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交银国际:乘用车行业首推比亚迪股份 DM5.0上车周期将会持续到明年中旬

Bocom Int'l: BYD Company is the first choice for the passenger vehicle industry to promote DM5.0, and the boarding cycle will continue until the middle of next year.

新浪港股 ·  Jun 20 22:47

BOCOM International has released a research report stating that BYD Company Limited (01211/Buy) is the first choice of the passenger vehicle industry. With the new BYD DM-i 5.0 vehicle model, BYD Qin LDM-i and Sea Lion 06 DM-i will further squeeze the survival space of RBOB gasoline cars below RMB 200,000. At the same time, the recent declaration catalog of the Ministry of Industry and Information Technology (MIIT) revealed that BYD will soon launch three new vehicle models: Song LDM-i, Sea Lion 05 DM-i, and Sea Lion 07 DM-i. Among them, Song is one of the most popular BYD vehicle models (monthly sales of 25,000-30,000), which will have a significant impact on opponents in the price range of ~ RMB 150,000. In addition, the bank believes that the uptake cycle of DM 5.0 technology will continue until the middle of next year, and sales are expected to continue to improve.

Last month, the total monthly retail sales of RBOB gasoline cars were 910,000 units, down 23% year on year, with a decline of over 20% for two consecutive months. Japanese brands such as Honda China sold a total of 66202 vehicles in May, down 34.66% year on year, and the cumulative sales from January to May decreased by 16.7%. The bank expects that the decline in the RBOB gasoline car market will be irreversible, and the sales in June will still record a large year-on-year decline. In addition to joint ventures, luxury brands have also recorded significant declines this year, and discounts continue to expand. In May, the retail market share of German/American/Japanese brands all declined by 2-3 percentage points year on year, while the retail market share of domestic brands on the mainland was 57.6%, up 7.3 percentage points year on year. With the release and delivery of more new domestic brand models in the second half of the year, the bank predicts that the retail market share of domestic brands on the mainland is expected to exceed 60%. In the release of new vehicles in the second half of the year, the bank believes that BYD Song, Leahead L60, and Xiaopeng MONAM03 will receive more market attention.

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DM-i, of which Song is one of the most popular models of BYD (monthly sales of 25,000-30,000), will have a significant impact on existing competitors in the price range of around 150,000 yuan. In addition, the bank believes that the on-board cycle of DM5.0 technology will continue until the middle of next year, and sales are expected to continue to improve.

The main points of the report are as follows:

In June, the retail sales of new energy passenger cars are estimated to be 860,000, a month-on-month increase of 6.9%.

According to the latest data from China Passenger Car Association, the retail sales of narrow-definition passenger cars this month was about 1.75 million units, a year-on-year decrease of 7.6%, a month-on-month increase of 2.3%, the retail sales of new energy passenger cars are estimated to be 860,000 units, a month-on-month increase of 6.9% and a year-on-year increase of 32.7%, the penetration rate is expected to increase to 49.1%. During the "618" shopping festival, many car companies launched a series of promotions centered around limited-time discounts and trade-in subsidies. According to the latest market research data from CPCA, the comprehensive discount rate for the auto market in mid-June has reached 23.2%, which is further deepening compared to the same period last month (22.2%). However, despite the continued price reductions, the overall sales volume has not shown a significant increase as expected, and consumer wait-and-see sentiment remains strong. In contrast, the new energy vehicle market, benefiting from the launch of new models and further price reductions, still maintains a stable growth momentum. The bank expects that the market share of new energy vehicles will reach a new historical high, and the penetration rate is expected to continue to set new records.

The decline of gasoline vehicles is irreversible, and it is expected that new energy vehicles will accelerate the capture of gasoline vehicle market share in the second half of the year.

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