share_log

Hollister Unveils Collegiate Graphics Shop, Representing More Than 30 Universities Nationwide

Hollister Unveils Collegiate Graphics Shop, Representing More Than 30 Universities Nationwide

霍利斯特推出大學圖形商店,代表全國30多所高校。
愛芬奇 ·  08/20 00:00

The collection features more than 65 officially licensed graphics products across categories

該系列包含超過65種官方授權的各類別顯卡產品

NEW ALBANY, Ohio, Aug. 20, 2024 (GLOBE NEWSWIRE) -- Hollister Co. ("Hollister"), a brand of Abercrombie & Fitch Co. (NYSE: ANF), is rolling out its Collegiate Graphics Shop just in time for the back-to-school and fall sports seasons. The 67-piece collection is rooted in quality basics including crewneck sweatshirts, hoodies and tees, touting vintage-inspired university logos and graphics and represents more than 30 universities across the United States.

俄亥俄州新奧爾巴尼,2024 年 8 月 20 日(GLOBE NEWSWIRE)— Hollister Co.(「Hollister」),Abercrombie & Fitch Co. 旗下的品牌紐約證券交易所股票代碼:ANF)正好趕上返校和秋季運動季來臨之際推出大學圖畫商店。這個 67 件套的系列植根於質量基礎知識,包括圓領運動衫、連帽衫和 T 恤,吹捧復古風格的大學徽標和圖案,代表美國 30 多所大學。

Hollister is excited to outfit its teen customers for the upcoming season with a wide range of products created through official licensing agreements. Building on the strong success of the brand's other vintage-inspired graphic designs spanning cars, entertainment, racing and more, the Collegiate Graphics Shop offers on-trend items that represent some of the schools the brand's customers love. Through market research, Hollister found a white space within the brand's target demographic; customers were looking for trendy items to show school spirit that still fit their aesthetic.

Hollister很高興爲下一季的青少年客戶提供通過官方許可協議創建的各種產品。Collegiate Graphics Shop 在其他復古風格的平面設計中取得了巨大成功,涵蓋汽車、娛樂、賽車等,在此基礎上,Collegiate Graphics Shop 提供代表該品牌客戶喜愛的一些流派的潮流商品。通過市場研究,Hollister在該品牌的目標人群中發現了一個空白區域;顧客正在尋找能夠展現仍然符合他們審美的學校精神的時尚單品。

"We're excited to offer our customers high-quality, comfortable product as they head back to school," said Corey Robinson, Chief Product Officer of Abercrombie & Fitch Co. "Our Collegiate Graphics Shop provides designs beyond what are typically offered in most retail stores and on-campus bookstores, and we can't wait to see how they style their gameday looks."

Abercrombie & Fitch Co.首席產品官科裏·羅賓遜表示:「我們很高興能在客戶返校時爲他們提供高品質、舒適的產品。」「我們的 Collegiate Graphics Shop 提供的設計超出了大多數零售商店和校內書店通常提供的設計,我們迫不及待地想看看他們如何設計自己的比賽日造型。」

As Hollister continues to connect with the college and university space, the brand will enlist 350+ college student-athletes across 10+ sports to serve as ambassadors and share their Hollister gameday outfits on their social media channels. The star-studded fall roster includes Ohio State University running back TreVeyon Henderson, University of Florida and USA women's gymnast Leanne Wong, University of Michigan quarterback Alex Orji, and University of California, Los Angeles point guard Dylan Andrews.

隨着Hollister繼續與學院和大學空間建立聯繫,該品牌將招募來自10多個體育項目的350多名大學生運動員擔任大使,並在社交媒體頻道上分享他們的Hollister比賽日服裝。明星雲集的秋季陣容包括俄亥俄州立大學跑衛特雷維恩·亨德森、佛羅里達大學和美國女子體操運動員黃莉安、密歇根大學四分衛亞歷克斯·奧吉和加州大學洛杉磯分校控球后衛迪倫·安德魯斯。

Following her return from the Olympic Games in Paris as an alternate for the USA Women's Gymnastics team, Leanne Wong is looking forward to sporting Hollister's University of Florida apparel on campus in the fall. "I'm so proud to be a Gator and love that Hollister is giving student-athletes, like me, fashionable options to rep our teams," said Wong.

Leanne Wong 作爲美國女子體操隊的候補隊員從巴黎奧運會回來後,她期待秋天在校園裏穿着霍利斯特的佛羅里達大學服裝。黃說:「我爲成爲Gator感到非常自豪,也很喜歡霍利斯特爲像我這樣的學生運動員提供代表我們團隊的時尚選擇。」

Hollister is also excited to work with TreVeyon Henderson, Ohio State University and first-team All Big Ten running back who is returning for his senior year with the Buckeyes. "The collegiate collection has everything I need whether I'm going to class or headed to practice," said Henderson.

霍利斯特也很高興能與Treveyon Henderson、俄亥俄州立大學以及即將回歸七葉樹隊讀大四學年級的十大一線隊後衛合作。亨德森說:「無論我去上課還是去練習,大學藏品裏都有我需要的一切。」

The Collegiate Graphics Shop includes tees, crewnecks, hoodies and hats, in sizes Women's XXS-XXL and Men's XS-XXL, ranging from $29.95 to $59.95. All pieces are available online now at and in select stores.

Collegiate Graphics Shop 包括女士 XXS-XXL 和男士 XS-XXL 尺碼的 T 恤、圓領衫、連帽衫和帽子,從29.95美元到59.95美元不等。所有作品現已在網上和部分商店有售。

About Hollister
Hollister creates quality apparel, accessories and fragrance made for capturing moments, creating memories and being unapologetically you.

關於霍利斯特
Hollister 打造優質的服裝、配飾和香水,專爲捕捉精彩瞬間、創造回憶和成爲毫無疑問的你而設計。

Hollister Co. is a brand of Abercrombie & Fitch Co. (NYSE: ANF) and is sold through more than 500 stores worldwide and at HollisterCo.com.

Hollister Co. 是 Abercrombie & Fitch Co. 旗下的品牌。(紐約證券交易所股票代碼:ANF),通過全球500多家門店和Hollisterco.com出售。

Media Contact:
Abigail Olshavsky
Abercrombie & Fitch Co.
Public_Relations@anfcorp.com

媒體聯繫人:
阿比蓋爾·奧爾沙夫斯基
Abercrombie & Fitch Co.
Public_Relations@anfcorp.com

Investor Contact:
Mohit Gupta
Abercrombie & Fitch Co.
(614) 283-6877
Investor_Relations@anfcorp.com

投資者聯繫人:
莫希特·古普塔
Abercrombie & Fitch Co.
(614) 283-6877
Investor_Relations@anfcorp.com

Photos accompanying this announcement are available at:

本公告附帶的照片可在以下網址獲得:


big

Hollister Collegiate Graphics Shop
霍利斯特學院圖畫店
big
Hollister Collegiate Graphics Shop
霍利斯特學院圖畫店
Hollister Collegiate Graphics Shop
霍利斯特學院圖畫店
big
Hollister Collegiate Graphics Shop
霍利斯特學院圖畫店
Hollister Collegiate Graphics Shop
霍利斯特學院圖畫店
big
Hollister Collegiate Graphics Shop
霍利斯特學院圖畫店
Hollister Collegiate Graphics Shop
霍利斯特學院圖畫店
big
Hollister Collegiate Graphics Shop featuring Ohio State University running back, TreVeyon Henderson.
Hollister Collegiate Graphics Shop 以俄亥俄州立大學跑衛 Treveyon Henderson 爲特
Hollister Collegiate Graphics Shop
霍利斯特學院圖畫店
big
Hollister Collegiate Graphics Shop
霍利斯特學院圖畫店
Hollister Collegiate Graphics Shop
霍利斯特學院圖畫店
big
Hollister Collegiate Graphics Shop featuring University of Michigan quarterback, Alex Orji.
Hollister Collegiate Graphics Shop 以密歇根大學四分衛亞歷克斯·奧吉爲特色。

Source: Abercrombie & Fitch Management Co.

資料來源:Abercrombie & Fitch 管理有限公司

声明:本內容僅用作提供資訊及教育之目的,不構成對任何特定投資或投資策略的推薦或認可。 更多信息
    搶先評論