According to the Zhì Tōng Cái Jīng APP, Sensor Tower's store intelligence platform shows that in June 2024, a total of 37 Chinese companies were listed in the top 100 global mobile game publishers by revenue, with a total revenue of 1.92 billion US dollars, accounting for 37% of the revenue of the top 100 mobile game publishers in this period. "Dungeon and Fighter: Origin" issued by Tencent (00700) officially entered public beta on May 21, and has been the leader of the domestic iPhone overall list and mobile game bestseller list for 38 consecutive days. After briefly surrendering the throne to "King of Glory" on June 28, it regained the top spot on July 2. As of the publication date, the game's revenue in China's iOS market has exceeded 0.4 billion US dollars, and it has topped the June global mobile game bestseller list, ending the monopoly of "MONOPOLY GO!" over the past seven months.

Despite facing competition from several heavy new games recently, "Honkai Impact 3rd: Railgun Rising" has maintained stable revenue thanks to the rich content output of version 2.3 "Goodbye, Pinocchio" and new characters such as "Liúyíng". At the same time, "Genshin Impact" launched its up-card and down-card pool of version 4.7 "Dreams Of Flying" on June 5th and 25th respectively, which increased Mihoyo's revenue by 9% month-on-month.

DotDot Interactive's "Whiteout Survival: Endless Winter" was launched on the Chinese iOS channel on June 1st and has since steadily increased revenue and rankings, boosting the month-on-month revenue of the publisher's mobile app platform by 11.8%, setting a new record. In January and February of this year, the game briefly topped the Chinese outbound mobile game revenue list and has since remained in the top two of the list, pioneering the fusion of ice apocalypse themes and business strategy gameplay.

Following the release of version 1.0.2 on June 6, the open-world RPG mobile game "Mingchao" released the 1.1 version "Wake up and startled up in the past" on June 28, which had its second peak in revenue since its market launch, ranking 15th in the global mobile game bestseller list of this period.

Although facing strong competition and challenges in the domestic market, the performance of "Mingchao" in the overseas market is steadily increasing. It is the second highest revenue-generating second-dimensional mobile game globally in June, second only to "Honkai Impact 3rd: Railgun Rising". In the Korean market, this game ranked fifth in the June mobile game bestseller list, surpassing "Solo Leveling: Arise", and is the highest revenue-generating second-dimensional mobile game, attracting industry attention. In Japan and Taiwan, it ranks 16th and 7th respectively on the mobile game bestseller list. Overall, the revenue from the overseas market in June accounted for more than 80%. Kuulo Games, the publisher, saw its revenue increase by 106% month-on-month and its ranking rose significantly by 11 places, ranking 7th in the Chinese mobile game publisher revenue list and 24th in the global publisher revenue list.

As Bilibili's first SLG mobile game, "Three Kingdoms: Strategy Overlord" officially launched on June 13th and immediately stormed into the top three of the Chinese iPhone mobile game bestseller list. The publisher set its highest record in 8 years, with revenue increasing by 380% month-on-month, entering the top ten of the list for the first time. The successful market launch of this game not only enabled Bilibili to break through the walls of second-dimensional mobile games, but also injected new vitality into the sandbox strategy mobile game genre.

Thanks to the further growth of revenue in the American market from a number of its merged mobile games, Lemon Games saw its revenue increase by 5% month-on-month in June, breaking records again. Sensor Tower's game intelligence data shows that the in-app purchase revenue of global merged mobile games reached 0.124 billion US dollars in June, a year-on-year increase of 73%, which is 2.24 times that of June 2022. Leading vendors such as Lemon Games and Magmatic Games have given new experiences to the classic merging gameplay, resulting in rapid growth of this genre.

While topping the Chinese iPhone casual mobile game bestseller list, the roguelike shooting mobile game "Zombie Gunshot - Zombie Attack" based on the theme of surviving the apocalypse was delivered to overseas markets by Lùzhū Game in early May. In June, the game successfully entered the 9th place in the mobile game bestseller list of China's Taiwan market, driving the month-on-month revenue growth of Lùzhū Game by 13%, ranking 26th in the Chinese mobile game publisher revenue list.

Apart from new entrants "Three Kingdoms: Strategy Overlord" and "Whiteout Survival: Endless Winter", other mobile games with significant growth in this period include "Egg Puff Party" and "Identity V". The anniversary celebration of "Egg Puff Party" on June 14th saw the start of various events, with the game's revenue increasing by 28% month-on-month to rank sixth on the list. On June 27, "Identity V" launched the second cooperation event with Sanrio; the game entered the top five of the Chinese iPhone mobile game bestseller list and had its highest daily revenue since its launch, with a month-on-month revenue growth of 45%, reclaiming the 17th spot on the list.

Top 20 mobile game revenue rankings on the China App Store

Apart from new entrants "Three Kingdoms: Strategy Overlord" and "Whiteout Survival: Endless Winter", other mobile games with significant growth in this period include "Egg Puff Party" and "Identity V".

The second anniversary celebration of "Egg Puff Party" on June 14th saw the start of various events, with the game's revenue increasing by 28% month-on-month to rank sixth on the list.

On June 27, "Identity V" launched the second cooperation event with Sanrio; the game entered the top five of the Chinese iPhone mobile game bestseller list and had its highest daily revenue since its launch, with a month-on-month revenue growth of 45%, reclaiming the 17th spot on the list.