Cumulus Media's Westwood One announces a new partnership to syndicate "The Jim Rome Show," moving to a 3-6 PM ET slot.
Quiver AI Summary
Cumulus Media's Westwood One has announced an exclusive partnership with sports talk show host Jim Rome to syndicate "The Jim Rome Show," which will move to a new live weekday time slot of 3:00-6:00 PM ET starting January 6, 2025. Known for his energetic and informed commentary, Rome aims to expand his audience through this collaboration, offering listeners more access to prominent sports figures. The partnership highlights Westwood One's commitment to delivering high-quality sports content and follows Rome's recent expansion into digital platforms, including a live simulcast on X (formerly Twitter) and the launch of his FAST Channel with A+E Networks. The show, characterized by its dynamic discussions and audience engagement, promises to continue attracting a passionate fan base.
Potential Positives
- Cumulus Media's Westwood One secures an exclusive partnership to syndicate "The Jim Rome Show," enhancing its sports programming portfolio.
- The show is moving to a prime time slot, 3:00pm – 6:00pm ET, which is likely to attract a larger audience and increase listener engagement.
- Jim Rome's established reputation as a leading sports commentator could drive higher listener loyalty and attract new sponsors for advertising opportunities.
- The partnership showcases Westwood One's commitment to evolving with media trends, including the integration of digital and streaming platforms, indicating a forward-thinking approach.
Potential Negatives
- The announcement of a new time slot for "The Jim Rome Show" may indicate previous dissatisfaction or underperformance of its current Noon-3:00pm ET slot, suggesting possible challenges in audience retention or growth.
- The need to "broaden our audience" as stated by Jim Rome may imply that current viewership is not meeting desired metrics.
- The press release emphasizes the importance of evolving with the media landscape, which may suggest concerns over competition and the need for adaptation to maintain relevance.
FAQ
What is the new time slot for The Jim Rome Show?
The Jim Rome Show will air from 3:00pm – 6:00pm ET starting January 6, 2025.
Who is Jim Rome?
Jim Rome is a leading sports talk host known for his aggressive and informed sports commentary.
What platforms will The Jim Rome Show be available on?
The show will be available on multiple platforms, including X (formerly Twitter) and various streaming services.
How can stations get The Jim Rome Show?
Stations interested in syndicating the show can contact Ryan Maguire at Westwood One for details.
What topics does The Jim Rome Show cover?
The show covers major sports news, opinion pieces, debates, and includes guest appearances by sports personalities.
Disclaimer: This is an AI-generated summary of a press release distributed by GlobeNewswire. The model used to summarize this release may make mistakes. See the full release here.
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Full Release
NEW YORK, Dec. 16, 2024 (GLOBE NEWSWIRE) -- Cumulus Media's Westwood One
(NASDAQ: CMLS
) and Jim Rome continue to be at the forefront of the evolution and growth of live sports content. Together, they are excited to announce a new exclusive partnership to syndicate and distribute
"The Jim Rome Show,"
the nation's premier sports radio talk program.
Starting January 6, 2025,
"The Jim Rome Show"
will move from its current Noon-3:00pm ET slot to the coveted time slot of 3:00pm – 6:00pm EST / Noon to 3:00pm PST, broadcasting LIVE weekdays. Best known for his aggressive, informed, rapid-fire dialogue, Rome has established himself as the top choice of athletes and fans for sports news and commentary beyond the scoreboard and is one of the leading opinion-makers of his generation.
"Jim Rome is a natural addition to Westwood One's powerful portfolio of sports programming. His unique voice, unparalleled sports insight, and dynamic style have cultivated a dedicated audience that we look forward to welcoming," said Collin Jones, President, Westwood One. "Additionally, this partnership marks an exciting chapter for Westwood One, as we continue to deliver top-tier content for our audiences and our advertising partners."
Jim Rome commented: "I am thrilled to be part of the premium content that defines Westwood One; a preeminent industry leader when it comes to providing live sports coverage to the most passionate audiences. This new time slot is an incredible opportunity to connect with new listeners and broaden our audience and will allow for more access to athletes and titans in the sports world."
A pioneer in the sports media landscape for over three decades and one of America's most prolific Sports Talk hosts, Rome continues to find innovative ways to connect and engage with fans. This past year, Rome brought
"The Jim Rome Show"
to X with a live three-hour simulcast, where Rome adeptly curates themes in real time, socially connects with guests and fans and delivers stimulating dialogues with listeners daily. The nationally syndicated show streams live through Rome's account each day on X (formerly Twitter).
Rome's commitment to evolve with the fast-changing media landscape and connect with younger, tech-savvy audiences was further solidified with the recent launch of his Fast Channel with A+E Networks. The Jim Rome FAST Channel is now available across seven major platforms, including Amazon Freevee (also accessible through Prime Video and Fire TV), DIRECTV, LG Channels, Plex, Samsung TV Plus, Sling Freestream, and VIZIO WatchFree+.
To get
"The Jim Rome Show"
for your station, contact Ryan Maguire, VP, Affiliate Sales, Westwood One, at
rmaguire@westwoodone.com
or at 212.824.2994.
About "The Jim Rome Show"
"
The Jim Rome Show'
– also known as "The Jungle" - is three hours of Jim Rome at his best – aggressive, informed sports opinions, rapid-fire dialogue, and plenty of sports smack.
"
The Jungle" draws massive tune-in with legions of fans known as clones, who live for Rome's take on the day's largest issues in sports. The three-hour weekday show brings news and opinion on the day's hottest stories with rants, debates, and more, with guest appearances by some of the biggest names in sports. For more information, visit:
.
About Westwood One
Westwood One, the national-facing arm of Cumulus Media (NSDQ: CMLS), offers iconic, nationally syndicated sports, news, and entertainment content to more than 250 million monthly listeners across an audio network of nearly 9,800 affiliated broadcast radio stations as well as streaming and digital platforms. Westwood One is the largest audio network in America, home to premium content that defines the culture, including the NFL, the NCAA, the Masters, AP News, Infinity Sports Network, and the Academy of Country Music Awards. Westwood One also produces, distributes, markets, and sells podcasts for the Cumulus Podcast Network, which delivers on-demand access to America's leading icons of talk, sports celebrities, lifestyle personalities, and award-winning true-crime and entertainment shows. Westwood One connects listeners with their passions with big, bold voices on programs and platforms that have everyone listening. For more information, please visit
.
Contact: Lisa Dollinger, Dollinger Strategic Communication, for Cumulus Media | Westwood One,
lisa@dollcomm.com
, and 512.633.4084.
A photo accompanying this announcement is available at
