Instagram Points To 'Really Serious Competition' From TikTok, YouTube As It Scales Up Testing New Features
Instagram Points To 'Really Serious Competition' From TikTok, YouTube As It Scales Up Testing New Features
Facebook Inc (NASDAQ:FB)-owned Instagram is testing big changes to the photo-sharing app that include full-screen, recommended videos in their feeds, among others, Adam Mosseri, head of Instagram said in a Twitter post on Wednesday.
Facebook Inc.納斯達克(Nasdaq：FB)旗下的Instagram正在測試這款照片分享應用程序的重大變化，其中包括在其Feed中包含全屏推薦視頻，Instagram負責人亞當·莫塞裏(Adam Mosseri)週三在Twitter上發帖稱。
What Happened: In a quick two-minute video, Mosseri pointed out that Instagram is no more than just a square photo-sharing app but also has videos, messages and e-commerce features.
發生的事情：在一段兩分鐘的快速視頻中，莫塞裏指出，Instagram不僅僅是一款方形照片分享應用，還擁有視頻、消息和電子商務功能。
Changes are coming to video on Instagram ????
— Adam Mosseri ???? (@mosseri) June 30, 2021
At Instagram we're always trying to build new features that help you get the most out of your experience. Right now we're focused on four key areas: Creators, Video, Shopping and Messaging. pic.twitter.com/ezFp4hfDpf
Instagram上的視頻正在發生變化？
-亞當·莫塞裏？(@莫塞裏)2021年6月30日
在Instagram，我們一直在努力打造新功能，幫助你充分利用你的體驗。目前我們專注於四個關鍵領域：創作者、視頻、購物和消息。Pic.twitter.com/ezFp4hfDpf
Mosseri said Instagram is experimenting with how it could integrate “a full screen, immersive, entertaining, mobile-first video” feature, adding it is experimenting with a number of things in this space over the coming months.
莫塞裏表示，Instagram正在試驗如何整合“全屏、身臨其境的、娛樂性的、移動優先的視頻”功能，並補充説，在未來幾個月內，它將在這一領域進行一系列嘗試。
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Mosseri seemed to suggest that the big changes at Instagram could be in response to the growing popularity and competition from Chinese-owned TikTok, an upstart in the social app market, and Alphabet Inc-owned (NASDAQ:GOOGL) (NASDAQ:GOOG) Google.
莫塞裏似乎暗示，Instagram的巨大變化可能是為了應對來自中國擁有的社交應用市場新貴TikTok日益增長的人氣和競爭，以及字母表公司(Alphabet Inc.)-擁有(納斯達克股票代碼：GOOGL)(納斯達克股票代碼：GOOG)谷歌。
“Let’s be honest, there is some really serious competition right now,” Mosseri said. “TikTok is huge, YouTube is even bigger, and there is lots of other upstarts as well.”
“老實説，現在有一些非常激烈的競爭，”莫塞裏説。“TikTok很大，YouTube甚至更大，還有很多其他的後起之秀。”
Price Action: Facebook shares closed 1.19% lower to $347.71 on Wednesday.
價格行動：臉書股價週三收低1.19%.報347.71美元.
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