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Gamer Pakistan Launches Audience Testing And Market Research Initiative For Independent Game Developers

Benzinga ·  Oct 24, 2023 08:32

Gamer Pakistan Inc. (NASDAQ:GPAK), an early-stage technology and esports company focused on game development and in-game AI community engagement, and organizing esports events in Pakistan, today announced the launch of a new initiative to provide independent game developers with collaborative market research and in-depth audience testing in Pakistan.

Selected independent developers will partner with Gamer Pakistan to test their games, backed by the Company's unparalleled, in-depth insights into the behavior, preferences, and engagement patterns of Pakistani collegiate esports and youth mobile gaming communities. The initiative aims to provide developers with:

  • In-Depth Insights: Utilize proprietary analytics for deep understanding of gamer behavior, preferences, and engagement patterns, thereby allowing for precision fine-tuning of game mechanics, storylines, and monetization strategies.
  • Mass Exposure: Benefit from an extensive network and community engagement to garner widespread attention and constructive feedback.
  • Resource Support: Leverage Gamer Pakistan's technological infrastructure to optimize game performance and user experience.
  • Market Entry Support: With a vast community and industry expertise, Gamer Pakistan aims to significantly streamline and support developer journeys in bringing games to market.

"The aim of this new initiative is not just to test games, but to help independent game developers bring their creations successfully to market," said Jim Knopf, CEO, President & Director of Gamer Pakistan. "Partnering with us will offer developers a unique opportunity to access a thriving and passionate market in Pakistan. With nearly 37 million gamers, Pakistan has one of the highest concentrations of the key gaming and esports demographic in the world with ~65% of the country's 207 million population under the age of 30. Our exclusive access to a 1.96 million market audience of Pakistan students will provide a fantastic cohort of testers for developers to refine and improve their new games. We look forward to working with initiative participants and empowering them with the insights, support and exposure needed to optimize games for commercial launch."

How to Apply

Independent game developers interested in this collaborative initiative are invited to submit their applications through the official Gamer Pakistan website. Shortlisted candidates will be contacted for a detailed discussion and potential onboarding.

Disclaimer: This content is for informational and educational purposes only and does not constitute a recommendation or endorsement of any specific investment or investment strategy. Read more
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