According to a recent statement, Sony Group (SONY.US), a leading company in the Japanese technology and entertainment industry, and the joint venture between Web3 startup technology company Startale, are collaborating to launch a new blockchain based on Ethereum. The joint venture between the two parties, Sony Block Solutions Labs, announced the development of a new Layer-2 blockchain called Soneium.

Soneium stated in its declaration that its goal is to attract new application developers across multiple fields such as entertainment, gaming, and finance. The project has successfully launched a test network through collaboration with the Astar Network blockchain. In addition, Sony has recently renamed its cryptocurrency business acquired from Amber last year as S.BLOX Corporation, and is preparing to launch new services, which is an important part of Sony's expansion of its Web3 business.

Web3 is a broad and modern term used to describe a decentralized internet system. This concept emphasizes the use of blockchain technology, cryptocurrencies, decentralized applications (DApps), and smart contracts to build a network ecosystem that does not rely on centralized platforms. The core goal of Web3 is to empower users with control over their data and reduce their dependence on large companies or platform intermediaries.

As a global leader in technology, Sony's active participation in the development and application of blockchain technology may be aimed at seizing the upcoming global decentralized wave. Blockchain technology has unique advantages in decentralization, transparency, and security, and can be widely applied in various fields such as entertainment, gaming, and finance. By developing the Layer-2 blockchain, Soneium, based on Ethereum, Sony aims to seize the opportunity of this emerging technology and expand its influence in the digital economy.

In the eyes of some blockchain professionals, the main goal of the Soneium blockchain may be to attract application developers from industries such as entertainment, gaming, and finance. By providing an efficient and low-cost development platform, Sony hopes to establish a strong blockchain ecosystem, promote innovation, and form new business models. This strategy not only helps drive the application of blockchain technology in multiple industries but also provides new sources of business revenue for Sony.

Web3 is seen as the next generation trend of the Internet, with its core being decentralized applications and services, representing the decentralized future of the Internet. Through participation in blockchain projects and initiatives such as the acquisition of cryptocurrency business from Amber, Sony hopes to take a comprehensive lead in the Web3 era and occupy an important position in the Web3 ecosystem, developing infrastructure and innovative systems for decentralized applications (DApps) in fields such as the metaverse and decentralized finance (DeFi).

By collaborating with Startale, Sony is able to leverage the startup's technology and expertise in blockchain, accelerating project development and ensuring the advancedness and market adaptability of its technology. Therefore, this new blockchain project helps Sony enhance its technological competitiveness globally and play an important role in the future digital economy.