eBay Inc. (NASDAQ:EBAY) and Klarna expanded their strategic partnership to key European markets, offering Klarna's Buy Now Pay Later (BNPL) options to more eBay shoppers.

This move enhances payment flexibility and aligns with evolving consumer preferences, as nearly half of Gen Z and Millennials used BNPL in the past year, according to a 2024 PYMNTS Intelligence report.

eBay has expanded Klarna's flexible payment options to shoppers in the U.K., Austria, France, Italy, the Netherlands, and Spain, with more markets to follow.

The buyers can choose from interest-free Pay in 3, Pay in 30 days, or long-term Financing, depending on their location.

By integrating Klarna's BNPL options, eBay enhances the shopping experience for its unique inventory, including rare collectibles, pre-loved luxury items, and hard-to-find car parts.

Items eligible for eBay's Authenticity Guarantee are rigorously verified by experts, providing added confidence for secure, higher-value purchases.

Klarna now enables users to resell items purchased through its app on eBay quickly, with automatic listing details and images.

Shoppers in the U.K., Germany, Spain, Italy, France, Austria, and the Netherlands can maximize the value of their past purchases, earn extra income, and support the growing recommerce trend.

Avritti Khandurie Mittal, VP & General Manager of Global Payments and Financial Services, at eBay, said, "We are unlocking greater payment choice and flexibility for eBay shoppers by expanding our strategic partnership with Klarna to several key markets. People turn to eBay's more than two billion listings to find the things they love, from a rare Pokémon trading card to a gently pre-loved Birkin bag or that well-priced Rolex watch."

"We know our customers value the ability to pay in a way that works for them. With Klarna, eBay shoppers now have the flexibility to pay over time by selecting from a variety of Klarna's pay later payment options at checkout."

Investors can gain exposure to the stock via ProShares Online Retail ETF (NYSE:ONLN) and Global X E-commerce ETF (NASDAQ:EBIZ).

Price Action: EBAY shares are down 0.11% at $63.83 premarket at the last check Friday.

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