Monster Energy Up & Up Festival Announces Matroda as the Fall 2024 Headliner for Crowdfunded College Tour
Monster Energy Up & Up Festival Announces Matroda as the Fall 2024 Headliner for Crowdfunded College Tour
CORONA, Calif., July 24, 2024 /PRNewswire/ -- Monster Energy Up & Up Festival, the largest and longest-running college music tour, has announced Matroda as its Fall 2024 headliner. As always, this tour has no pre-determined dates or route — the fans decide. More than 80 college student ambassador teams from across the U.S. will rally their schools through guerilla marketing and influencer campaigns to try becoming one of the stops on the Fall tour — and earn the chance to co-produce the ultimate college gig.
Monster Energy Up & Up Festival，是最大、历史最悠久的大学音乐巡回演出，已经宣布Matroda为2024年秋季演出的头号嘉宾。一如既往，这个巡演的日期或路线都没有预先确定，由粉丝决定。来自美国各地的80多个大学学生大使团队，通过游击营销和影响力推广，拉拢他们的学校，尽力成为秋季巡演的一站，并有机会合作举办最终的大学演出。
"I've always loved the energy and enthusiasm of college crowds, and that's why I've teamed up with the Monster Energy Up & Up Festival," says Matroda. "They will be allowing five lucky colleges to promote a proper house festival with me as a headliner — super excited for this one and cannot wait to party with you. See you soon."
“我一直喜欢大学生群众的活力和热情，这就是我与Monster Energy Up&Up Festival合作的原因，”Matroda说道：“他们将允许五所幸运学院将我作为头号嘉宾来提供一个完美的家庭音乐节，我对这个活动非常兴奋，迫不及待地想和你们一起嗨。 很快再见。”
The Up & Up is like the Final Four of College Music Festivals. Each campus team, using their own Instagram handles, engages in a 48-hour campaign to sell the most pre-sale tickets for the festival. The top 5 schools with the most pre-sales in 48 hours will win a stop on tour. The winning colleges then collaborate with Up & Up producers to bring the festival to a nearby venue with their own DJ openers, content team, and parties revolving around the most hype event of the semester.
Up & Up就像是大学音乐节的最后四强。每个校园团队使用自己的Instagram账号，展开为期48小时的活动，售出节日最多的预售券。在48小时内，销售预售券最多的5所学校将赢得巡演的机会。获胜的学院随后与Up & Up制片人合作，在就近的场地举办音乐节，拥有自己的DJ开场表演，内容团队和围绕本学期最受欢迎的活动举办的派对。
Credit cards are only charged to the winning campus teams. This savvy ticketing model has led to many sold-out hard-ticket college tours in premium venues.
只有获胜的校园团队的信用卡才会被收取。这种精明的售票模式已经导致了许多在高级场馆售罄的硬票大学巡回演出。
"Up & Up is such a unique way to not only bring more live music to college students but also to involve them in the experience of selling tickets, producing a show, and working in a team of people with a love for music," says Kailey Dodson, who is entering her senior year at Cal Poly and was part of the first-place winning campus team from the Spring 2024 Disco Lines campaign. She adds: "There's nothing else quite like Up & Up, and every college student should take this opportunity to be a part of it."
“Up & Up是一个独特的方式，不仅可以为大学生带来更多的现场音乐，还可以让他们参与到售票的经历中来，制作演出并与热爱音乐的人合作，” Kailey Dodson说道，她已经是加州理工大学的高年级学生，也是Spring 2024的Disco Lines活动的第一名团队的成员之一。她补充道：“没有什么比Up & Up更特别的了，每个大学生都应该抓住这个机会成为其中的一部分。”
The benefits of this model are threefold: first, it ensures artists play only gigs where they are most desired; second, it provides invaluable industry experience to those hoping to pursue careers in music business and event management; and third, it guarantees an epic show for students without gouging them on ticket prices.
这种模式的好处是三方面的：首先，它确保艺术家只在他们最需要的场合演出；其次，对于那些希望在音乐商业和活动管理领域追求职业生涯的人来说，它提供了宝贵的行业经验；第三，它保证学生在不在门票价格上被苛刻的情况下享受到了一场精彩的表演。
Since its inception in the Fall of 2016, the Monster Energy Up & Up Festival has redefined the college concert experience by breaking free from conventional programming boards and middle buyers. Through this approach, Up & Up empowers college students to curate events with top artists, imparting valuable lessons in sales and the rewards of earning an unforgettable experience.
自2016年秋季成立以来，Monster Energy Up & Up Festival通过摆脱传统的编程委员会和中间购买商，重新定义了大学音乐会的体验。通过这种方式，Up & Up鼓励大学生与顶尖艺术家一起策划活动，传授销售的宝贵经验，以及赚取难忘体验的奖励。
Most recently, Cal Poly, Clemson, Miami- Ohio, UC Santa Cruz, UC Santa Barbara, San Diego State, the University of Arizona, and the University of Oregon earned themselves the opportunity to host Up & Up's Spring 2024 headliner, Disco Lines. Other previous winning campuses include University of Alabama, ASU (2x), CU Boulder (3x), Bryant, University of Dayton (3x), Lehigh, JMU, Florida State, Indiana University, LSU, Penn State (3x), Oklahoma State, Oregon St University, UC Davis (2x), University of Virginia (2x), UT Austin, Washington State University (5x), UNCW (3x), Virginia Tech (2x) and Wake Forest.
最近，加州理工学院，克莱姆森大学，迈阿密大学，圣塔克鲁斯加大学，圣巴巴拉加大学，圣迭戈州立大学，亚利桑那大学和俄勒冈大学赢得了Up & Up的Spring 2024的头号嘉宾，Disco Lines的举办权。其他以前获胜的校园包括亚拉巴马大学，ASU（2倍），科罗拉多大学博尔德分校（3倍），布赖恩特大学，代顿大学（3倍），利哈伊大学，JMU，佛罗里达州立大学，印第安纳大学，LSU，宾夕法尼亚州立大学（3倍），俄克拉荷马州立大学，俄勒冈州立大学，加州大学戴维斯分校（2倍），弗吉尼亚大学（2倍），德克萨斯州大学奥斯汀分校，华盛顿州立大学（5倍），UNCW（3倍），弗吉尼亚理工大学（2倍）和维克森林大学。
The Up & Up will offer more ways to win live events this summer and an exciting extension of collegiate programming: Club 100. This virtual event via Zoom attracts attendees from over 200 universities and features surprise performances by renowned music artists, thought-provoking industry guest speakers, valuable educational opportunities, and exciting giveaways.
Up & Up将提供更多的赢取现场活动的方式，以及大学计划的令人兴奋的延伸：Club 100。这个通过Zoom的虚拟事件吸引了来自200多所大学的参加者，包括著名音乐艺术家的惊喜表演，引人深思的行业嘉宾讲演，宝贵的教育机会和令人兴奋的赠品。
The Up & Up Fall 2024 national competition kicks off on September 17th at 4 p.m. EST, and the winning festivals will be held from October through November.
Up & Up Fall 2024国家比赛将于9月17日下午4点（美国东部时间）开始，获胜的节日将在10月至11月举行。
College students seeking music industry experience & internship credit can apply at
大学生寻求音乐产业经验和实习学分，可以在
ABOUT MONSTER ENERGY:
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Based in Corona, California, Monster Energy is the leading marketer of energy drinks and alternative beverages. Refusing to acknowledge the traditional, Monster Energy supports the scene and sport. Whether motocross, off-road, NASCAR, MMA, BMX, surf, snowboard, ski, skateboard, or the hip hop lifestyle, Monster Energy is a brand that believes in authenticity and the core of what its sports, athletes and artists represent. More than a drink, it's the way of life lived by athletes, artists, believers and fans. See more about Monster Energy including all of its drinks at .
总部位于加利福尼亚州科罗纳市，Monster Energy是能量饮料和替代饮料的领先营销商。拒绝承认传统，Monster Energy支持场景和运动。无论是摩托车赛，越野赛，纳斯卡赛车，MMA，BMX，冲浪，滑雪板，滑雪板，还是嘻哈生活方式，Monster Energy都相信真实性和其运动，运动员和艺术家代表的核心。它不仅是一种饮料，更是运动员，艺术家，信徒和粉丝生活的方式。有关Monster Energy以及其所有饮料的详细信息，请参见 。
ABOUT THE MONSTER ENERGY UP & UP FESTIVAL:
关于MONSTER ENERGY UP & UP FESTIVAL：
Monster Energy Up & Up is the largest national college festival promoter in the US, powered by a community of campus ambassador teams across the country. Up & Up's innovative guerrilla ticketing system is simple: students crowdsource demand on their campuses leading up to a 48-hour competition period; colleges with the most pre-sales earn the chance to work with our team to craft a music experience of-a-lifetime, while also gaining valuable industry experience. Past live headliners include Cash Cash (2016), Alan Walker (2017), GRYFFIN (2018), Two Friends (2018), Slushii (2019), Lost Kings (2019) Elephante (2019), Troyboi (2020), Loud Luxury (2021), San Holo (2022) Dom Dolla (2022) , Chris Lorenzo (Spring 2023) Dr. Fresch (Fall 2023) and Disco Lines (Spring 2024)
Monster Energy Up & Up是美国最大的国家级大学节日推广商，由全国范围内的校园大使团队推动。Up & Up的创新游击票务系统很简单：学生们在他们的校园上，利用自己的Instagram账号来集结需求，在48小时的竞赛期前；与我们合作的大学预售最多的赢得了创造终身音乐体验的机会，同时也获得了宝贵的行业经验。以往的现场头号嘉宾包括Cash Cash（2016），Alan Walker（2017），GRYFFIN（2018），Two Friends（2018），Slushi（2019），Lost Kings（2019），Elephante（2019），Troyboi（2020），Loud Luxury（2021）。 （2022年），San Holo（2022年），Dom Dolla（2022年），Chris Lorenzo（2023年春季），Dr. Fresch（2023年秋季）和Disco Lines（2024年春季）。
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ABOUT MATRODA
关于MATRODA
Croatian-raised producer Matroda is the epitome of electronic music's fleeting existence. Welcoming house music in his own unique way, with the aptly named 'matrodasound' coined by his true fans, the studio sets no limits for this unique but incredibly celebrated artist. Taking early influences from the likes of Led Zeppelin, Frank Sinatra and The Beatles while introducing classical training across the violin, drums and keyboard, the Matroda sound has proven its highly desirable accomplishment around the world over recent years.
克罗地亚籍制作人Matroda是电子音乐流行存在的典范。以独特的方式欢迎house音乐，由他的忠实粉丝命名为“matrodasound”，这位独特而备受赞誉的艺术家在工作室里没有任何限制。Matroda不仅从Led Zeppelin，Frank Sinatra和The Beatles中获得了早期影响，而且还通过对小提琴，鼓和键盘的古典训练引入了古典音乐元素。近几年来，Matroda的音乐在世界各地都有了高度的知名度。
From shows at EDC Las Vegas and Orlando to Nocturnal Wonderland, Matroda has solidified his presence, both on and off the stage. The natural born DJ and producer has dotted the map with top tier global festivals and sold out shows from Ibiza and Sydney all the way to Los Angeles and more.
从EDC拉斯维加斯和奥兰多的演出到夜幕降临，Matroda在舞台上和下都树立了自己的形象。这位天生的DJ和制作人已经在全球顶尖音乐节上演出过，并在伊比沙岛、悉尼、洛杉矶等地的售罄演出。他的第一次职业混音SNBRN的“加利福尼亚”与Chris Lake的合作是一次电气化音乐节体验，受到了Diplo、Calvin Harris和Major Lazer的支持，随后在Mad Decent、Confession和UKF上发布了更多单曲。2019年，Matroda发布了年度专辑之一，也是他迄今最大的项目--“THE RED TAPE”，其中还有Kaleena Zanders和Dances With White Girls的合作曲目，排名第二，排名第一的是AC Slater的Hi8。同年晚些时候，他与Wax Motif合作的“Lose Control”获得了很多支持和“Walk In The Spot”，一首真正的2019年house音乐翻盘。2020年，Matroda通过Insomniac Records发布了“Forget It”，迄今为止已经有超过1000万的播放次数。名列榜首的“Disco Tool”与Bleu Clair一起进入了Beatport tech house榜的第一位，对产业和舞池都留下了深刻印象。
His first career remix of SNBRN's 'California' with Chris Lake, proved an electric festival vibe-chaser gaining support from Diplo, Calvin Harris and Major Lazer, leading to further releases on Mad Decent, Confession and UKF. 2019 saw Matroda dropping one of the album's of the year and his biggest project to date- 'THE RED TAPE', with features from Kaleena Zanders, Dances With White Girls, taking out runner up for best album following AC Slater's Hi8 at #1. Later in the year his collaboration with Wax Motif on 'Lose Control' garnered much support as well as 'Walk In The Spot'- a true 2019 house anthem. In 2020 Matroda released 'Forget It' via Insomniac Records, hitting over 10 million streams to date. Topping the list 'Disco Tool' longside Bleu Clair went right to the #1 spot on the Beatport tech house chart, leaving lasting impressions on the industry and dancefloors alike.
Matroda的第一个职业混音作品“加利福尼亚”与Chris Lake的合作，成为电气化音乐节体验的一部分，得到了Diplo、Calvin Harris和Major Lazer等人的支持，此后在Mad Decent、Confession和UKF上发布了更多单曲。2019年，Matroda发布了年度专辑之一，也是他迄今最大的项目--“THE RED TAPE”，其中还有Kaleena Zanders和Dances With White Girls的合作曲目，排名第二，排名第一的是AC Slater的Hi8。同年晚些时候，他与Wax Motif合作的“Lose Control”获得了很多支持和“Walk In The Spot”，一首真正的2019年house音乐翻盘。2020年，Matroda通过Insomniac Records发布了“Forget It”，迄今为止已经有超过1000万的播放次数。名列榜首的“Disco Tool”与Bleu Clair一起进入了Beatport tech house榜的第一位，对产业和舞池都留下了深刻印象。
Fast forward to 2021 when he attained the 25th best producer spot on Tracklist1001's renowned chart, following a string of Beatport #1's and over one million monthly listeners on Spotify. A new decade opened up and Matroda's label Terminal Underground was born, releasing the first EP from himself titled Jack The House EP. 'La Pasion' reached top 10 chart status on Beatport's Tech House Chart, in line with the release of the single 'Lifting' with 2022 welcoming 'Gotta Let You Go', both on Insomniac Records.
快进到2021年，他在Tracklist1001炙手可热的榜单上取得了第25位最佳制作人的位置，此前他曾获得多次Beatport榜首，并在Spotify上拥有超过100万的月听众。新的十年开启了，Matroda的厂牌Terminal Underground应运而生，发布了自己的第一张EP专辑，名为“Jack The House EP”。其中的“La Pasion”在Beatport的Tech House榜单中获得了前十的排名，与Insomniac Records上的单曲“Lifting”一起发布，2022年的“Gotta Let You Go”又名列Insomniac Records。
The Matrodasound is making a solid mark on electronic music enthusiasts around the world, proving the road is only just beginning for this young producer with a promising future ahead.
Matrodasound正在为世界各地的电子音乐爱好者们打上坚实的烙印，证明这位年轻的制作人前途光明，未来可期。
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来源：怪物能量