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A $2 Billion Opportunity In Cannabis: How A Tobacco Giant Is Helping Organigram Seize The German Market

Benzinga ·  Jul 11 10:02

On July 10,Zuanic & Associateshosted a panel discussion focusing on the European cannabis market, featuringBenna Goldenberg, CEO ofOrganigram Holdings(NASDAQ:OGI), andFinn Age Hansel, CEO ofSanity Group.

Senior analystPablo Zuanicled the discussion, which centered on the companies' strategies for expanding in Germany and the broader European market.

Organigram's Strategic Move In Germany

Organigram has been actively expanding its presence in the international markets, with a particular focus on Germany. And, according to CEO Benna Goldenberg, the company's partnership with Sanity Group is a key element in this strategy. The collaboration is bolstered...

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