Bob Evans Announces Illinois Resident As First-Ever 'Replacement Spokesperson'
Bob Evans Announces Illinois Resident As First-Ever 'Replacement Spokesperson'
Kristina Vänni chosen as the brand's new spokesperson, replacing iconic television host Alfonso Ribeiro for the role
Kristina Vänni被选为该品牌的新代言人，取代标志性电视节目主持人Alfonso Ribeiro的角色。
NEW ALBANY, Ohio, July 23, 2024 /PRNewswire/ -- Following a nationwide search for kitchen-savvy consumers with a passion for hacks that make kitchen prep easier, Bob Evans, America's No. 1-selling refrigerated dinner sides* brand and family-favorite in the kitchen, has announced Chicago-area resident and internationally recognized culinary authority Kristina Vänni as the brand's first-ever Replacement Spokesperson. In her new role, Vänni will step into the shoes of the current Bob Evans spokesperson, iconic television host Alfonso Ribeiro, to share her tips for kitchen and mealtime shortcuts on the Bob Evans social media channels and throughout media interviews.
2024年7月23日，俄亥俄州纽奥尔巴尼，/美通社/--由于厨房技巧娴熟又充满热情，更善于利用厨房妙招简化烹饪工序的消费群体在全美的寻找，美国销量第一的冷藏晚餐配菜品牌和家庭厨房中最受欢迎的品牌Bob Evans宣布芝加哥地区居民、备受国际认可的烹饪权威人物Kristina Vänni成为该品牌历史上的首位替代代言人。在她的新角色中，Vänni将接替现任Bob Evans代言人、标志性电视节目主持人Alfonso Ribeiro的角色，在Bob Evans社交媒体平台和各种媒体采访中分享厨房和用餐的快捷方法。Bob Evans，美国销量最高的冷藏晚餐配菜品牌和最受家庭厨房欢迎的品牌，已宣布，芝加哥地区居民和备受国际认可的烹饪权威Kristina Vänni成为该品牌历史上首位替代代言人。在她的新角色中，Vänni将接替现任Bob Evans代言人、标志性电视节目主持人Alfonso Ribeiro的角色，在Bob Evans社交媒体平台和各种媒体采访中分享她的厨房和用餐方面的小技巧。
"Kristina's enthusiasm for family-friendly mealtime tips and recipes personifies the Bob Evans brand and our belief in making mealtime feel good and taste delicious," said Ciare James, vice president of brand marketing at Bob Evans Farms. "We welcome Kristina as the new Bob Evans spokesperson and eagerly anticipate sharing her knowledge and expertise with busy families nationwide."
"Kristina对于适合全家人的烹饪技巧和菜谱的热情，体现了Bob Evans品牌和使用我们的产品为用餐时间创造美好味觉的信念，"Bob Evans Farms品牌营销副总裁Ciare James表示，"我们欢迎Kristina成为Bob Evans的新代言人，并急切期待着与全国各地的忙碌家庭分享她的知识和专业技能。"
With experience as a food writer, recipe developer and TV host, Vänni comes to the Replacement Spokesperson role with a long history of personal and professional passion for kitchen and mealtime tricks. From savory to sweet dishes, Vänni enjoys experimenting with new flavors and sharing approachable recipes and kitchen techniques for amateur and advanced home cooks alike.
作为一名食品作家、食谱开发者和电视节目主持人，Vänni在新角色中具有研究厨房和用餐诀窍的个人和专业热情的悠久历史。从咸味到甜点，Vänni喜欢尝试新的味道，并与业余和高级厨师分享可实现且易于掌握的菜谱和烹饪技巧。
"As a busy food writer and mom, I know how valuable it is to incorporate easy tips and tricks in the kitchen to save time for the things that matter most," said Vänni. "In my new role as Bob Evans Replacement Spokesperson, I can't wait to share my favorite kitchen hacks and recipes, many of which include Bob Evans farm-fresh, quick-to-table side dishes and breakfast products that are perfect for busy households like mine."
"作为一位忙碌的食品作家和母亲，我知道在厨房中采用简便方法和技巧节省时间并利用有效时间以完成最重要的事情有多么重要 "Vänni表示。"在我作为Bob Evans替代代言人的新角色中，我迫不及待地分享我最喜欢的厨房妙招和菜谱，其中很多包括Bob Evans的农场新鲜、快速食用的配菜产品和早餐产品，这些产品非常适合像我家这样的忙碌家庭。"
In addition to earning the coveted title of Bob Evans Replacement Spokesperson, Vänni will also take home $35,000 and complimentary Bob Evans products. With her first assignments already underway, consumers can expect to see Vänni featured throughout Bob Evans social media channels and website, as well as other public channels, as she shares her convenient and delicious meal ideas and shortcuts.
除了获得了Bob Evans替代代言人这一令人羡慕的称号，Vänni还将获得35000美元的奖励，以及免费的Bob Evans产品。她的首批工作已经开始，消费者可以在Bob Evans社交媒体平台和网站，以及其他公共渠道上看到Vänni的身影，她将分享方便且美味的用餐点子和缩短烹饪时间的小技巧。
For more information on Bob Evans products and to find a retailer near you, visit BobEvansGrocery.com.
有关Bob Evans产品的更多信息以及附近零售商的信息，请访问BobEvansGrocery.com.
About Bob Evans Farms, Inc.
For over 75 years, Bob Evans Farms has delivered delicious, quick-to-table, farm-inspired food that makes mealtime a little bit easier and a lot more delicious. We're proud to be the No. 1-selling refrigerated dinner sides*, including many varieties of wholesome, feel-good favorites such as mashed potatoes and macaroni & cheese, sold in grocery stores across the country. We're also a leading producer and distributor of sausage and bacon products, and egg products including liquid eggs. In addition to our flagship Bob Evans brand, our product portfolio includes Simply Potatoes, Egg Beaters and Owens Sausage. Bob Evans Farms is based in Columbus, Ohio, and is owned by Post Holdings, Inc., a consumer-packaged goods holding company. For more information about Bob Evans Farms, Inc., visit .
关于 Bob Evans Farms, Inc.
75年来，Bob Evans Farms一直提供美味、快速食用、农场灵感的食物，让用餐时间变得更加简单和美味。我们很自豪能够销售各种健康、美味的冷藏晚餐配菜，包括许多令人感到温馨的心肝宝贝，如土豆泥和通心粉等，在全国的杂货商店销售。我们还是香肠、培根产品以及液体鸡蛋等产品的领先生产商和分销商。除我们旗下品牌Bob Evans外，我们的产品组合还包括Simply Potatoes、Egg Beaters和Owens Sausage。Bob Evans Farms总部位于俄亥俄州哥伦布市，并为消费品包装公司Post Holdings所有。有关Bob Evans Farms的更多信息，请访问。
*Source: Circana Total US MULO Latest 52 week ending June 23, 2024.
*数据来源：Circana Total US MULO，最新52周截至2024年6月23日。
Media Contact:
Carmichael Lynch Relate for Bob Evans Farms
[email protected]
媒体联系人：
Bob Evans Farms 的公关代理商是 Carmichael Lynch Relate。
[email protected]
SOURCE Bob Evans Farms, Inc.
消息来源：Bob Evans Farms，Inc.