Cannabis brand Mike Tyson, TYSON 2.0 announced on Tuesday that its new collaboration with Lowell Farms Inc. (CSE:LOWL) (OTCQX:LOWLF) involves releasing a special line of pre-rolls.

Starting Tuesday, Aug. 6, California cannasseurs can purchase the legendary boxer's TYSON 2.0 35's pre-rolls at select retail locations statewide, including Harborside, One Plant, The Reef, Elevate Lompoc, Blazed Utopia and The Circle.

Each pack of the TYSON 2.0 35's pre-rolls contains 10 pre-rolls totaling over 3.5 grams of cannabis. Available in a variety of infused offerings, including Sativa, Indica, and Hybrid, these pre-rolls cater to every cannabis enthusiast's preferences, the company said.

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"The TYSON 2.0 and Lowell Farms partnership is a powerhouse combo," said Tyson, co-founder of TYSON 2.0. "Their commitment to quality and craftsmanship is unparalleled, and together, we are bringing a superior cannabis experience to our fans in California. Our new collection of pre-rolls is destined to set the standard in the industry, and I can't wait for everyone to experience the exceptional quality firsthand."

Meanwhile, in July, TYSON 2.0 opened its first branded retail store, Tyson 2.0 Brandstore, in Amsterdam, which he called the move "a dream come true."

The shop, located at Oude Spiegelstraat 9 in the heart of the Grachtengordel, showcases various company-branded products, including merchandise, apparel, and a curated selection of smoking accessories such as trays, lighters, grinders, smoking devices, rolling papers, and more.

The new store opening came on the heels of a partnership between TYSON 2.0, Carma HoldCo Inc. the multinational pharmaceutical company PHCANN, which teamed up to exclusively cultivate, manufacture and distribute TYSON 2.0 branded THC products across Germany and the UK.

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