事業間シナジーは、中核の化学品事業の知見を日用品事業や土木建設資材事業の新商品開発に生かすことで収益拡大を図る。集中型市場深耕モデルの追求では、オレオケミカルと界面活性剤にフォーカスした事業モデルを生かしつつ、川下（最終消費財メーカー）寄りの顧客層を開拓することで、収益機会と付加価値の拡大を目指している。■ Long-term Growth Strategy
1. An Overview of Medium and Long Term Growth Strategies
Shoei Pharmaceutical Co., Ltd. <3537> aims for growth based on two axes: pursuit of inter-business synergy and pursuit of a concentrated market deepening model for medium to long-term growth.
Inter-business synergy aims to expand revenue by leveraging the knowledge of the core chemical business to develop new products for daily product business and civil engineering and construction material business. In the pursuit of a concentrated market deepening model, while utilizing the business model focused on Oleochemicals and surfactants, it is aimed at expanding revenue opportunities and added value by cultivating downstream (final consumer goods manufacturer) customers.
Although no specific time frame has been given for numerical targets, Shoei Pharmaceutical aims to achieve consolidated revenue of 25 billion yen or more and overseas sales ratio of 10% or more at an early stage.
2. Future Strategies and Developments
(1) Commitment to the Environment
a) Promote enlightenment of RSPO and advance product sales to the industry and market. We will earnestly address the impact on organisms and the environment due to the expansion of palm oil demand and make improvements. Specifically, we will promote the sale of products that respond to sustainable palm oil production certification as raw materials for cosmetics, such as surfactants. As a regular member of JaSPON (Japan Sustainable Palm Oil Network), we will collaborate to promote the procurement and consumption of sustainable palm oil across industries.
b) Promote the dissemination of water purification systems and zero wastewater discharge/wastewater treatment systems. By reducing the environmental burden of factory wastewater, we will make rivers and seas more beautiful. Specifically, we will contribute to the spread of wastewater treatment facilities and zero wastewater systems.
(2) Commitment to Society
a) Promote the reduction of odors generated in factories and the dissemination of capture technology. We will reduce the odor in the workplace and protect the health and safety of employees. We will reduce the odor emitted from factories and contribute to the creation of a livable city. Specifically, we will promote the dissemination of deodorization equipment to organic solvent-using companies.
b) Mask and reduce the odor generated by garbage trucks. We will reduce the deterioration of physical condition caused by the strong odor of garbage trucks. We also take into account the situation where workers have to work while being conscious of their surroundings. Specifically, we will seek the deployment of odor improvement agents through garbage truck manufacturers.
(Written by FISCO guest analyst Noboru Terashima)
