度假村是悅榕集團在新加坡的首家度假酒店。這座擁有 338 間客房的度假村坐落在萬戴野生動物保護區(新加坡的野生動物和自然綜合目的地)內,提供以自然爲靈感的住宿體驗,從建築到室內設計,每個元素都旨在與環境和諧相處。
- Ubuyu,悅榕度假村,悅榕集團的首個野生動物園度假村,在坦桑尼亞開業。該度假村坐落在魯阿哈國家公園基本上未受破壞的荒野中,坐落在大魯阿哈河兩岸,提供有針對性的探索體驗,爲當地社區、文化和野外體驗帶來深厚的聯繫和沉浸感。
- 悅榕集團的首個獨立綜合開發項目,位於充滿活力的曼谷市,是一項精品城市項目。該開發項目集住宿、水療、餐飲、會員俱樂部和夜總會於一體,爲客人提供了一個充滿活力的空間,供客人交流、放鬆和工作,從而在單一目的地內提供豐富的、不斷變化的體驗。更多內容將在2025年公佈。
- 亞洲的多品牌擴張仍在繼續,在該地區開設了新的酒店和度假村,包括中國的珠海鳳凰灣悅榕莊;韓國的釜山海雲臺和濟州島凱西亞賽克達爾;泰國的曼谷Cassia Ram-Intra;以及菲律賓的Homm Mandaue City City City City,等等。
- 隨着悅榕集團在多米尼加共和國的首個度假勝地蓬塔卡納卡西亞的開業,擴大了在加勒比地區的影響力。
- 從2025年起,悅榕畫廊向搭乘阿聯酋航空和長榮航空的全球旅客提供產品,從而擴大零售足跡。
Banyan Group's founding ethos of 'Embracing the Environment, Empowering People' will also continue to drive developments across the sustainability and wellbeing realms:
悅榕集團 「擁抱環境,賦予人們權力」 的創始理念也將繼續推動可持續發展和福祉領域的發展:
- Marine conservation efforts will be strengthened with the launch of the Coral Reef Restoration Project on Hainan Island, in partnership with the China Environmental Projection Foundation, as well as with the introduction of a new coral larval restoration method to be adopted in the Maldives.
- Supported by the Rewilding Banyan Fund, rewilding efforts aimed at restoring natural habitats will be expanded to include an upcoming bee-friendly forest on Bintan Island in Indonesia.
- Banyan Group's proprietary 8 Pillars of Wellbeing will be further integrated across the stay experience through retreats, visiting practitioner programmes, alongside exciting developments to the Group's spa brands in 2025.
- 隨着與中國環境預測基金會合作在海南島啓動珊瑚礁恢復項目,以及馬爾代夫引入新的珊瑚幼蟲恢復方法,海洋保護工作將得到加強。
- 在Rewilding Banyan基金的支持下,旨在恢復自然棲息地的荒野工作將擴大到包括印度尼西亞民丹島即將建成的蜜蜂友好森林。
- 2025年,悅榕集團專有的 「健康八大支柱」 將通過務虛會、訪問從業者計劃以及集團水療品牌的激動人心的發展進一步整合到整個住宿體驗中。
Landmark Year in 2024
2024年具有里程碑意義的一年
Reflecting on the year passed, Banyan Group significantly expanded its portfolio and introduced a suite of anniversary events and commemorative initiatives globally. Highlights included:
回顧過去的一年,悅榕集團大幅擴大了其產品組合,並在全球推出了一系列週年紀念活動和紀念活動。亮點包括:
- Record 18 new hotel and resort openings, with six in Japan and South Korea, and eight in China as part of the Group's multi-brand expansion strategy across Asia—among them, Banyan Tree's debut in Japan with Banyan Tree Higashiyama Kyoto.
- Six new branded residence developments unveiled, including the first-ever Garrya Residences and projects within the nature-integrated Laguna Lakelands. Agreements were also signed to launch branded residences in Madrid and Dubai, bolstering the Group's upcoming presence Europe and the Middle East.
- 11 new galleries, 12 new spa openings and a steadfast focus on wellbeing, with the launch of seven retreats and experiences of various themes and formats, designed to foster a global community of wellbeing enthusiasts and like-minded individuals who share a commitment to personal growth and fulfilment.
- Continued advocacy for sustainable hospitality, with the establishment of the Rewilding Banyan Fund, underscoring the Group's commitment to environmental stewardship; the expansion of Our Marine Lab at Banyan Tree Vabbinfaru, reinforcing the Group's leadership in marine conservation; and the funding of the Greater Good Grants initiative to benefit the local communities and environments in which the Group operates.
- Commemorative 30th anniversary initiatives, including a brand evolution and name shift to Banyan Group, the launch of an experiential members programme, withBanyan, and publication of a special edition anniversary book to mark the occasion. Key initiatives also centred around celebrating 30 years since the inception of the Group's first and flagship Banyan Tree brand, which saw its hotels and resorts worldwide offering a curated collection of anniversary experiences, alongside the introduction of Banyan Tree Gallery retail exclusives.
- 作爲集團在亞洲的多品牌擴張戰略的一部分,創下了18家新開業的酒店和度假村,其中6家在日本和韓國,8家在中國,其中包括悅榕與京都東山悅榕莊一起在日本的首次開業。
- 六個新的品牌住宅開發項目揭幕,包括有史以來第一套Garrya Residences以及與自然融爲一體的拉古納湖區內的項目。還簽署了在馬德里和迪拜推出品牌住宅的協議,以鞏固集團即將到來的歐洲和中東業務。
- 11 個新畫廊、12 個新水療中心開業,堅定不移地關注健康,推出了七個不同主題和形式的度假和體驗,旨在培養一個由健康愛好者和志同道合的人組成的全球社區,他們共同致力於個人成長和成就感。
- 繼續倡導可持續的酒店業,設立了Rewilding Banyan基金,這突顯了集團對環境管理的承諾;擴建了位於Vabbinfaru悅榕莊的海洋實驗室,鞏固了集團在海洋保護領域的領導地位;爲Greater Good Grants計劃提供資金,以造福集團運營所在的當地社區和環境。
- 30 週年紀念活動,包括品牌演變和更名爲悅榕集團,推出體驗式會員計劃 withBanyan,以及出版特別版週年紀念冊以紀念這一時刻。主要舉措還圍繞慶祝集團首個旗艦悅榕品牌成立30週年爲中心,旗下全球的酒店和度假村提供了一系列精心策劃的週年紀念體驗,同時推出了悅榕畫廊零售獨家商品。
Banyan Group's milestones and achievements were globally recognised in 2024 with over a hundred awards and accolades achieved across the business this landmark year.
悅榕集團的里程碑和成就在 2024 年獲得了全球認可,在這個具有里程碑意義的一年中,整個業務共獲得了一百多個獎項和榮譽。
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ABOUT BANYAN GROUP
關於悅榕集團
Banyan Group ("Banyan Tree Holdings Limited" or the "Group" - SGX: B58) is an independent, global hospitality company with purpose. The Group prides itself on its pioneering spirit, design-led experiences and commitment to responsible stewardship. Its extensive portfolio spans 91 hotels and resorts, over 140 spas and galleries, and 20 plus branded residences in over 20 countries. Comprising 12 global brands, including the flagship brand Banyan Tree, each distinct yet united under the experiential membership programme withBanyan. The founding ethos of "Embracing the Environment, Empowering People" is embodied through the Banyan Global Foundation and Banyan Academy. Banyan Group is committed to remaining the leading advocate of sustainable travel, with a focus on regenerative tourism and innovative programmes that elevate the guest experience.
悅榕集團(「悅榕控股有限公司」 或 「集團」-新加坡證券交易所:B58)是一家獨立的全球酒店公司,目標明確。該集團以其開拓精神、以設計爲導向的經驗和對負責任管理的承諾而自豪。其廣泛的投資組合涵蓋遍佈20多個國家的91家酒店和度假村、140多個水療中心和畫廊以及20多個品牌住宅。由包括旗艦品牌悅榕在內的12個全球品牌組成,每個品牌都各不相同,但在悅榕體驗式會員計劃下團結在一起。悅榕環球基金會和悅榕學院體現了 「擁抱環境,賦予人們權力」 的創始理念。悅榕集團致力於繼續成爲可持續旅行的主要倡導者,專注於可再生旅遊和提升賓客體驗的創新計劃。
SOURCE Banyan Group
來源 Banyan Group