Purina Puppy Chow and Kitten Chow Launch Search for "Chief Snuggle Officers"
Purina Puppy Chow and Kitten Chow Launch Search for "Chief Snuggle Officers"
One puppy and one kitten will each receive a $25,000 "salary" to serve as brand ambassadors
一隻小狗和一隻小貓將各自獲得25,000美元的"薪水",以擔任品牌大使。
ST. LOUIS , Jan. 8, 2025 /PRNewswire/ -- Does your puppy excel at curling up in the perfect spot on your chest? Are your kitten's non-verbal biscuit making skills off the charts? If so, they could be the first Purina Puppy and Kitten Chow "Chief Snuggle Officers." Through the Chief Snuggle Officers contest, Purina Puppy and Kitten Chow will promote one kitten and one puppy to the brand's "C-Suite" where they will serve as special brand ambassadors representing all things cute and cuddly and earn a "salary" of $25,000 each.
聖路易斯,2025年1月8日 /PRNewswire/ -- 你的狗狗是否擅長在你胸口蜷縮成一個完美的姿勢?你的小貓是否在製作無聲曲奇方面表現出色?如果是這樣,他們可能會成爲第一隻Purina Puppy和Kitten Chow的"首席依偎官"。通過首席依偎官比賽,Purina Puppy和Kitten Chow將提升一隻小貓和一隻小狗進入品牌的"C-Suite",他們將作爲特殊品牌大使,代表所有可愛和親暱的事物,並各自獲得25,000美元的"薪水"。
CSO Responsibilities & Qualifications
首席依偎官的職責與資格
The new Chief Snuggle Officers will be tasked with leading the charge in promoting good nutrition, growth, and, of course, lots of play. No prior executive experience is necessary — just a passion for snuggles and a knack for inspiring others; the CSOs will create a positive atmosphere simply by being their adorable selves. Qualifications for the ideal candidates include:
新的首席依偎官將負責推動良好的營養、成長,當然,還有很多玩耍。沒有先前的高管經驗是必要的——只需對依偎充滿熱情和激勵他人的才能;首席依偎官將僅通過做自己的可愛模樣來創造積極的氛圍。理想候選人的資格包括:
- Must have experience in being adorable for the camera.
- Ability to provide quality snuggles (start time is negotiable).
- Must calm anxious humans with their cuteness and charm.
- Tail wagging or purring skills are strongly appreciated, but no further training (crate, litterbox or obedience) is required.
- 必須有鏡頭前表現可愛的經驗。
- 能夠提供優質的依偎(開始時間可協商)。
- 必須用他們的可愛和魅力來安撫焦慮的人類。
- 搖尾巴或呼嚕聲的技能受到高度重視,但不需要進一步的培訓(籠子、貓砂盆或服從培訓)。
How to Enter
如何參與
Applications for the Chief Snuggle Officers will be open from January 8 to January 24, 2025. Interested applicants (and their humans) can apply by visiting chowcontest.purina.com, providing a photo (maximum 2 photos) of their kitten or puppy, and sharing why they would be the perfect fit for the role. The puppy or kitten featured in the photo(s) must be under 12 months (or up to 24 months for large breed puppies) of age at the time of submission.
首席擁抱官的申請將於2025年1月8日至1月24日開放。有興趣的申請人(及其人類)可以通過訪問chowcontest.purina.com提交申請,提供一張(最多2張)小貓或小狗的照片,並分享他們爲何適合這個角色。提交時,照片中的小狗或小貓必須在12個月以下(或大型犬種小狗在24個月以下)。
Three puppies and three kittens will be selected as finalists, and from February 17 to March 3, 2025, the public will vote for their favorite puppy and kitten finalists to be crowned the Chief Snuggle Officers. In addition to selecting the winners, voters will also select an animal shelter to receive a $25,000 donation on behalf of the CSOs and Purina Puppy and Kitten Chow. Winners will be announced in late March 2025.
將選出三隻小狗和三隻小貓作爲決賽選手,從2025年2月17日至3月3日,公衆將投票選出他們最喜歡的小狗和小貓決賽選手,成爲首席擁抱官。除了選出獲勝者外,投票者還將選擇一個動物收容所,代表首席擁抱官和Purina Puppy和Kitten Chow獲得25000美元的捐款。獲勝者將在2025年3月底揭曉。
Proper Nutrition for Puppy and Kitten Growth
小狗和小貓成長的正確營養
The early stages of puppies and kittens' lives are crucial for their development, making proper nutrition essential for their growth.
小狗和小貓生命的早期階段對它們的發展至關重要,適當的營養對它們的成長至關重要。
"The first twelve months (or 24 months for larger puppy breeds) are a crucial developmental period for puppies and kittens, when they grow the most physically and mentally, learning new skills and exploring the world around them," said Purina veterinarian Dr. Callie Harris. "Purina Puppy and Kitten Chow include nutrients for healthy development that are especially important for the first year, including more protein to support their growing muscles, DHA for brain and vision development, calcium for strong bones, and antioxidants to support a healthy immune system."
「前十二個月(或大型犬種小狗24個月)是小狗和小貓關鍵的發展時期,它們在身體和心理上都成長得最快,學習新技能並探索周圍的世界,」Purina獸醫Dr. Callie Harris說。 「Purina Puppy和Kitten Chow含有對健康發展至關重要的營養素,特別是在第一年,包括更多的蛋白質來支持它們生長的肌肉、DHA用於大腦和視力發展、鈣質以強化骨骼,以及抗氧化劑以支持健康的免疫系統。」
The Chief Snuggle Officers will serve as reminders and inspiration for pet owners to give their puppies and kittens the right support and nutrition so they can live long and happy lives.
首席擁抱官將作爲寵物主人給予小狗和小貓正確支持和營養的提醒和靈感,以便它們能夠過上長久快樂的生活。
To learn more about Puppy Chow and Kitten Chow or to enter the Chief Snuggle Officer contest, visit chowcontest.purina.com.
要了解關於幼犬糧和幼貓糧的更多信息,或參加首席擁抱官比賽,請訪問chowcontest.purina.com。
About Nestlé Purina PetCare
Nestlé Purina PetCare creates richer lives for pets and the people who love them. Founded in 1894, Purina has helped dogs and cats live longer, healthier lives by offering scientifically based nutritional innovations.
關於雀巢普瑞納寵物護理
雀巢普瑞納寵物護理公司爲寵物和愛它們的人創造更豐富的生活。成立於1894年,普瑞納通過提供基於科學的營養創新,幫助狗和貓過上更長久、更健康的生活。
Purina manufactures some of the world's most trusted and popular pet care products, including Dog Chow, Purina ONE, Pro Plan, Friskies and Tidy Cats. Our more than 11,000 U.S. associates take pride in our trusted pet food, treat and litter brands that feed 46 million dogs and 68 million cats every year. Nearly 500 Purina scientists, veterinarians, and pet care experts ensure our commitment to unsurpassed quality and nutrition.
普瑞納生產一些全球最受信賴和受歡迎的寵物護理產品,包括狗糧、Purina ONE、Pro Plan、Friskies和Tidy Cats。我們在美國的11000多名員工對我們可信賴的寵物食品、零食和貓砂品牌感到自豪,每年爲4600萬隻狗和6800萬隻貓提供食物。近500名普瑞納科學家、獸醫和寵物護理專家確保我們對無與倫比的質量和營養的承諾。
Over the past five years, Purina has contributed more than $150 million towards organizations that bring, and keep, people and pets together, as well as those that help our communities and environment thrive.
在過去的五年裏,普瑞納爲將人和寵物聚集在一起的組織貢獻了超過15000萬,以及幫助我們的社區和環境蓬勃發展的組織。
Purina is part of Nestlé, a global leader in Nutrition, Health and Wellness. For more information, visit purina.com or subscribe here to get the latest Purina news.
普瑞納是雀巢的一部分,雀巢是營養、健康和福利領域的全球領導者。欲了解更多信息,請訪問purina.com或在此訂閱以獲取最新的普瑞納資訊。
SOURCE Purina
來源 普瑞納