share_log

Comcast Stock To Win Gold Medal? 2024 Summer Olympics Viewership Up 82% From 2020 Olympics

Benzinga ·  Aug 13 10:36

Media giantComcast Corporation(NASDAQ:CMCSA) enjoyed a viewership boost thanks to having exclusive broadcasting rights to 2024 Summer Olympics.

What Happened: A total of 30.6 million U.S. viewers tuned into 2024 Summer Olympics coverage in Paris, aired across Comcast's NBC, NBCU and Peacock. That's up 82% from the 2020 Summer Olympics.

In total, Comcast aired over 7,000 hours of coverage and 329 events across its NBC network and streaming platforms during the Summer Olympics.

A total of 23.5 billion minutes of Olympics coverage were streamed during the games, up 40% from all prior Summer and Winter Olympics combined.

The company's daytime and nighttime "prime...

Disclaimer: This content is for informational and educational purposes only and does not constitute a recommendation or endorsement of any specific investment or investment strategy. Read more
    Write a comment