- Alibaba Group Holding Limited's (NYSE:BABA) e-commerce platform Taobao conducted final tests before making its first metaverse live-streaming product debut.
- Alibaba's metaverse project will likely launch online around the upcoming New Year's shopping extravaganza, Coingape reports.
- Taobao has frequently released products related to the metaverse since the start of 2022.
- Also Read: Meta, Microsoft, Alibaba, Others Form Metaverse Governing Body; Apple's Name Missing
- Taobao and Diantao, another of Alibaba's live-streaming e-commerce apps, collaborated to create TaoLive City during the Double 11 Shopping Festival last month.
- TaoLive City is a virtual environment jointly developed by Alibaba's live-streaming e-commerce apps.
- With a virtual avatar, users can immediately enter this brand-new virtual environment. However, where they can shop, enter contests, and interact with other users.
- Over ten Taobao live streamers and brands like Tissot have joined the platform.
- This year's Double 11 Shopping Festival also featured TaoLive City and Alifish, an online platform for copyright trading services introduced by Alibaba.
- Baidu, Inc (NASDAQ: BIDU) AI Cloud also marketed its products in apparel, home, digital, and other industries.
- NetEase, Inc (NASDAQ: NTES) Metaverse Department promoted similar solutions.
- NetEase Yaotai, a metaverse app similar to Baidu's XiRang, will likely come live shortly.
- Price Action: BABA shares are trading higher by 2.32% at $87.64 premarket on the last check Tuesday.
Alibaba's E-Commerce Platform Braces For Its Metaverse Debut
Disclaimer: This content is for informational and educational purposes only and does not constitute a recommendation or endorsement of any specific investment or investment strategy. Read more