Getha Bedding (M) Sdn. Bhd. has launched its 'Getha Roadshow' at 1 Utama Centre Court, running from 6 to 11 August 2024. This event marks a significant initiative in the company's commitment to sustainability and environmental conservation.

For over five decades, Getha has been a pioneer in luxury and eco-friendly bedding, utilising 100% natural latex derived from Malaysia's substantial rubber production. As a key player in the natural rubber industry, Getha supports local agriculture and promotes sustainable practices in rubber tree farming.

Lim Seng Yu, Head of Strategic Partnership at Getha Bedding, emphasised the importance of combining comfort with sustainability. "Since 1969, Getha has been dedicated to creating bedding solutions that are both luxurious and environmentally responsible. Our use of 100% natural latex, which requires 1,000 rubber trees to manufacture a king-size mattress, highlights our commitment to supporting the rubber industry and promoting sustainable practices," he said.

Getha's global presence spans over 30 countries, including Australia, South Korea, Thailand, and Japan. This international reach showcases Malaysian craftsmanship and the country's sustainable practices on a global stage.

The Getha Roadshow celebrates Merdeka with a showcase of the brand's extensive range of products, including new mattress lines such as 'Green Valley,' 'Golden Gate,' 'Boston Dream,' and 'Victoria Park.' These mattresses feature innovative attributes like being vegan, fire-resistant, olive oil-infused, and incorporating viscose fabric for added comfort.

The six-day event offers a variety of activities, including caricature drawing, a kids' play area, a coloring corner, a photo booth, and a gashapon machine for lucky draw prizes. Attendees can also take advantage of exclusive promotions, discounts, and Pay-with-Purchase (PWP) offers on products ranging from mattresses and pillows to baby items and home accessories.

Visitors are invited to experience the luxury and innovation of Getha's new products while enjoying interactive activities and exclusive offers at the Getha Roadshow, held at 1 Utama Centre Court (New Wing) until 11 August 2024. For more information, visit Getha's website or follow the brand on social media platforms including Instagram (@gethabedding), Facebook, and YouTube (@Getha).