Strong Technology Advancements and Strategic Vision for a Bright 2025

AIRPORT CITY, Israel, Jan. 2, 2025 /PRNewswire/ -- MySize, Inc. (NASDAQ: MYSZ) ("MySize" or the "Company"), a market-leading provider of AI-driven sizing solutions and omnichannel e-commerce platforms, is thrilled to announce its participation in **CES 2025** and **NRF 2025**. The Company will unveil its latest technological advancements that set new industry standards and highlight MySize's position as the dominant innovator in fashion retail technology.

1. Ecomm Technologies – Revolutionizing the Online Shopping Experience
   MySize will showcase its AI-powered virtual try-on remade solution, integrated with its proprietary Size Recommendations engine. This breakthrough technology will allow customers to:
   Accurately determine their size for any garment using advanced AI algorithms
   Visualize products on themselves before purchase with unprecedented precision
   This unique innovation aims to redefine e-commerce, and its seamless integration with return management platforms is expected to streamline processes for both brands and consumers.
2. True Feedback – Comprehensive Consumer Insights
   At NRF 2025, MySize will present its industry-first community app, designed to provide brands with:
   Real-time customer feedback on online and offline shopping experiences
   AI-powered insights into brand perception
   Competitive benchmarking data powered by machine learning
   These pioneering insights are designed to empower brands to refine their strategies, improve customer satisfaction, and boost overall performance.
3. Kids AI – Smarter Sizing for Growing Children
   MySize will reveal its breakthrough Kids AI solution, which provides precision in size recommendations for children based on proprietary growth pattern algorithms.
   This first-of-its-kind innovation aims to address a critical gap in the children's wear market, helping parents select garments that fit now and remain wearable for longer.
4. Smart Catalogue – Real-Time Data-Driven Size Optimization
   The revolutionary Smart Catalogue will be featured as a transformative solution for updating brand size charts and patterns in real-time. Powered by:
   Exclusive user data from MySize's Size Form platform
   Industry-leading market standards derived from comprehensive surveys
   This unique innovation is set to transform return rates, enhance customer satisfaction, and optimize garment design.
5. Naiz Fit Connector – An Open Platform for Industry Innovation
   MySize will demonstrate the groundbreaking Naiz Fit platform, which facilitates collaboration with advanced technology providers, such as:
   Proprietary AI tools for digital photo shoots to reduce production costs
   Next-generation 3D garment design tools to streamline product development

CEO's Vision: A Brighter 2025

" Our presentations at NRF 2025 and CES 2025 will showcase how MySize's proprietary AI technology is helping to revolutionize fashion retail," said Ronen Luzon, CEO of MySize, Inc.

"Our breakthrough AI algorithms and machine learning capabilities are creating opportunities in the fashion-tech space. These innovations demonstrate MySize's technological leadership and our ability to deliver solutions to the market. As we prepare for a brighter 2025, I'm confident that our advanced AI technologies will not only set new industry standards but also solidify MySize's position as a leader in fashion-tech innovation."

About MySize, Inc.

MySize, Inc. (NASDAQ: MYSZ) is a global leader in omnichannel e-commerce platforms and AI-driven sizing solutions, including MySizeID and Naiz Fit. The Company's solutions are designed to drive revenue growth, reduce operational costs, and enhance customer experiences for business clients worldwide.

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Forward-looking Statements

This press release contains certain forward-looking statements within the meaning of the safe harbor provisions of the Private Securities Litigation Reform Act of 1995, including statements related to its strategic and business plans, technology, relationships, objectives, and expectations for its business, growth,. These statements are identified by the use of the words "could," "believe," "anticipate," "intend," "estimate," "expect," "may," "continue," "predict," "potential," "project" and similar expressions that are intended to identify forward-looking statements. All forward-looking statements speak only as of the date of this press release. You should not place undue reliance on these forward-looking statements. Although we believe that our plans, objectives, expectations and intentions reflected in or suggested by the forward-looking statements are reasonable, we can give no assurance that these plans, objectives, expectations or intentions will be achieved. Forward-looking statements involve significant risks and uncertainties (some of which are beyond our control) and assumptions that could cause actual results to differ materially from historical experience and present expectations or projections. Actual results may differ materially from those in the forward-looking statements and the trading price for our common stock may fluctuate significantly. Forward-looking statements also are affected by the risk factors described in the Company's filings with the U.S. Securities and Exchange Commission. Except as required by law, we undertake no obligation to update or revise publicly any forward-looking statements, whether as a result of new information, future events or otherwise, after the date on which the statements are made or to reflect the occurrence of unanticipated events.

Investor Contacts

Or Kles, CFO
Email: [email protected]

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SOURCE My Size Inc.