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Acquisition of Upstart Oat Milk Brand SMPL Oats is Double Down on In-House Brands and Vertical Growth Strategy for Vegano Foods

Acquisition of Upstart Oat Milk Brand SMPL Oats is Double Down on In-House Brands and Vertical Growth Strategy for Vegano Foods

收購 Upstart Oat Milk Brand SMPL Oats 對內部品牌和 Vegano Foods 的垂直增長戰略產生了雙重影響
newsfile ·  2022/04/04 01:16

Vancouver, British Columbia--(Newsfile Corp. - April 4, 2022) - Vegano Foods Inc. (CSE: VAGN) (OTC PINK: VAGNF) (the "Company") is pleased to announce that it has a definitive agreement (the "Agreement") among the Company, 1355441 BC Ltd., a wholly owned subsidiary of the Company ("Subco") and Smpl Oats Ltd. ("SMPL"), under which the Company will all of the outstanding shares of privately held SMPL (the "SMPL Shares"), in consideration for approximately $3.0 million of Vegano common shares (the "Vegano Shares").

不列顛哥倫比亞省溫哥華--(Newsfile Corp.-2022 年 4 月 4 日)- Vegano Foods Inc (CSE: VAGN)(OTC PINK: VAGNF)(“公司”)欣然宣佈,該公司全資子公司1355441 BC Ltd.(“Subco”)和Smpl Oats Ltd.(“SMPL”)簽訂了最終協議(“協議”),根據該協議,公司將持有私人控股的SMPL(“SMPL”)的所有已發行股份 PL Shares”),對價約300萬美元的Vegano普通股(“Vegano Shares”)。

SMPL creates innovative Oat Milk that is dairy-free, gluten free, nut-free and plant based. Operating in the global plant-based beverage market, which is expected to grow to US$22.78 billion by 2027, exhibiting a compounded annual growth rate of 8%[1], the brand soft launched its premium and nutritious oat milk in late 2021.

SMPL 創造了創新的燕麥奶,它不含乳製品、無麩質、不含堅果和植物成分。在全球植物性飲料市場開展業務,預計到2027年,該市場將增長至227.8億美元,複合年增長率爲8%[1],該品牌soft於2021年底推出了其優質且營養豐富的燕麥奶。

During its first full year of operations, Vegano Foods stocked its pristine-digital marketplace with some of the world's best and healthiest brands and products including CHIWIS, LEVEL GROUND, PRANA and MADE GOOD. The acquisition of SMPL Oats is the companies first, and it marks a critical milestone in the development of a vertical distribution model that can scale opportunities on its unique plant-based foods Shopify (TSE: SHOP) marketplace. In the same way that Amazon (NASDAQ: AMZN) used its marketplace to choose which brands to bring in house under its Amazon Basics program, Vegano intends to purchase and make investments into brands consumers are seeking out on its platform.

在運營的第一整年中,Vegano Foods在其原始數字市場上存放了一些世界上最好、最健康的品牌和產品,包括CHIWIS、LEVEL GROUND、PRANA和MADE GOOD。收購SMPL Oats是兩家公司的第一筆交易,它標誌着開發可擴展的垂直分銷模式的關鍵里程碑在其獨特的植物性食品 Shopify(TSE: SHOP)市場上有機會。就像亞馬遜(納斯達克股票代碼:AMZN)利用其市場選擇根據其Amazon Basics計劃引入哪些品牌一樣,Vegano打算購買消費者在其平台上尋找的品牌並進行投資。

Additionally, to continue its forward momentum, Vegano Foods will re-focus and maximize the performance of capital through its other in-house branded products such as its Greens Blend and Protein Powder drink mixes - products that work seamlessly with SMPL while driving increase carts size and recurring purchases.

此外,爲了保持其前進勢頭,Vegano Foods將通過其其他內部品牌產品,例如其Greens Blend和Protein Powder飲料混合物,重新聚焦並最大限度地提高資本表現,這些產品可與SMPL無縫配合,同時推動購物車規模的增加和定期購買。

This combination of in-house owned products, efficient supply chain of best-in-class health foods and seamless shopping and delivery experience aims to position Vegano for category dominance and deliver long-term shareholder growth.

這種內部自有產品、一流健康食品的高效供應鏈以及無縫的購物和配送體驗相結合,旨在使Vegano在類別中佔據主導地位,實現股東的長期增長。

Says Vegano CEO Conor Power, "The initial success of SMPL Oats, our aligned mission to help Canadians build healthy eating habits and live a more health-conscious life and strong industry tails winds make this acquisition a perfect fit for shareholders and customers of our burgeoning marketplace."

Vegano首席執行官Conor Power說:“SMPL Oats的初步成功,我們的使命是幫助加拿大人養成健康的飲食習慣,過上更注重健康的生活,以及強勁的行業逆風,使此次收購非常適合我們蓬勃發展的市場的股東和客戶。”

Plant-based Food & Beverage Market

植物性食品和飲料市場

The Plant Based Foods Association defines plant based as "food and beverages made from plants that contain no animal derived ingredients".[2]

植物性食品協會將植物性食品定義爲 “由不含動物衍生成分的植物製成的食品和飲料”。[2]

The North American plant-based beverage market is projected to be valued at US$111.4 million by 2023.[3] North America is projected to be the fastest-growing region with a compounded annual growth rate of 8.5% from 2021 to 2017 due to a fast-growing vegan population in the region.[4] Increasing innovation by key regional players is expected to strengthen the North American market. In 2020, the Asia-Pacific market had a share of 34%, owing to the rising per capita income of the middle-class population.[5] Finally, Europe is also seeing explosive growth in the plant-based beverage sector, as European countries are increasingly adopting more healthy lifestyles.

預計到2023年,北美植物基飲料市場的價值將達到1.114億美元。[3] 由於該地區素食人口的快速增長,預計北美將成爲增長最快的地區,從2021年到2017年,複合年增長率爲8.5%。[4] 預計主要區域參與者的創新力度將增強北美市場。2020年,由於中產階級人口的人均收入增加,亞太市場的份額爲34%。[5] 最後,隨着歐洲國家越來越多地採用更健康的生活方式,歐洲的植物性飲料行業也出現了爆炸式增長。

Plant-based beverages can be divided into the following segments by product type: dairy substitutes, juices, smoothies, ready-to-drink tea & coffee, and other plant derived drinks. Plant-based dairy alternatives are expected to exhibit steady growth and continue to be dominant in market share.

植物性飲料可按產品類型分爲以下幾個部分:乳製品替代品、果汁、冰沙、即飲茶和咖啡以及其他植物衍生飲料。植物性乳製品替代品預計將實現穩步增長,並繼續佔據市場份額的主導地位。

Transaction Terms

交易條款

The Agreement provides for the acquisition of all the outstanding shares of SMPL by way of a three-cornered amalgamation (the "Amalgamation").

該協議規定通過三角合併(“合併”)收購SMPL的所有已發行股份。

The Amalgamation will be completed under the Business Corporations Act (British Columbia), whereby Subco will amalgamate with SMPL (the "Amalgamation") and the holders of SMPL Shares (the "SMPL Shareholders") will each receive 0.8936 Vegano Shares in exchange for the cancellation of each SMPL Shares. In consideration for all outstanding share capital of SMPL, the Company is expected to issue 28,571,428 common shares, 19,460,512 share purchase warrants to the existing security holders of SMPL. Share purchase warrants are broken down as follows: and 1,468,606 of the share purchase warrants will be exercisable to acquire an additional common share of the Company at a price of $0.112 until February 9, 2024; 5,808,481 of the share purchase warrants will be exercisable to acquire an additional common share of the Company at a price of $0.056 until July 13, 2023; 182,654 of the share purchase warrants will be exercisable to acquire an additional common share of the Company at a price of $0.056 until August 30, 2023; 31,812 of the share purchase warrants will be exercisable to acquire an additional common share of the Company at a price of $0.056 until October 8, 2023; 141,190 of the share purchase warrants will be exercisable to acquire an additional common share of the Company at a price of $0.056 until December 21, 2023; 5,750,000 of the share purchase warrants will be exercisable to acquire an additional common share of the Company at a price of $0.056 until March 25th, 2024; and 6,721,306 of the share purchase warrants will be exercisable to acquire an additional common share of the Company at a price of $0.0112 for a period of two years from the date of closing of the acquisition.

合併將根據《商業公司法》(不列顛哥倫比亞省)完成,根據該法,Subco將與SMPL(“合併”)合併,SMPL股票的持有人(“SMPL股東”)將各獲得0.8936股Vegano股票,以換取每股SMPL股票的註銷。作爲對SMPL所有已發行股本的對價,預計公司將向SMPL的現有證券持有人發行28,571,428股普通股和19,460,512份股票購買權證。股票購買權證細分如下:在2024年2月9日之前,1,468,606份股票購買權證將可以行使以0.112美元的價格額外收購公司的普通股;在2023年7月13日之前,5,808,481份股票購買權證將可以行使以0.056美元的價格額外收購公司普通股;182,654份股票購買權證將可以行使在2023年8月30日之前以0.056美元的價格額外收購公司普通股;31,812份股票購買權證將在2023年10月8日之前,可以行使以0.056美元的價格收購公司的額外普通股;在2023年12月21日之前,141,190份股票購買權證將可以行使以0.056美元的價格收購公司的額外普通股;在3月25日之前,5,75萬份股票購買權證將可以行使以0.056美元的價格收購公司的額外普通股第四,2024年;以及6,721,306份股票購買權證將可在收購完成之日起的兩年內以0.0112美元的價格額外收購公司的普通股。

The corporation continuing from the Amalgamation will be a wholly-owned subsidiary of the Company.

合併後的公司將成爲該公司的全資子公司。

Pursuant to the terms of the Agreement, the closing of the Amalgamation is subject to a number of conditions precedent, including but not limited to: (i) the Amalgamation being approved by a special majority of the SMPL Shareholders; (ii) the receipt of all consents, orders and approvals, including regulatory approvals and orders, necessary or desirable for the completion of the Amalgamation; (iii) completion of due diligence by Vegano; (iv) the exercise of SMPL Special Warrants; (v) compliance with applicable securities laws; (vi) the Amalgamation becoming effective prior to June 30, 2022; and (vii) the satisfaction of other customary closing conditions for transactions of a similar nature to the Amalgamation.

根據協議條款,完成合並須遵守許多先決條件,包括但不限於:(i) 合併獲得SMPL特別多數股東的批准;(ii) 收到完成合並所必需或需要的所有同意、命令和批准,包括監管部門的批准和命令;(iii) Vegano完成盡職調查;(iv) SMPL特別認股權證的行使;(v)遵守適用的證券法;(vi)合併變成在2022年6月30日之前生效;以及(vii)滿足與合併性質相似的交易的其他慣例成交條件。

The acquisition of SMPL is not expected to constitute a fundamental change for the Company, nor is it expected to result in a change of control of the Company, within the meaning provided by the policies of the Canadian Securities Exchange. A copy of the Amalgamation Agreement will be filed under the Company's profile at .

根據加拿大證券交易所的政策,對SMPL的收購預計不會對公司構成根本性的變化,也不會導致公司的控制權變更。合併協議的副本將在公司的簡介下提交,網址爲。

Related Party Disclosure

關聯方披露

Each of Conor Power and Joel Primus, directors of the Company, are also directors and shareholders of SMPL and accordingly, the acquisition of SMPL securities from each of Messrs. Power and Primus constitutes a related party transaction under Multilateral Instrument 61-101 - Protection of Minority Security Holders in Special Transactions ("MI 61-101"). The Amalgamation is exempt from the formal valuation and minority shareholder approval requirements of MI 61-101 based on the exemption set out section 5.5(b) Issuer Not Listed on Specified Market and Section 5.7(1)(b) Fair Market Value Not More than $2,500,000. The Agreement was approved by the independent director of the Company. Additional information required pursuant to MI 61-101 will be provided in the material change report to be filed by the Company in connection with the transaction.

公司董事康納·鮑爾和喬爾·普里姆斯也是SMPL的董事和股東,因此,根據多邊文書 61-101,從Power先生和Primus先生手中收購SMPL證券構成關聯方交易- 在特殊交易中保護少數證券持有人 (“MI 61-101”)。根據第 5.5 (b) 節和第 5.7 (1) (b) 條規定的豁免,合併不受MI 61-101的正式估值和少數股東批准要求的約束 公允市場價值不超過 2,500,000 美元。該協議已獲得公司獨立董事的批准。MI 61-101所要求的其他信息將在公司提交的與交易有關的重大變更報告中提供。

Other business

其他業務

Investor relations

投資者關係

The Company has paid Baystreet.ca Media Corp. $40,000 for landing page design and development and paid media.

該公司已向Baystreet.ca Media Corp. 支付了4萬美元用於登陸頁面設計和開發以及付費媒體。

Shares for debt

債務股票

Vegano Foods Inc. also announces that the Company settled C$36,000 owed to a consultant, through the issuance of 300,000 common shares of the Company at a price of C$0.12 per share. A statutory hold period of four-months and one day is in place on the issuance of these shares in accordance with applicable securities laws.

Vegano Foods Inc. 還宣佈,該公司通過以每股0.12加元的價格發行30萬股公司普通股,結清了欠顧問的36,000加元。根據適用的證券法,發行這些股票的法定持有期爲四個月零一天。

ABOUT VEGANO FOODS INC.

關於素食食品公司

Vegano Foods Inc. is Canada's premier 100% plant-based meal box company that operates in Vancouver and is set to expand to Toronto, Montreal, and Los Angeles later this year. Founded in March of 2020, Vegano helps make healthy plant-based eating more accessible to Canadians, allowing them to take veganism beyond Meatless Mondays and Veganuary. Vegano uses high-quality ingredients sourced from local farmers and producers to ensure that its meal kits are delivered fresh to their members every week. With many chef-created recipes, Vegano's meals can be prepared in under 45 minutes, allowing people to spend less time on meal prep and more time on things they love. For more information, visit .

Vegano Foods Inc. 是加拿大首屈一指的100%植物性餐盒公司,在溫哥華開展業務,並將於今年晚些時候擴展到多倫多、蒙特利爾和洛杉磯。Vegano成立於2020年3月,幫助加拿大人更容易獲得健康的植物性飲食,使他們能夠將素食主義帶到無肉星期一和素食主義之外。Vegano使用來自當地農民和生產者的優質食材,以確保其餐包每週新鮮運送給會員。Vegano有許多由廚師創作的食譜,可以在不到45分鐘的時間內準備好飯菜,這使人們可以減少在準備飯菜上的時間,將更多的時間花在自己喜歡的事情上。欲了解更多信息,請訪問。

ON BEHALF OF THE BOARD OF DIRECTORS
Conor Power, CEO & Director
conor@veganofoods.com

代表董事會
康納·鮑爾,首席執行官兼董事
conor@veganofoods.com

Press Contact:
media@veganofoods.com

新聞聯繫人:
media@veganofoods.com

The CSE has neither approved nor disapproved the contents of this news release. The CSE does not accept responsibility for the adequacy or accuracy of this release.

CSE既沒有批准也沒有反對本新聞稿的內容。CSE 對本新聞稿的充分性或準確性不承擔任何責任。


[1] Vision Research Reports. (2020, December). Plant-based beverages market size, share, growth, trends, company analysis, regional insights and forecast 2021 - 2027. Vision Research Reports.

[1] 視覺研究報告。(2020 年 12 月)。植物性飲料市場規模、份額、增長、趨勢、公司分析、區域見解和2021-2027年的預測。視覺研究報告。

[2] Benzaquen, D. (2021, July 13). Plant Based Foods Association.

[2] Benzaquen,D.(2021 年 7 月 13 日)。植物性食品協會。

[3] WantStats Research And Media Pvt. Ltd. (2021, February). Plant-based beverages market research, size, share, Global Forecast 2027: MRFR.

[3] WantStats 研究與媒體私人有限公司(2021 年 2 月)。植物性飲料市場研究,規模,份額,2027年全球預測:MRFR。

Plant-Based Beverages Market Research, Size, Share, Global Forecast 2027 | MRFR.

植物性飲料市場研究,規模,份額,2027年全球預測 | MRFR。

[4] Vision Research Reports. (2020, December). Plant-based beverages market size, share, growth, trends, company analysis, regional insights and forecast 2021 - 2027. Vision Research Reports.

[4] 視覺研究報告。(2020 年 12 月)。植物性飲料市場規模、份額、增長、趨勢、公司分析、區域見解和2021-2027年的預測。視覺研究報告。

[5] Vision Research Reports. (2020, December). Plant-based beverages market size, share, growth, trends, company analysis, regional insights and forecast 2021 - 2027. Vision Research Reports.

[5] 視覺研究報告。(2020 年 12 月)。植物性飲料市場規模、份額、增長、趨勢、公司分析、區域見解和2021-2027年的預測。視覺研究報告。

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