The growth of the tablet market has been sustained for a whole year. As of the second quarter of 2024, global tablet shipments have increased by 14% year-on-year, and the growth has been sustained for a whole year.
TechInsights stated that the growth of the tablet market has been sustained for a whole year. As of the second quarter of 2024, global tablet shipments have increased by 14% year-on-year, and the growth has been sustained for a whole year. With the acceleration of update cycles, improved economic performance, and the alleviation of inflation last year, the shipments of almost all major suppliers are higher than a year ago. In this quarter, Apple fans welcomed the new iPad Pro based on M4 and the new iPad Air based on M2. The long-suppressed demand for Apple iPads finally broke out, and Apple's market share increased by three percentage points to 38% compared to the previous quarter.
Apple (AAPL.US) shipped 13.5 million iPads globally, a year-on-year increase of 17%, and its market share reached 38%.
Samsung (SSNLF.US) led the Android market with a shipment of 6.9 million units, also achieving a year-on-year growth of 17%, and its market share increased to 20%.
Lenovo (00992) tablet shipments increased by 16% year-on-year to 2.5 million units, occupying 7% of the market share.
Xiaomi (01810) tablet shipments increased by 138% year-on-year, reaching 2.1 million units, and for the first time entered the global fourth place, occupying 6% of the market share.
Amazon's (AMZN.US) Fire tablet shipments were 2 million units, a 3% decrease from the same period last year, and its market share remained stable at 6%.
