Partnerships expand Nigerian consumers' access to Jumia's e-commerce platform, while increasing buying power

Nigerian Buy Now, Pay Later launch increases cashless payments options for Jumia customers

LAGOS, NIGERIA / ACCESSWIRE / May 21, 2024 / Jumia, the leading e-commerce platform in Africa (NYSE:JMIA), today announced two new Buy Now, Pay Later (BNPL) partnerships in Nigeria with Newedge (Easybuy), an innovative finance company in Nigeria, and CredPal, a leading Nigerian fintech company. These partnerships will expand Nigerian consumers' access to Jumia's marketplace, conveniently allowing them to make purchases and spread their payments over a set period of time while removing the barrier of immediate payment. The partnerships will also help drive cashless payments across the Jumia ecosystem.

Sunil Natraj, CEO of Jumia Nigeria said, "We are excited to announce the addition of Easybuy and CredPal as payment options for Jumia customers in Nigeria. The addition of BNPL options is an exciting and innovative way to drive e-commerce adoption and accessibility while expanding the purchasing power of our customers. These partnerships align perfectly with our mission to make e-commerce more accessible and inclusive for all consumers. We remain committed to providing Nigerians with a broader range of payment options and fostering financial inclusion within the e-commerce space."

These partnerships will allow Jumia to further capture the massive pent-up and fast growing consumer demand in Africa while continuing to drive e-commerce adoption and acceptance, helping to drive further growth as the company continues on its path to profitability.

You can read more about each partnership on Jumia's corporate news page:

About Jumia

Jumia believes that technology has the potential to transform everyday life in Africa for the better. Jumia was built to help consumers access millions of goods and services conveniently and at the best prices while opening up a new way for sellers to reach consumers and grow their businesses.

Listed on the New York Stock Exchange (NYSE) in 2019, Jumia is the leading e-commerce company in Africa, operating in 11 countries. The Jumia platform consists of a marketplace, which connects sellers with consumers, a logistics service, which enables the shipment and delivery of packages from sellers to consumers, and a payment service, JumiaPay, which offers a safe and easy solution to facilitate online payment transactions. The company offers goods across a broad range of categories, such as phones and electronics, home appliances, fast-moving consumer goods, fashion and beauty.

Contacts

Robert Awodui
Regional Head of Communications and Public Relations, Sub-Saharan Africa
robert.awodu@jumia.com

SOURCE: Jumia Technologies AG