Summary by Moomoo AI
Zhihu reported Q3 2024 total revenues of RMB845.0 million, down from RMB1,022.2 million YoY. Net loss significantly narrowed by 96.8% to RMB9.0 million, marking the lowest quarterly loss since IPO. Gross margin expanded to 63.9% from 53.7% YoY, driven by monetization enhancements and improved operating efficiency.The company's paid membership revenue reached RMB459.4 million with 16.5 million average monthly subscribing members. Marketing services revenue was RMB256.6 million, while vocational training revenue stood at RMB105.1 million. Total operating expenses decreased by 30.5% YoY to RMB624.5 million, reflecting disciplined cost management.As of September 30, 2024, Zhihu maintained a strong financial position with cash and investments of RMB5,048.0 million. The company continues its share repurchase programs and recently completed a tender offer, repurchasing approximately 11.2% of total outstanding shares for HK$300 million. Average MAUs reached 81.1 million in Q3 2024.
