28-Piece Collection Marks The Retailer's Entry into Men's Activewear, with Campaign Featuring Rising NIL Athletes - Carson Beck, Khoi Young, Shareef O'Neal, Shedeur Sanders
LOS ANGELES, July 12, 2024 /PRNewswire/ -- Pacsun is making a bold entry into the men's activewear market with the release of its versatile A.R.C. (Active. Recreation. Comfort.) Collection. The first dedicated men's active apparel line from Pacsun features styles tailored to the dynamic lifestyles of Gen Z males, merging active, recreational, and comfort-focused elements. The A.R.C. campaign showcases rising young athletes who resonate with the Pacsun brand and serve as community leaders, including NCAA quarterbacks Shedeur Sanders and Carson Beck, basketball player Shareef O'Neal, and USA national gymnast Khoi Young.