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DOVE & TENNIS CHAMPION VENUS WILLIAMS TEAM UP ON THE FIRST-EVER LIMITED-EDITION DOVE BEAUTY BAR TO HELP KEEP GIRLS IN SPORTS

DOVE & TENNIS CHAMPION VENUS WILLIAMS TEAM UP ON THE FIRST-EVER LIMITED-EDITION DOVE BEAUTY BAR TO HELP KEEP GIRLS IN SPORTS

斑鳩和網球冠軍威廉姆斯合作推出首款限量版多芬美膚香皂,幫助保持女孩們從事體育運動
PR Newswire ·  08/27 11:13

The Commemorative #KeepHerConfident Dove Beauty Bar Comes in a Passionfruit & Lemon Balm Fragrance and Vibrant Tennis Ball-Inspired Green Color, Hand Selected by Tennis Champion, Entrepreneur & Dove Partner Venus Williams.

紀念版#KeepHerConfident Dove美容香皂以熱情果和檸檬香膏味和 vibrant tennis ball-inspired綠色爲特色,由網球冠軍、企業家和Dove合作伙伴威廉姆斯親自挑選。

NEW YORK, Aug. 27, 2024 /PRNewswire/ -- Today, Dove and tennis champion Venus Williams have teamed up to announce the Dove x Venus #KeepHerConfident Beauty Bar: the brand's first-ever, limited-edition Dove Beauty Bar collaboration, which will support Dove and Venus' shared mission to help girls stay in sports. The commemorative Dove x Venus #KeepHerConfident Beauty Bar comes in a tennis ball-inspired green color and passionfruit & lemon balm fragrance, hand selected by the tennis icon herself, Venus Williams.

2024年8月27日紐約 / 新聞稿 - 今天,Dove和網球冠軍威廉姆斯合作宣佈Dove x Venus #KeepHerConfident美容香皂:這是品牌史上首次與威廉姆斯合作推出的限量版Dove美容香皂,旨在支持Dove和威廉姆斯共同的使命,幫助女孩保持參與體育運動。紀念版的Dove x Venus #KeepHerConfident美容香皂以網球爲靈感的綠色和熱情果和檸檬香膏味爲特色,由網球偶像威廉姆斯親自挑選。

DOVE & TENNIS CHAMPION VENUS WILLIAMS TEAM UP ON THE FIRST-EVER LIMITED-EDITION DOVE BEAUTY BAR TO HELP KEEP GIRLS IN SPORTS
斑鳩和網球冠軍威廉姆斯合作推出首款限量版多芬美膚香皂,幫助保持女孩們從事體育運動

Each Dove x Venus #KeepHerConfident Beauty Bar has a "CONFIDENT" engraving and comes in a limited-edition canister produced from recycled materials (and is 100% recyclable) with three Dove x Venus #KeepHerConfident Beauty Bars per canister for the ultimate keepsake.

每個Dove x Venus #KeepHerConfident美容香皂都刻有"CONFIDENT"字樣,並採用由回收材料製成(百分之百可回收)的限量版罐子包裝,每個罐子內含三個Dove x Venus #KeepHerConfident美容香皂,是絕佳的紀念品。

"As someone who knows the importance of confidence in sports, I'm so excited to be collaborating with Dove to continue our mission of keeping the next generations of young women athletes playing the sports they love," said Venus Williams. "I loved partnering with Dove to create the #KeepHerConfident Beauty Bar and incorporating my favorite fragrances, nods to the game I love with the tennis-ball colored bar and a powerful message to keep our young athletes looking, smelling and feeling great and confident!"

"作爲一個知道體育自信的重要性的人,我非常興奮能與Dove合作,繼續我們保持年輕女性運動員參與他們喜愛的體育運動的使命,"威廉姆斯說。"我喜歡與Dove合作推出#KeepHerConfident美容香皂,結合我最喜歡的香氣,以網球球的顏色爲特色,傳達強有力的信息,讓我們的年輕運動員看起來、聞起來和感覺都很棒和自信!"

According to 2023 Dove research, 45% of girls globally drop out of sports by age 14 – two times the rate of boys – with body confidence being the #1 reason. This launch aims to raise awareness of the Body Confident Sport program, a first-of-its-kind and scientifically proven set of coaching tools developed in partnership with Nike to build body confidence in 11-17-year-old girls.

根據2023年Dove的研究,全球45%的女孩在14歲之前退出體育運動 - 這是男孩退出率的兩倍 - 而身體自信是主要原因。此次推出旨在提高人們對Body Confident Sport計劃的認識,這是一套首創並經過科學驗證的教練工具,是與Nike合作開發的,旨在增強11-17歲女孩的身體自信。

Fans looking to get their hands on the limited-edition Dove x Venus #KeepHerConfident Beauty Bar packs will be able to enter for a chance to win at Dove.com/ConfidentSports, now through September 20, 2024 (NO PURCH NEC. 50 US/DC 18+)*. The product and pack are only available for giveaway during this time period, and will not be sold in stores.

粉絲們想要獲得限量版多芬 x 金星 #KeepHerConfident美膚香皂禮盒,現在可以在Dove.com/ConfidentSports參加贏取機會,截止日期爲2024年9月20日(無需購買。限美國50個州及哥倫比亞特區年滿18歲以上)*。該產品和禮盒僅在此期間進行贈送,並不在商店銷售。

In addition to the limited-edition Dove x Venus #KeepHerConfident Beauty Bar, Dove is supporting a series of activities to celebrate body confidence and support the mission of keeping girls in sports this tennis season:

除了限量版多芬 x 金星 #KeepHerConfident美膚香皂禮盒,多芬還支持一系列活動,以慶祝身體信懇智能,並支持保持女孩參與體育的使命,就在網球賽季:

  • Dove will partner with Black Girls Tennis Club on an in-person tennis experience for middle school girls in NYC, hosted by tennis champion & entrepreneur Venus Williams, and infused with body-confidence building tips to take with them on-and-off the court.
  • Dove has partnered with Bras for Girls to donate over 1,000 sports bras, supporting late elementary to middle school girls – an age at which some girls choose to stop participating in sport due to discomfort with their changing bodies.
  • For those based in the New York City Metro area, Dove has partnered with Lyft, one of the largest transportation networks in North America, to give away a limited amount of the Dove x Venus #KeepHerConfident Beauty Bar canisters – be on the lookout for five wrapped Dove x Venus cars to score one!
  • 多芬將與Black Girls Tennis Club合作,在紐約市爲中學女生舉辦現場網球體驗活動,由網球冠軍和企業家維納斯·威廉姆斯主持,並融入增進身體信懇智能的建議,供她們在場內外使用。
  • 爲女孩胸罩 捐贈超過1,000件運動文胸,支持5年級末至初中女生—這個年齡段的一些女孩因對身體變化的不適選擇停止參與運動。
  • 對於居住在紐約市大都會區的人,多芬已與北美最大運輸網絡之一Lyft合作,贈送少量多芬 x 金星 #KeepHerConfident美膚香皂罐—密切留意五輛包裹着多芬 x 金星標誌的汽車,就有機會獲得一罐!

"We're thrilled to be releasing our first-ever limited edition of the beloved Dove Beauty Bar to help keep girls playing the sports they love. Venus has been an incredible champion of the Body Confident Sport mission, and we couldn't think of a better partner or role model for girls to co-create the #KeepHerConfident Beauty Bar with," said Mele Melero, Chief Growth Officer, Dove Personal Care North America.

「我們非常高興能夠推出備受喜愛的多芬美膚香皂的首個限量版,幫助女孩們保持她們熱愛的體育運動。維納斯一直以來都是身體信懇智能使命的不可思議的倡導者,我們認爲找不到比她更好的合作伙伴或榜樣,來共同打造 #KeepHerConfident美膚香皂,」 Dove 個人護理北美首席增長官梅萊·梅萊羅說道。

The Dove Beauty Bar is the #1 dermatologist recommended bar brand, and is gentle enough to use on face, hands and body to wash away dirt and germs as effectively as ordinary soap, with the added benefit of caring for your skin. Just like all Dove Beauty Bars, the collaborative bar features 1/4 moisturizing cream to deeply nourish skin, prevent dryness and deliver superior care, while being free from sulfates, parabens and added phthalates.

多芬美膚香皂是#1皮膚科醫生推薦的香皂品牌,溫和到可以用於洗臉、洗手和洗身體,像普通肥皂一樣有效地洗淨污垢和細菌,同時還能呵護肌膚。就像所有的多芬美膚香皂一樣,這款合作香皂含有1/4的保溼霜,深層滋養肌膚,預防乾燥,提供卓越的護理,同時不含硫酸鹽、防腐劑和添加的鄰苯二甲酸酯。

Visit Dove.com/ConfidentSports to enter to win the limited-edition Dove x Venus #KeepHerConfident Beauty Bar for free*. Follow @Dove on social to learn more about what Dove is doing to help girls stay in sports. #KeepHerConfident.

訪問Dove.com/ConfidentSports,免費參加有限版Dove x Venus #KeepHerConfident美膚香皂贏取活動。關注@Dove社交媒體,了解Dove爲幫助女孩們參與體育活動所做的努力。#KeepHerConfident。

*NO PURCHASE NECESSARY TO ENTER THE SWEEPSTAKES. Void where prohibited. The Dove x Venus #KeepHerConfident Beauty Bar Giveaway is sponsored by Conopco, Inc., d/b/a Unilever. Open to legal residents of the 50 U.S./D.C., 18+. Begins 8/26/24 at 12:00 a.m. ET & ends 9/20/24 at 11:59 p.m. ET. For Official Rules,

*無需購買即可參與抽獎活動。禁止在禁止抽獎的地區參加。Dove x Venus #KeepHerConfident美膚香皂贈品由聯合利華有限責任公司贊助。開放給美國50個州/華盛頓特區18歲以上的法定居民。活動開始於2024年8月26日上午12:00,結束於2024年9月20日晚上11:59。參見官方規則,

ABOUT DOVE
Dove started its life in 1957 in the US, with the launch of the Beauty Bar, with its patented blend of mild cleansers and 1⁄4 moisturizing cream. Dove's heritage is based on moisturization, and it is proof not promises that enabled Dove to grow from a Beauty Bar into one of the world's most beloved beauty brands.

關於多芬
多芬於1957年在美國誕生,推出了美膚香皂,它採用了專利的溫和潔淨劑和1/4保溼霜的配方。多芬的傳統建立在保溼的基礎上,是事實而非承諾使得多芬從一款美膚香皂發展成爲世界上最受喜愛的美容品牌之一。

Women have always been our inspiration and since the beginning, we have been wholly committed to providing superior care to all women and to championing real beauty in our advertising. Dove believes that beauty is for everyone. That beauty should be a source of confidence and not anxiety. Dove's mission is to inspire women everywhere to develop a positive relationship with the way they look and realize their personal potential for beauty.

女性一直是我們的靈感來源,從一開始,我們一直致力於爲所有女性提供卓越的護理,並在我們的廣告中倡導真正的美麗。多芬相信美麗是爲每個人而存在的。美麗應該是信懇智能的源泉,而不是焦慮的來源。多芬的使命是鼓舞全世界的女性發展積極的外貌關係,實現她們的個人美麗潛能。

For more than 65 years, Dove has been committed to broadening the narrow definition of beauty in the work they do. With the 'Dove Real Beauty Pledge,' Dove vows to:

多芬已經致力於在他們的工作中擴大對美的狹隘定義已經超過65年了。在「多芬真實美麗承諾」的支持下,多芬誓言:

  • Portray women with honesty, diversity and respect. We feature women of different ages, sizes, ethnicities, hair color, type, and style.
  • Portray women as they are in real life, with zero digital distortion and all images approved by the women they feature.
  • Help young people build body confidence and self-esteem through the Dove Self-Esteem Project, the biggest provider of self-esteem education in the world.
  • 真實、多樣和尊重地呈現女性。我們展示不同年齡、體型、種族、髮色、類型和風格的女性。
  • 展現真實生活中的女性形象,零數字失真,所有圖片均由女性本人審批。
  • 通過Dove自尊項目幫助年輕人建立身體自信和自尊心,該項目是全球最大的自尊教育提供者。

ABOUT UNILEVER NORTH AMERICA
Unilever is one of the world's leading suppliers of Beauty & Wellbeing, Personal Care, Home Care, Nutrition and Ice Cream products, with sales in over 190 countries and products used by 3.4 billion people every day. We have 127,000 employees and generated sales of €59.6 billion in 2023.

關於聯合利華(英國)北美
聯合利華是世界領先的美容和健康、個人護理、家庭護理、營養和冰淇淋產品供應商之一,銷售遍佈全球190個國家和地區,每天有34億人使用。公司擁有127,000名員工,2023年銷售額爲596億歐元。

Our leading brands in North America include Dove, Hellmann's, Vaseline, Degree, Axe, TRESemmé, Knorr, Magnum, Ben & Jerry's, Nutrafol, Liquid I.V., Paula's Choice, and Dermalogica.

我們在北美的主要品牌包括多芬、赫爾曼蛋黃醬、凡士林、德格里、冰淇淋雪糕等等。

For more information on Unilever U.S. and its brands visit:

欲了解聯合利華(英國)美國及其品牌的更多信息,請訪問:

For more information on Unilever Canada and its brands visit:

欲了解聯合利華(英國)加拿大及其品牌的更多信息,請訪問:

SOURCE Dove

消息來源:多芬

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